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Threadmason has created a new sizing system for men's basics, bringing a tailored fit to the clothes guys wear everyday. Now in V-Necks
Threadmason has created a new sizing system for men's basics, bringing a tailored fit to the clothes guys wear everyday. Now in V-Necks
551 backers pledged $34,287 to help bring this project to life.

About

Threadmason™: The Perfect Fitting T-Shirt project video thumbnail
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$34,287

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The Threadmason Approach

We threw out the generic sizing method and built from the ground up t-shirt sizes based on men’s body types and forms. We assembled an all-star team of veteran menswear designers and pattern makers, crunched reams of data on men’s body measurements, and went through countless rounds of prototyping.

The result is 24 proprietary sizes that are based on real guys' body types and guaranteed to fit better. This represents a revolution in how men’s clothes are made.

Find Your Perfect Fit

Provide us 3 measurements that every guy knows -- your height, weight, and waist size -- and you will be paired with your unique Threadmason size.  We've partnered with technology companies and built fit tools that will allow you to visualize and fine-tune your perfect fit.

Look Great, Own Less

Purchasing a T-shirt, and clothes in general, can be a very careless process. If we bought clothes with more care, we could all look better and own less.

At Threadmason, we want clothes to be a more personal and longer lasting set of possessions. To achieve that, we are bringing a better fit and higher level of quality to men's clothes.

T-shirts are just the beginning.  We'll be taking over the rest of your wardrobe before you know it.

Where We Are Now

Our shirts are already in limited production right here in New York City. The feedback has been outstanding. Every guy has been able to find a perfect fit with Threadmason.

Here's a more detailed example of a before and after for a Threadmason customer. Ben is 6'2'' and has an athletic build. In the past, he always found Medium shirts to be too short, but the right fit in the torso, while large shirts were the right length, but too baggy all around. Now he rocks Threadmason, and he's found the perfect fit!

The Threadmason Shirt

Made from ultra premium organic cotton in New York City.  We are able to offer the highest quality t-shirt on the market because we have cut out all middle-men.

*Note:  production Forest Green will a be a darker green from that pictured in our video.

Timeline

Kickstarter Project Closes: November 24th

Organic Cotton Production Begins: November 25th

Find your Perfect Fit Starting: January 1st. All backers will receive a unique code to find their perfect fit on the Threadmason website, and choose color and style.

Perfect Fitting T-Shirt Production Begins:  January 15

Expected Delivery: by March 15

Founders' Note

 Want to connect?  Drop us a line at info@threadmason.com

Risks and challenges

Refining our sizes:
We are still making final tweaks to our 24 sizes to ensure a perfect fit for all of our backers. We will continue iterative testing over the next 2 months to make any and all possible improvements. This is part of our long term commitment to quality.

Fit Tools:
We are integrating our 3D fit tool into our website with our partner, myFit. We are confident that we can bring a simple, usable interface to our customers to help find their perfect fit.

Production Timeline
Our suppliers and manufacturers are already lined up. We have capacity for a very large order, and if demand exceeds our forecasts, we can add capacity. However, this may lengthen our production timeline.

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Support

  1. Select this reward

    Pledge $5 or more About $5

    HELP US DELIVER THE PERFECT FIT: Contribute $5 or more and we'll send you a hand written note expressing our thanks!!

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  2. Select this reward

    Pledge $34 or more About $34

    EARLY BIRD SPECIAL: One Threadmason shirt in the color of your choosing. Made in NYC, 100% Organic Cotton. This custom shirt will retail for $50.

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    Limited 255 backers
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    Pledge $44 or more About $44

    One Threadmason shirt in the color of your choosing. Made in NYC, 100% Organic Cotton. This custom shirt will retail for $50.

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    4 backers
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  4. Select this reward

    Pledge $64 or more About $64

    EARLY BIRD SPECIAL: TWO Threadmason shirts in the colors of your choosing. Made in NYC, 100% Organic Cotton. This custom shirt package will retail for $100.

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    Limited 146 backers
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  5. Select this reward

    Pledge $84 or more About $84

    TWO Threadmason shirts in the colors of your choosing. Made in NYC, 100% Organic Cotton. This custom shirt package will retail for $100.

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    3 backers
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  6. Select this reward

    Pledge $89 or more About $89

    EARLY BIRD SPECIAL: THREE Threadmason shirts in the colors of your choosing. Made in NYC, 100% Organic Cotton. This custom shirt package will retail for $150.

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    Limited 96 backers
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  7. Select this reward

    Pledge $120 or more About $120

    THREE Threadmason shirts in the colors of your choosing. Made in NYC, 100% Organic Cotton. This custom shirt package will retail for $150.

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    8 backers
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  8. Select this reward

    Pledge $121 or more About $121

    EARLY BIRD SPECIAL: FOUR Threadmason shirts in the colors of your choosing. Made in NYC, 100% Organic Cotton. This custom shirt package will retail for $200.

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    Pledge $156 or more About $156

    FOUR Threadmason shirts in the colors of your choosing. Made in NYC, 100% Organic Cotton. This custom shirt package will retail for $200.

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    2 backers
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Funding period

- (41 days)