About this project
What is this and who are you?
The Brass Rooster is an award winning Hat shop & Haberdashery in Milwaukee Wi. Owned & Operated by John & Kate McLaughlin. On May 4th, 2013, The Brass Rooster is launching a Hand Made Hat Line. We already make some of the best custom mens hats available anywhere. The problem is that they are only available in our store. In order to change that we will introduce a full line of mens Dress Hats, where every hat is made by hand to the highest of quality. May 4th is not only The Brass Roosters' 2 year anniversary, it is the biggest day in American headwear & hats, The Kentucky Derby. We would like to Invite EVERYONE to come down to our Line Launch & Kentucky Derby party at The Iron Horse Hotel, Milwaukee, May 4th @ 3p.m. for our debut.
What we Make
A year after opening John & Kate were able to procure a large amount of equipment from "The Last Hatter" Clarence Reynolds. He was the Master Hatter at Paul Wassermann's famous, Henry The Hatter in Detroit. Clarence worked at Henry The Hatter since 1949 and decided to retire in 2011. His equipment and knowledge run through every hat that we make. This equipment allowed us to start making our custom hats for everyone from locals to celebrities. These are some of the hats we have made.
How this project helps
First, this Kickstarter Project is to help raise some of the money needed to help release our line. This funding will also help us save some more rare vintage machinery we need, and have found, to produce a higher volume of hats that are still made to our high standards.
Getting funded will also allow us Travel to 6-8 different cities across the U.S. to show & take orders for our hats from other great Hat shops. Most importantly, it will help us reach some Minimums for raw materials from other American suppliers who make the best products that we can use in our manufacturing.
Why so many limits on the rewards?
We have put limits on almost all backing levels. We have done this so if we become over funded we will still able to make all the hats and shirts and posters and live up to our word on delivery, quality & time. When we say we are going to do something, We do it. If we become over-funded, the money will all be put into the growth of our company and line. It would allow us to bring in more industry specific machinery i.e. Blocking machines, brim rounders, decatizing machines and specialty industrial grade sewing machines. These machines would allow us to produce the same high quality hat, faster, in higher numbers and let us lower our price becoming even more competitive in a world full of cheaper imports.
How you can help
Check back here often so you can stay abreast with our special offers and sneak previews into the Brass Rooster line and our production. The more you talk about this project the more it helps us. To be fully funded we only need 110 people to back our project at the $200 level. This is pre-ordering one of our hand made fur felt hats from our fall 2013 line at 40-80 dollars off the retail price. This lets you Stand out & Look Sharp; it allows us to achieve so much more. Without you, our backers and fans, we are nowhere. We need all of you reposting links to this page & supporting our project as it unfolds in the next few weeks to make this happen.
Our Hat Line.
The Brass Rooster Hat Line will consist of 13 different styles of hand made hats. The styles will be:
A 2" brim center dent fedora in a heathered Black, Loden & Blue.
A 2 3/4" wide brim teardrop fedora in Black, Granite & Black Cherry.
A Homburg traditionally styled available in black only this season.
A Bowler available in Black, Whiskey & Steel grey.
The Ribbed Fedora in Granite & Black.
A packable Optimo Crease fedora in Dark Grey
A stingy bound brim fedora in Navy & Burgundy.
An Upturn bound 2 1/4" brim in Silverbelly & Rust.
A Row boat pork pie in Dark Moss & Sahara tan.
All 4 styles of our flat claps are made out of surplus military blankets. All four styles are available in Army Green, Air Force Grey & Navy Blue. The Brass Rooster will also be donating 10% of all sales from our flat caps to different veterans funds.
What else can you get?
Pride and our thanks to start. THERE ARE SOME GREAT BACKING REWARDS! All of them are listed to the right there is everything from stickers and hand written notes, great deals on our hand made hats, Posters that we designed all the way up to the ultimate reward of getting 2 hand made hats from our line every year for the next 10 years & being flown out to Milwaukee to be our personal guest at the launch.
From our hands to all you, The Brass Rooster thanks you for your support.
John & Kate McLaughlin Hatters/Owners
Risks and challenges
There are only a handful of issues that we can foresee and have taken every precaution against them. Being a high end hand made product means it takes time to make it. If we were to be overfunded it could slow some production but we have a well proven manufacturing schedule and set up and we have limited rewards to assure that we don't over extend ourselves and become unable to live up to our word. We have great releationships with our customers and suppliers alike. If any problem comes up, with this or anytime at our shop, it is dealt with the same way. Open Honest responsibility. We are up front with our customers, we go over the top to make up for the mistake and assure that everyone is taken care of no matter what the issue.Learn about accountability on Kickstarter
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