Calling all taste buds! graw foods wants to personally invite You to be part of Our real food movement!! Read more
This project was successfully funded on June 30, 2013.
About this project
We are a diversely dedicated group of entrepreneurs who are passionate about creating innovative, fresh, tasty foods for the world. We are proud to call ourselves the experts in transforming natural whole ingredients into simple amazingly delicious body fuel for all humans across the land.
We deem ourselves different. We like to stand out. We are educators. We believe food is fun. We are proud of our product family. We stand strong. We are relevant. We believe in giving back. Stand with us. Live long. Share the Love.
Our Current Products Are All Natural, Raw, Sprouted Goodness:
Our "granola" is different than your traditional granola as we do not add any filler oats or sugars! We also believe in sprouting all our nuts and seeds which unleashes their true flavors and nutrients. In order to keep our food as vital to the body as possible, we dehydrate at super low temperatures and never bake. End result? Real Food that tastes as nature meant it to be!
So here we are, a company that makes outstandingly tasty, healthy snacks for all humankind and we've just Sprouted our next Big Idea!
A Naturally Flavored Snack Mix made entirely of Sprouted Raw Pumpkin Seeds and Sunflower Seeds that is super crunchy & addictive that will keep you munching!
We are sourcing all our herbs through local farmers and creating more work for our employees which is just another way we like to give back .
Using our innovative ideas combined with mother nature we are in the final stages of development for All Three amazing flavors and would like the opportunity to share them with the world:
>>>Dill Pickle>>> Basil Pesto>>> & Parsley Lemon Pepper<<<
In a Nutshell, Why Kickstarter?
- We need to Purchase & Design the New graw-to-go Tubes
- We Need to Purchase a Large Piece of Equipment (gravity hopper) that Will Allow Us to Fill the Graw-To Go Tubes 10x Faster than by Hand
- We Need to Design a Cool New Label
- We Need to Source Local Farmers for our Fresh Herbs so They can Begin Growing for Us
We have been working on the launch of this new product for a few months and feel with the proper funding in place we could share this new graw-to-go snack with the world within 2 short months!!
How does it Taste?
Glad you asked! The first time Chef Ken made this new product, we all knew immediately that we had a home run and that we were determined to share it with the world. Crunchy little flavor bursts that start with farm fresh herbs and turns to that tart flavor on your tongue, ending with a perfect amount of Celtic Sea Salt® that leaves you reaching for more. Truly fun to eat and incredibly addictive!
Enter our Epiphany...
Here at graw foods we believe in giving back and sharing the Love. We constantly are looking for ways to help people live better and to pass it on. This project would be a grawsome way to get even more people involved in our real food movement and connected to others in a meaningful way. Food has always brought people around the table, consider kick starter our table.....
graw foods Is:
- 100% Gluten Free
- 100% Soy Free
- 100% Peanut Free
- 100% Preservative Free
- 100% Guilt Free
- 100% Nutrient Dense
- 100% Vegan & Celiac Friendly
What Makes Us Stand Out? What Makes Us Relevant?
We stand on the belief that less is more and real food tastes better. graw foods is supplying the world with amazing snacks that fuel you 100% the natural way. What's more sustainable than keeping people healthy and happy? We love what we do. Won't you join us?Happy Munching!
Risks and challenges
We have successfully developed and launched 9 products and are an ongoing manufacturing company, so the primary risks and challenges for us would be:
-amount of time needed to get the flavors perfected could take longer than the 1 month we've set aside.
-label design is done in-house by our ad agency partner but are produced by an outside source and could experience delays.
-market adoption of the product line is never guaranteed, regardless of positive feedback from focus groups, but we do send samples of products during development to buyers at Whole Foods stores and Earth Fare to get feedback and would only launch the ones we believe will succeed.
