Since March of 2017, Good Chroma has been selling cakes, cupcakes, cookies, and other sweet treats all around Pittsburgh. You may have seen us at The Neighborhood Flea, The Squirrel Hill Night Market, Pittsburgh VegFest, or numerous other events. Last year at Pittsburgh VegFest we baked over 700 cupcakes and cookies and sold out within 2 hours! That was the moment I knew Good Chroma was going to be a huge success in Pittsburgh. After VegFest my workload doubled so I went part-time at my job to keep up with the demand. I even started wholesaling cookies to local cat café The Black Cat Market in Lawrenceville. Over the past two years, Good Chroma has become very well known and loved by its regular customers and the Pittsburgh vegan community.
Previously, I baked everything out of my home-based kitchen licensed by the PA Department of Agriculture. I had just passed my second annual inspection at the end of August 2018 without a single concern raised by the inspector. Not even a month later on October 18th, I was notified by the Allegheny County Health Department that I was operating without the proper permits. In order to continue operations, I would need a food establishment permit from the department, which is completely unobtainable as a home-based business in Allegheny County. With a tremendously heavy heart, I had to suspend all operations. As upsetting and discouraging as this news was, I knew this was not the end of Good Chroma. With an outpour of support from the Pittsburgh community, I decided to look at this obstacle with positivity. So, I have dedicated countless hours these past few months to get Good Chroma back in action!
Good Chroma aims to open Pittsburgh's first all-vegan bakery! The location will offer seating for customers to enjoy sweet and savory baked goods, gluten-free items, coffee, and other beverages. Good Chroma will also offer online ordering for local pickup, custom orders for special events, wholesale baked goods to local stores and cafés, and vend at local events all around Pittsburgh. As an all vegan business, our mission has always been to do good for the animals. Going forward, we want to continue that mission by donating 5% of all profits to local animal welfare organizations.
In order to open the bakery, this project will be funded through multiple sources including a loan from the Urban Redevelopment Authority of Pittsburgh, a crowdfunded investment campaign through Honeycomb Credit, and Kickstarter. These funds will help get us up and running hopefully by the end of the year!
While we have yet to find the perfect space to call home, I am working with an experienced retail broker and have numerous people keeping an eye out for storefront locations. Ideally, I would love to find a location in the Lawrenceville/Bloomfield/East Liberty area of Pittsburgh. These up and coming neighborhoods cater to the younger demographic we strive to reach. This will also keep the business in areas with high foot traffic and put us in a prime location to be able to work collaboratively with other businesses.
I cannot express enough how appreciative I am for all the support my customers and fans have shown me through this whole process. It would mean the world to me for your continued patronage! Any amount you are willing to pledge will be so appreciated beyond words. If you're unable to contribute, please share this campaign with your friends and family. I hope you enjoy these amazing rewards and can't wait to see you all at the storefront!
Risks and challenges
There are risks and challenges associated with any big project. I am expecting to run into some hurdles along the way and have set aside my personal money for this reason. I am thankful to be working with such an amazing team for this project and I'm confident in our combined abilities to overcome any challenges we may occur along the way.Learn about accountability on Kickstarter
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