About this project
Totally original in its design, Ark is a two-piece speaker system that combines a detachable mini Sound Bar and a powerful ported subwoofer Bass Station. Ark’s clever dual speaker design works seamlessly together to bring a new dimension to your music, movies and gaming.
Regular portable speakers have average sound power, but poor bass, and regular home speaker systems have good sound power, but are not portable. Ark is your perfect balance of portability and power. The dual parts can be connected into a single speaker unit that uses our Magnatec wireless charging technology, or positioned separately while still working in unison. You can even add any number of additional subwoofer Bass Stations to your Ark speaker system to bring unmatched customized levels of sound quality across a single room or your entire home.
Ark is not just about flexibility; it was built to deliver superior sound. Two speaker drivers, passive radiators and a 3.5” ported subwoofer come together to deliver a new dimension to your audio and music.
Build out your Ark system with extra Bass Stations to bring unmatched, customized levels of sound quality across a single room, or your entire home. You can have an unlimited number of Bass Stations in the same room for ultimate sound intensity or you can have one in different rooms and take the Sound Bar with you to each room. Give some Bass to your Bluetooth!
Ark’s Magnatec technology provides wireless charging for the Sound Bar with inductive charging and dual mode sync. Inductive wireless charging mobile phones are also compatible, and can be charged by simply placing your handset on top of the Bass Station. Most importantly, Magnatec syncs the Bass Station and Sound Bar so they’re ready for playing your music and audio in super-rich sound across the full acoustic range.
Ark can also be your super portable, anytime, anywhere Bluetooth speaker. Cruze has a lithium battery inside, charged by either Ark’s Bass Station or USB. Fully charged, it will play music for 8 hours. Comprised of 2 speaker drivers and passive radiators, it is a superb, super portable speaker.
Ark houses a 3.5” circular subwoofer in its Bass Station. The Bass Station subwoofer enclosure runs off a standard mains supply and is ported, which means the subwoofer cone has greater freedom of motion. The port redirects sound from the rear of the cone and adds it to the sound coming from the front, making the bass louder.
Quick and simple connectivity. Ark remembers your mobile media device after the first pairing so they automatically connect every time they are in range of each other. The first pairing can be made using the simple Bluetooth NFC touch and pair feature, by effortlessly touching your NFC device and Ark together, they connect and pair automatically.
When your phone is paired with Ark for music, it is also automatically paired for hands-free calling. Should your phone ring, you can take the call and use Ark as your hands-free microphone and speaker.
Connect to Ark using any Bluetooth-enabled device, and Ark will supersize your music with playback in any size room. Two speaker drivers, passive radiators and a 3.5” ported subwoofer come together to deliver a new dimension to your audio and music experiences.
Get all the music on earth with access to your favorite streaming music services, and over 100,000 Internet radio stations from around the world, and your personal music library on your device, of course. All the music you get access to on your Bluetooth enabled device can be enjoyed with deep and powerful sound quality on the Ark.
Immerse yourself in your favorite video game by using Ark for your audio. You can locate the Sound Bar near you or by your TV, while the Bass Station can be neatly tucked away behind your sofa for an incredible sound experience.
Use Ark to play audio from your favorite movies or TV programs. Ark’s dual speaker design allows you to adapt to any room’s individual layout and acoustics.
Cruze, Ark’s portable Sound Bar, allows you to supersize your music on the go with a built-in lithium battery that lasts up to eight hours. The battery is charged wirelessly by Ark's Bass Station or alternatively via USB. Constructed with two speaker drivers and passive radiators, it is a superb portable speaker with a rich and unbeatable sound.
Output power: 10W + 25W
Frequency range: 20Hz-20KHz
Power supply: Lithium battery (Sound Bar) or AC adaptor (Bass Station and Sound Bar)
Audio source: iPhone, iPad, smartphone, notebook, MP3, MP4, television, gaming console
Inputs: Bluetooth, microphone, line-in
Bass Station size (length x depth x height): 300mm (11.8inches) x 145mm (5.7inches) x 170mm (6.7inches)
Bass station power adaptor for wall socket with interchangeable plugs enabling international use
Cruze Sound Bar size (length x depth x height): 200mm (7.9inches) x 65mm( 2.6inches) x 60mm (2.4inches)
Rechargeable lithium battery inside Sound Bar can be charged by USB cable or Ark’s Bass Station
Bluetooth operating range: up to 10 meters
Six years ago, Bill Mei founded Cowin in China after finding success in making wireless speakers and headphones for other companies. Mei eventually partnered with his cousin, James, prompting them to expand the Cowin brand outside of China. The men later partnered with Nathan Kalaher, Co-founder of The Just Brand, and his team to help engineer and launch new audio products suitable for consumers worldwide. Together, they were able to create the Cowin Ark speaker system.
The next step for Cowin is to go global! Ark has been designed, developed, engineered, pro-typed and pre-production is complete. We’re excited to share Cowin Ark with you! Now, meet the team behind the action here:
We are coming to Kickstarter because we want to build a trusted and sustainable backer community of early adopters who appreciate real product innovation. Our vision is to continue the journey we have started of becoming a global player within the home and portable audio market.
Kickstarter community, we see you as playing a significant role in our vision and future, your commitment and feedback will help us reach our goal and beyond... With your help we can put our revolutionary, tried and tested, Cowin Ark speaker into mass production.
So if you are ready to experience a speaker revolution, please support our campaign. It could be a little, or it could be a lot, but every supporter takes us one step closer to our goal, and one step closer to you having an Ark of your own.
Risks and challenges
Cowin Ark is a unique product with several new and special components; we are only dependant on ourselves for these critical parts, producing from within our own factory. However there are some Cowin Ark components that are dependent on our trusted suppliers and partners. To mitigate risk we have worked alongside these partners and suppliers for many years on other Cowin products, all of the outsourced components are well known and used globally, so are readily available.
We fully expect there will be challenges, but we are experienced in manufacturing speakers, as we have been doing this since 2006. Our greatest risk will be the unpredicted volume of Cowin Arks that we successfully sell through our Kickstarter campaign and being able to ramp up production as necessary to meet demand, ensuring that your Cowin Ark is delivered ON TIME!. However we are able to eliminate this risk for our backers due to our in house manufacturing capability, and many years of experience.
Our main priority will be to support the aftercare requirements as necessary for our backers, in being able to provide a robust and consistent level of customer support after our campaign finishes. We are 100% committed to working extremely hard for you, and putting the necessary infrastructure in place as the project demands.
Our most important motivation is you, our backer, and your support to help us reach our global market. You make our journey possible. So Thank YOU!
Special thank you to Elevant Productions for making our Kickstarter video:
Thank you to Chris at Zealous Media for the Kickstarter interview video:
Thank you to Kim, our photographer from Portsmouth University: www.krasimirabutseva.co.ukLearn about accountability on Kickstarter
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