All graw products are Sprouted & Dehydrated NOT baked which = Raw/Living product=Real Food ~Sprouting graw nuts and seeds consists of soaking them in spring water (time varies depending on nut/seed) anywhere from 40min-24hrs! This sparks the germination process inside each nut/seed which ultimately makes them sweeter to the taste, more digestible to our bodies and always real:) ~Once sprouted the nuts/seeds are carefully drained and then incorporated into the recipe ~Raw simply means our Temp setting in our dehydrator are very low, as going too high will actually bake the product killing off all the yumminess mother nature supplied us:). Setting below 118 and monitored closely are the key ~The entire dehydration process takes anywhere from 8-24 hours depending on the product, volume and weather...yep humidity can sure put a damper on things...:) ~All our products are cooled and packaged immediately sealing in freshness and giving them an awesome shelf life of 9months! ~Just remember, Sprouting makes All our snacks more absorbable for the body and tastier and any food kept in the state mother nature made it is Real Food:) Keep the questions coming!!! xo, graw
Pledge $10 or more
You will receive a thank you note and a sample packet of all 3 new graw-to-go flavors, from the very first run, sent directly to your house so you can taste what this is all about!Estimated delivery:Only ships to: United States
Pledge $20 or more
You will receive all 3 Finished graw-to-go New Flavor tubes from the very first run (in all it's shiny packaging glory!) sent directly to your house to enjoy, share, save and rave about! *Includes US shippingEstimated delivery:Only ships to: United States
Pledge $25 or more
40 backers All gone!
For those of you who pledge early, we have a special treat just for you! We'll include all 3 Finished graw-to-go New Flavor tubes from the very first run (in all it's shiny packaging glory!) sent directly to your house.... Along with a grawsome Sample Box of All Our products:1 bag each flavor grawnola, 1 bag each grawlmond, 1 bag graw crumbs!Estimated delivery:Only ships to: United States
Pledge $50 or more
You'll receive all 3 Finished graw-to-go New Flavor tubes from the very first run (in all it's shiny packaging glory!) sent directly to your house to enjoy, share, save and rave about!
PLUS a graw foods sampler case full of ALL our products! *Includes US shippingEstimated delivery:Only ships to: United States
Pledge $100 or more
You will receive 9 Finished graw-to-go New Flavor tubes from the very first run (in all it's shiny packaging glory!) sent directly to your house to enjoy, share, save and rave about! PLUS an even bigger graw foods case Filled with 2 bags of each flavor granola, 2 bags each flavor grawlmonds, 2 bags graw crumbs!
*Includes US shippingEstimated delivery:Only ships to: United States
Pledge $300 or more
1 backer Limited (4 left of 5)
Maybe you are looking at your diet and are wanting to make some changes, which is why you're here checking us out! Our Holistic Chef Ken Immer is an expert at helping you discover your inner healthy food guru! Here's an opportunity to get a special 1-on-1 consultation with him! With your pledge you'll get 9 Finished graw-to-go New Flavor tubes from the very first run (in all it's shiny packaging glory!) sent directly to your house to enjoy, share, save and rave about! You will also have the opportunity to schedule a 30+ minute phone/skype call with our Founder and Holistic Chef. He will help you understand your relationship with food, and work with you to come up with a plan to move forward that is based on your tastes and abilities. This session is usually only offered at events that Chef Ken hosts around the country, but now in the comfort of your own home!Estimated delivery:Only ships to: United States
Pledge $500 or more
1 backer Limited (3 left of 4)
****LIMITED EDITION**** You will receive all that included in the $100 or more pledge, PLUS be part of an evening cooking class to be held in Charleston, SC, full of food, fun and laughs! This will be reserved for 4 Pledgers + 1 guest each with our own Holistic Chef Ken Immer who is known throughout the south for his innovate recipes and charismatic dinner shows that leave you feeling inspired and rejuvenated from the inside out! (Pledgers to supply own transportation and lodging).Estimated delivery:Only ships to: United States
- (30 days)