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Once upon a time, in a land far away, there lived three goats, and their names were Gruff.
Once upon a time, in a land far away, there lived three goats, and their names were Gruff.
354 backers pledged $17,606 to help bring this project to life.

About this project

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$17,606

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Hi, my name is Greg Luzniak, and I’m here on Kickstarter to tell you about my first children’s book, Three Goats Gruff.

Three Goats Gruff is a retelling of the classic tale of The Three Billy Goats Gruff. It was a story that I loved when I was a little kid, and now that I have a kid of my own, I found myself reading the story to him, and he loves it too.

As I read the book, I would change the story a little bit. Since my wife, my son and I are a family of three, the story transformed into a family of three goats. A kid goat Gruff, a Momma goat Gruff, and a big Daddy goat Gruff.

The goats in the Three Goats Gruff are based upon the Alpine Ibex, a type of mountain goat.

About a year ago, I was watching a show on the Discovery Channel on the Alpine Ibex, and they had two males butting heads, crashing their massive horns against each other…

It was really quite impressive, and at this point I thought to myself, “This mountain goat, this Ibex, can definitely take out a troll.”


It has always been a dream of mine, to create, write, and illustrate my own story books, and while my son was only three I thought there’s no better time for me to do a Children’s book, and Three Goats Gruff started to take shape.

All the art, for Three Goats Gruff, begins with a pencil sketch.

It then becomes a tight pencil drawing on Bristol board.

I then ink over the pencils and scan the inked art into the computer.

From there I take it into Adobe Photoshop CS5, where I add additional inks and the digital colors.

Then the lettering and a few polish passes, and our page is finished :)

Some of the original art will be available at certain pledge levels.

Three Goats Gruff will be a hard cover, signed and numbered edition with a limited print run of 1,000. The book will roughly measure 11”w x 9”h.   The book will be printed in full color, with a very solid paper stock (100#) for the interior pages, a black stamped linen hard cover, with an embossed wrap-around sleeve.  Of course, all this good stuff costs money, and the quotes I got back from the printer are close to $9,000.  I set the Kickstarter Funding Goal for Three Goats Gruff at $7,500.  If the Funding is acheived, the money will go directly into the printing costs to help alleviate the huge out of pocket expense.

So I’m here on Kickstarter asking for your pledge, to help with the costs of printing Three Goats Gruff.  With your help, this book will become a reality. 

Thank you so much for your generous support!

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  1. Select this reward

    Pledge $15 or more About $15

    Three Goats Gruff full color PDF sent to your email.
    Everyone making a pledge will have their name(s) included in the Special Thanks section of the Three Goats Gruff website (when it's up and running).

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    10 backers
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  2. Select this reward

    Pledge $30 or more About $30

    The hard cover book of Three Goats Gruff, signed and numbered edition (501-1000). Plus, the above reward.

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    213 backers
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  3. Select this reward

    Pledge $60 or more About $60

    The hard cover book of Three Goats Gruff, signed and numbered edition (100-500). Your name as a Backer, in the Special Thanks section of the book. Signed limited edition Three Goats Gruff promotional print. Full color high-res PDF of Three Goats Gruff w/ Extras (which will include preliminary sketches, early drawings, and process).

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    65 backers
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    Pledge $100 or more About $100

    Original pencil or pen/ink sketch in the book. The hard cover book of Three Goats Gruff, signed and numbered edition (Double-Digit numbers! 30-99!). Your name as a Supporter, in the Special Thanks section of the book. Signed limited edition Three Goats Gruff promotional print. Full color high-res PDF of Three Goats Gruff w/ Extras (which will include preliminary sketches, early drawings, and process).

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    Limited 53 backers
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  5. Select this reward

    Pledge $300 or more About $300

    Original fully rendered and detailed pen/ink drawing of the characters/settings of Three Goats Gruff, on 9”x12”Bristol board. Original pencil or pen/ink sketch in the book. The hard cover book of Three Goats Gruff, signed and numbered edition (Double-digit number 20-29). 3 Signed limited edition Three Goats Gruff promotional prints. Full color high-res PDF of Three Goats Gruff w/ Extras (which will include preliminary sketches, early drawings, and process). Your name as a Contributor, in the Special Thanks section of the book. Two additional copies of the book (the reward from the $30 level). All together, that's 3 signed and numbered copies of the book, with one of them having an original pencil or pen/ink sketch, and a low double-digit number (20-29).

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    Limited 2 backers
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  6. Select this reward

    Pledge $500 or more About $500

    A piece of original art from the book. Original pencil or pen/ink sketch in the book. The hard cover book of Three Goats Gruff, signed and numbered edition (low double-digit number 10-19). 5 Signed limited edition Three Goats Gruff promotional prints. Full color high-res PDF of Three Goats Gruff w/ Extras (which will include preliminary sketches, early drawings, and process). Your name as an Advocate, in the Special Thanks section of the book. 4 additional copies of the book (the reward from the $30 level). All together, that's 5 signed and numbered copies of the book, with one of them having an original pencil or pen/ink sketch, and a very low double-digit number (10-19).

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    Limited 1 backer
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  7. Select this reward

    Pledge $2,500 or more About $2,500

    The original cover art to Three Goats Gruff. The original art for the Title Page of Three Goats Gruff. A piece of original art from the book. Original fully detailed Pen/ ink drawing of the characters/settings of Three Goats Gruff, on 9”x12”Bristol board. Original pencil or pen/ink sketch in the book. The hard cover book of Three Goats Gruff, signed and numbered edition (low, single digit number 5-9). 10 Signed limited edition Three Goats Gruff promotional prints. Full color high-res PDF of Three Goats Gruff w/ Extras (which will include preliminary sketches, early drawings, and process). Your name as a Champion, in the Special Thanks section of the book. 9 additional copies of the book (the reward from the $30 level). All together, that's 10 signed and numbered copies of the book, with one of them having an original pencil or pen/ink sketch, and a single-digit number (5-9)!

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Funding period

- (45 days)