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CA$ 5,433 pledged of CA$ 18,563 goal
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By Bonita Lim
CA$ 5,433 pledged of CA$ 18,563 goal
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About this project

THE ONE DRESS: A DRESS FOR EVERY WOMAN, FOR ANY OCCASION

 A dress that changes people’s lives, made from high-quality, natural BAMBOO fabric, fits EVERY body shape and converts into more than 50 styles: GUARANTEED for ANY OCCASION!

Si prefieres ver nuestro video con subtitulos en español haz click aquí y activa los subtitulos en español en el botón de herramientas.

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 Yes, the above photos feature the same dress! You still don´t believe it? Check out how it magically morphs in this new video!

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The 3 reasons why you need “The ONE” in your life now:

1. This dress will flatter YOUR figure. We want to celebrate the female body by recognizing that beauty comes in all shapes and sizes. This dress will FLATTER your body type whether it be athletic, thin, pear shape and so forth...Your body is perfect the way it is, treat it with a dress that will make you look good and feel good.

2. VERSATILE  for any occasion, The ONE dress secretly multiplies into several dresses. You can put your own spin on The ONE dress and have fun creating countless different styles. We have come up with 50 styles ourselves and with time as well as your creativity; we know the options are limitless.

3. It is made out of BAMBOO. It is soft and silky, comfortable, and luxurious. The ONE Dress is made with premium quality BAMBOO rayon, which is known to be UV protective, hypo-allergenic and possesses anti-bacterial and anti-fungal properties. The ONE dress is made out of one of the most EARTH-FRIENDLY fabrics available. Bamboo is natural, abundant, and does not require fertilizer to grow. The design of each of The ONE dress is timeless and durable. It is unnecessary to have hundreds of dresses and an excess of fabric in our landfills! You only need this ONE dress!

Help Spread the Word

More importantly, The ONE dress is revolutionary because it represents a new life opportunity. When we first began employing previously homeless individuals and orphaned young adults, training started with the basic Chinese knot. Many of these individuals have had harsh backgrounds, were illiterate, or had zero working experience and were seeking an opportunity to better themselves and their community. The basic Chinese knot marked the first step towards a new life for each of our trainees and we lovingly incorporate the elegant little knot in a considerable amount of our garments. There are 7 of these life changing knots featured on The ONE dress as a reminder of the fresh start you are supporting by wearing The ONE dress.

 OUR STORY

The ONE dress was born in Shanghai, where our NuoMi stores are located. We are a social fashion company; we design timeless pieces, using natural fabrics, and train and employ the underprivileged.

Most of our clients are urban women. They are usually found running directly from the office to business dinners and social events. With their ever-changing lifestyle, urban women need their garments to be versatile and transform to fit their lifestyle. They can’t be bothered to lug around an extra outfit for another event.

They needed ONE dress that suited every occasion.

OUR TEAM SET OUT ON A MISSION TO CREATE ONE GARMENT THAT WOULD SUIT THE LIFESTYLE OF THE URBAN WOMAN. We crafted the garment out of bamboo, our signature fabric, and maintained our commitment to only produce socially responsible fashion.

 At first it seemed impossible to design a dress that would fit any and every body shape, but after copious months of planning, design, and testing with real women of all shapes and sizes…

We are convinced that we made a dress that is The ONE dress the urban woman would ever need. Perfectly fitting EVERY woman for ANY occasion. A dress that is also a statement on its own: A statement proclaiming that there´s another way to do fashion:

Fashion should LOOK GOOD, DO GOOD, and FEEL GOOD!

THE ONE DRESS: EVERY WOMAN, ANY OCCASION  

We wanted to test our theory that this dress could work for every woman and in any situation, so we made 3 samples of The ONE dress and invited our friends to try it out. We asked them to imagine three different moments in which they could use The ONE dress and how they would style the dress to fit the occasion. Our friends are aged 22 to 36, range from size 34 to 44, are 1.50 to 1.74 meters tall, weigh 50 kg to 80 kg, and were not photoshopped in any of the photos below.

