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A deck of cards containing random images and random words. Used to alter your perspective and solve creative problems.

Hello All!

The Lateral Thinking Cards are a deck of 100 cards that contain random words and images that can stimulate creative thinking. This is a perfect tool for anyone who needs to generate new ideas on a consistent basis. Businesses, graphic designers, fashion designers, architects, musicians, writers, photographers, painters, or anyone looking for creative stimulus will find these cards to be very valuable.

By introducing a random stimulus, the mind naturally thinks of how the two things relate, and new ideas are allowed to form. Random word generators exist all over the internet, but the advantage here is that a photograph can be analyzed in ways that words simply cannot. Each card has a random image on one side, and a random word on the other.

Since each card contains a word and image, they can be used as a creative practicing tool. To practice, simply pick a card and think about how the word and image can relate to one another. Over time you will be able to make more and more connections and increase your creative potential.

The cards are 4 inches by 2 1/2 inches and will be printed on premium quality paper. Every deck comes with a custom deck holder so that the cards can easily be placed on a work desk or any flat surface.

I am trying to make an initial run of 500  decks , each deck containing 100 random image cards and comes with a deck holder that allows the cards to live on a work desk. You can use these cards to generate different ideas if you are stuck in a creative rut. With time you will actually improve upon your natural ability to think laterally. I believe these cards can really be a valuable asset for any creative individual who needs to be able to generate new ideas on a consistent basis. 

Completed deck with deck holder
Completed deck with deck holder



These cards are largely based off of research by Edward de Bono and I highly recommend his books Lateral Thinking, Thinking Course, and The Mechanism of Mind, if you are interested in learning more about lateral thinking.

Thank you for visiting this page and thank you for your support. If you like this idea then please help spread the word!

Also for more information on my work, please visit my website at jalexandre.com

Music License: Crackle & Pop (Digital Primitives) / CC BY-NC-ND 3.0



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    Thank you for your support. Backers will get a 12x18 poster of the Lateral thinking letterforms.

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    Thank you so much. Backers will receive a deck of Lateral Thinking cards and my sincere thanks!

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    Backers will receive a deck of Lateral Thinking cards and a 16x20 poster of the Lateral Thinking letterforms. Posters will be signed with a personal thank you note.

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    Backers will receive a deck of Lateral Thinking cards and a 16x20 poster of the Lateral Thinking letterforms with customized typography incorporating backers full name (or any phrase you might want). Poster will be signed with a personal thank you note.

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- (30 days)