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Never Built: Los Angeles explores the “what if” Los Angeles and dares the city to dream big again.
Never Built: Los Angeles explores the “what if” Los Angeles and dares the city to dream big again.
436 backers pledged $43,114 to help bring this project to life.

Recent updates


Half way point!

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Hello Never Built Kickstarter supporters,

We're half way through our 30 day campaign, and have received an unbelievable outpouring of support. Thank you to all who have donated!!

In order to achieve the most ambitious parts of the show—from a computer animated Hyperboloid tower to a glowing LED sun in the Panorama of the City of New York to an inflatable Westinghouse Pavilion in the Skylight Gallery— we're hoping raise even more during the second half of the campaign. So if you haven't yet, now is a great time to donate. We're adding new rewards daily, so make sure to see if there's something you'd like! 

Here's the link to the Kickstarter page:

Thanks in advance for making our Never Built dreams come true!


Sam and Greg 

Never Built New York Kickstarter is LIVE

Dear Friends,

It's OFFICIAL. The Never Built New York Kickstarter is LIVE!

Please visit:

Your contributions will help us bring the alternate history of New York City to life, and entitle you to some fantastic rewards, from signed Never Built New York books and prints to replica models of Never Built structures. 

Thank you in advance for your continued generosity. And, as always, please DARE TO DREAM!

Sam and Greg


NEVER BUILT NEW YORK Kickstarter Launches Monday!


Dear Friends,

We are  reaching out to you today to share our upcoming project, NEVER BUILT NEW YORK. We know how much you loved Never Built Los Angeles (we still appreciate your support!) and knew that this would be just your thing! 

This multi-faceted exhibition, opening in the fall at the Queens Museum, offers an inside look at architectural and urban plans for New York City that never made it past the drafting table!  The show will exhibit incredible models, designs, and sketches conceived by masters including I.M. Pei, Frank Lloyd Wright, and Philip Johnson --and we will install almost 100 miniature models of these never built structures on the Queens Museum’s beloved Panorama!  The Panorama of the City of New York was commissioned for the ‘64 World’s Fair, and continues to be draw tens of thousands of visitors every year.

On MONDAY the Queens Museum will launch a campaign to bring together architecture buffs, lovers of New York City, and dreamers like us to make it all happen!  Not only will your support bring this fun project to fruition, you’ll have the opportunity to enjoy some fantastic rewards, including a beautiful reproduction print of an architectural drawing of the Perisphere built for the '39 New York World's Fair,  3D printed miniature models of never built structures made especially for this exhibition, a dinner with master architect Daniel Libeskind, and even a one-of-a-kind, inflatable reproduction of Eliot Noyes’ (1910-1977) design of the Westinghouse Pavilion at the 1964 New York World's Fair that was never built.

With your help, we are going to bring Never Built New York to life, at the Queens Museum. Will you join us?

Check back on Monday for the link to the live Kickstarter page! 

Until soon, Sam and Greg

Getting Close To Opening!!

Dear Never Built Backers:

We're getting close! The official opening of Never Built: Los Angeles is on the evening of July 27 at the A+D Museum!

For those of you whose pledges entitled you to tickets to the show's opening, your names will be on the guest list on July 27. 

And in case you want one more excuse to party with us, we're hosting the NEVER BUILT PREVIEW PARTY at Union Station's Harvey House on June 20. It's going to be a memorable gala, showing off models, prints and animations from the show and featuring food and drink from some of downtown L.A.'s best restaurants, with music by KCRW DJ (and urban planner!) Raul Campos. 

Tickets can be purchased at

We hope you can make it! And either way, we can't wait to see you at Never Built!!!

Sam, Greg, and the Never Built Team

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Vote For Never Built!!

Dear Backers of Never Built:

We can't wait to see you all at the opening of the show this July! But in the meantime, you can help us a ton by voting for Never Built in the Goldhirsh Foundation's My LA2050 Challenge, which is giving out $1million in grants to organizations all around the city. 


THANKS! And we'll keep you posted on the show again soon!

Sam and Greg

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