These are just 24 ideas our friends came up with (48 if you reverse the color...) but we are sure YOU can find dozens of other ways to style The ONE dress! (If you want to see more pictures or bigger pictures, click here to go to our Pinterest ONE dress board)

Real women come in all sizes and colors, and in the right dress all look amazing!

COLOR YOURSELF, FIT YOURSELF

The ONE dress comes in dark blue, dark green, cream, light grey, red, dark grey (as seen in the pictures) as well as black and white.

We´ll get your size and color selections after the funding period has closed. We recommend that you choose two colors that you would usually pair together because in certain dress styles, both colors will be visible. We paired some colors together as suggestions, but be creative, make it yours! 

Bamboo is quite stretchy so we will give you a detailed size guide and measuring tips to assure The ONE dress will fit you perfectly, but as for sizes references we will be following standard US measurements. And if you are off the chart, don´t worry we will still do the dress for you, the purpose of The ONE dress is to make ALL TYPES of woman feel good and beautiful!

DETAILS FOR AN EXTREMELY COMFORTABLE AND USABLE DRESS

2 sided fabric

Double the fun… Contrast your favorite colors and instantly double your wardrobe.

Ultra light bamboo with stretch

The lightness of the fabric we use makes the dress flow beautifully and the stretch allows for maximum comfort.

 Qipao neckline and sleeves

This elegant Asian touch will keep you warm at night. You can also use the collar to dress up your look.

Cord and shoulder straps

Use the straps to adjust your dress to the length you desire. Contort the dress to your heart’s desire and highlight your best features!

Hooks and snaps

Use them to transform your dress into countless different silhouettes.

The ONE dress also comes with a complimentary instructional booklet and a bamboo garment bag to protect your precious dress.

WHY THIS DRESS CAN CHANGE THE WORLD (ONE STITCH AT A TIME)

NuoMi’s mission is to design clothing that can be fashionable, environmentally friendly and change people’s lives.

NuoMi offers employment, equipment, training, and empowerment to those whose personal circumstances make it near impossible to otherwise work. Our goal is to provide sustainable opportunities that allow the disadvantaged Chinese to earn their livelihood with dignity. We want to help break the cycle of poverty for Chinese coming from situations of extreme poverty such as young adult orphans, mothers of special needs and the homeless.

WHY KICKSTARTER?

NOW is the time for us to GROW. The more we sell, the more we can help.  In order to expand our impact we hope to establish a “community workshop” within our studio where we can continue to employ the underprivileged. These underprivileged individuals are referred to us from partner charities that seek employment opportunities for people whom are homeless, previously trafficked women, migrant workers, women with special needs children and orphans.

In order to create a sustaining and meaningful experience in each of our NuoMi Makers’ lives, we seek to establish a community workshop where they can train and improve their skills without compromising the quality in our garments. In this community workshop, the NuoMi Makers will be given the opportunity to come after hours and produce items from unused fabric. NuoMi makers will then be able to perfect their craft and even start their own microbusiness and earn additional income.

So yes, your dress will truly change someone´s life!

If we surpass our goal and reach 500 or even 1,000 dresses, it will allow our studio to remain open for even longer and thus impact more people… As we have mentioned above, this is the time for us to GO BIG. If we sell 10,000 dresses... We want to come to the U.S.! We want to bring our business model stateside, so keep your eyes out for us in New York next winter! (Note: See why we are choosing to create a social impact in China in our FAQ “Why in China?)

 
 
THE TEAM

We are a team of 5 women from 3 continents.

We live and work in Shanghai, hoping to create a social impact in our communities, while doing what we love - which is creating beautiful clothes. For years, we've been designing, making and dressing women of all ages, sizes and shapes and helping our customers look their most beautiful while creating social awareness. We aim to provide opportunities for our NuoMi women to connect with the lives of other men, women and children in need of help and support.

We need 1,000 friends to raise their voices for this cause, so we can continue our work towards empowering disadvantaged women to help themselves with dignity. 

So please make a pledge, and we will keep changing lives on your behalf…One Stitch at a Time!

                                                THANK YOU!

CREDITS

Thanks a million to all the people that have made this campaign possible. A huge thanks to our team of course. An additional expression of gratitude to: Judy the mother of our ONE dress. Lynn, who gave us the right words, and Joseph who shared his Kickstarter infinite knowledge, Wes and Iker our videographers, our photographer David, our models Alina, Paula, Gloria, Clara, Marieta, Jade, Natalia, Cynthia and Fadzi, Kloe and all of the many volunteers and friends that have helped us through the years

Shanghai images from:From the 23rd of Joe Nafis (http://www.joenafis.com/from-the-23rd/)

Music:  Album: Selected_Works_06-09. Titulo: Piano_Work_02 . Autor: Ryousuke Tachikawa

Risks and challenges

We have dedicated months to plan the launch of this campaign and we have years of experience in the industry, but there are always events in which things may not run as smoothly as we hope. There are several external factors that are out of our control that may affect timing of shipments and other miscellaneous)

We are committed to only provide garments of the highest quality and as we are shipping our products through the mail, from China to the world, so there are risks of handing off your preciously made ONE dress. Your products will be shipped straight from our studios in Shanghai and the arrival time for your package may vary depending on courier requirements and timings.

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Support this project

  1. Select this reward

    Pledge CA$ 1 or more About $0.88

    THE ONE DRESS FRIEND: Support our cause to create a social impact in the fashion industry. Contribute a dollar or more and you will have our utmost gratitude. We will recognize your efforts to support this movement and will give you a huge THANK YOU on our website.

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    Pledge CA$ 25 or more About $22

    THE ONE DRESS WISH: You are helping us fulfill our dream, so we want to help you make your dreams come true too! Did you know that you can write your wishes on a ribbon, hang them on a special tree in a Chinese temple and your wishes will come true? If you pledge $25 we will write whichever wish you desire on a beautiful ribbon in your honor, hang it for you in an ancient Chinese temple in Shanghai, and send you the picture!

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  3. Select this reward

    Pledge CA$ 99 or more About $87

    EARLY BIRD ONE DRESS! Our first 99 backers deserve this ever better deal: Get your NuoMi Shanghai ONE dress in the size and color combination of your choice just for $99CAD! (Around 86 USD) We guarantee it could be used in any occasion or we will send you your own NuoMi design. Oh! And if you really like our project and you help us spread the voice via Facebook, Twitter or Instagram, send us the picture and we will throw in a headband for you (Final International Shipping Fees to be calculated in April 2015, see FAQ for more information)

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    Ships to Anywhere in the world
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  4. Select this reward

    Pledge CA$ 145 or more About $128

    THE ONE DRESS DEAL: Get your NuoMi Shanghai ONE dress in the size and the colors combination of your choice (Around 125 USD). You will be getting your dress 50% off the future retail price. We guarantee it could be used in any occasion or we will send you your own NuoMi design. Oh! And if you really like our project and you help us spread the voice via Facebook, Twitter or Instagram, send us the picture and we will throw in a headband for you (Final International Shipping Fees to be calculated in April 2015, see FAQ for more information)

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    Pledge CA$ 1,044 or more About $921

    THE ONE DRESS TEAM: This package is perfect for bridesmaids or as a gift to all the special women in your family. You can even gather nine of your best friends to participate in this specially reduced price (the same guarantee applies, even in regards to the free headbands!). No matter the reason for your ONE dress, you are INCREDIBLE AND NECESSARY SUPPORTERS to our cause and deserve this great package! (Final International Shipping Fees to be calculated in April 2015, see FAQ for more information)

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  6. Select this reward

    Pledge CA$ 5,000 or more About $4,410

    THE SHANGHAI QUEEN: Get the royal NuoMi treatment! Tour Shanghai for a week (accommodations and food provided, flight excluded) with our team. Meet our families, visit our studios, put your own wish on the temple’s tree, and visit one of the fastest growing metropolitan cities in the world.

    Estimated delivery: Apr 2015

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Funding period

- (29 days)