Little Choc Apothecary — A Holistic Approach To Dessert! project video thumbnail
Replay with sound
Play with
sound
$22,402 pledged of $45,000 goal
backers
By Julia Kravets
$22,402 pledged of $45,000 goal
backers

About this project

WHO WE ARE:

World, meet Little Choc Apothecary-- the new vegan bakery, creperie, juice bar and apothecary in town! Now strap your boots up and prepare your taste buds, folks. 

We use only the freshest, local, organically grown ingredients, and choose to omit eggs, dairy, refined white sugar, and other processed ingredients to ensure the healthiest, and most nutritionally dense products, while leaving minimal carbon footprint. 

  • We focus on nourishing your body and soul through healthy dessert, medicinal tea, and art. All of our desserts are carefully crafted to not only have great taste, but to provide a useful, nourishing function for your body. A great example is our raw B12 Brownie; made from protein rich hemp seeds, antioxidant powerhouses raw cocoa and dates, and fortified with vitamin B12, so each brownie provides protein, energy, and a daily value of the essential vitamin B12 that vegans and vegetarians are notoriously deficient in.  

    B12rownie
    B12rownie

    We nourish your creativity with the Ice Cream Canvas--a slab of dairy-free ice cream that comes with an edible paint set, made from natural, organic veggies. Our guests can paint their next masterpiece before chowing it down.    

    Ice Cream Canvas!
    Ice Cream Canvas!

     A huge pastime in England, afternoon tea has caught the eye of many Americans recently, but there isn't nearly enough of this service in NYC. It's truly a delight to bring it to Brooklyn!  

    We have over a hundred different herbs available for sale. Our guests can buy herbs as they are, or request a delicious tea blend based on their specific preferences; things like anti-anxiety tea, sleep aid, libido enhancing, stress reducing, and teas that help with weight loss.  

    And finally, VEGAN CREPES smothered in homemade nut butters, hazelnut spread, caramel and chocolate sauces, made with and accompanied by homemade nut milks. This is what we've all been waiting for!

    Plum Crumble
    Plum Crumble
     
    Orange Rosemary Cake
    Orange Rosemary Cake
    Lemon Verbena Choco Chip Cookies
    Lemon Verbena Choco Chip Cookies
    Raw Blueberry Cheesecake
    Raw Blueberry Cheesecake
    Spice Cookies (taste Christmas all day, erry day.)
    Spice Cookies (taste Christmas all day, erry day.)
    Pear, Date & Brandy Cake
    Pear, Date & Brandy Cake
    Choco Pecan Coffee Scones
    Choco Pecan Coffee Scones
    Mini Chocolate Hazelnut Cupcakes
    Mini Chocolate Hazelnut Cupcakes

    OUR MISSION:

    Little Choc Apothecary is a business with a mission. We want the world to know that it's possible to live a healthy lifestyle without having to eat boring, tasteless food—the terms "healthy" and "dessert" can coexist after all! 

    We want to be part of the solution for the well-fed, yet malnourished population of New York, and set an example for other businesses alike through fair trade, and humane, sustainable business practices.

    Promoting environmental and animal welfare, helping local, organic farmers and business thrive, spreading health, and making more vegan options available due to an ever-growing demand for them, while cultivating a fun and creative environment in our community is simply a dream come true! 

    Raw Banana Berry Sorbet
    Raw Banana Berry Sorbet

    FUNDING:

    Reaching our goal will allow us to pay the initial legal fees, put the deposit down for a space,build out the kitchen, begin renovation, and buy a bulk of the equipment.However, it's only a fraction of our expenses; in order to complete the renovation, buy appliances, the rest of the equipment, furniture, and dishes, we are relying on our kind-hearted investors for a credit line. 

    Here's is the breakdown of what each funding goal will accomplish:

    REWARDS: 

    NEW, EXCLUSIVE REWARDS! 

    Our friend, the hilarious, wonderful, Marc Jacobs model, Friday Night Throwdown champion boxer, and fashion photographer Charlie Himmelstein has agreed to whore himself out for Little Choc Apothecary! He will make you a personalized Instagram/Vine video, give you a one-on-one boxing lesson, do a photoshoot with you, or have you walk out with him, and have you be ringside at one of the best secret underground parties in NYC--Friday Night Throwdown. There is a very limited amount of these rewards, so get 'em while they're hot!

    4 oz. of custom made tea. Specify your ailment, and we'll blend one just for you. If you want us to decide for you, we'll surprise you with something delicious! The tea is contained in 100% biodegradable packaging. 

    This reversible apron is designed, and handmade by Julia. Colors and patterns will vary, for a truly unique reward!

    Lil' Choc Beetle Kindle or iPad case! It is hand crafted by Julia, and is 100% vegan. The one shown is made for a KIndle Paperwhite. Please specify the model of your Kindle or iPad. 

    2015 Choc Chicks Cakendar! This pin-up style calendar features 6 beautiful ladies, and 12 different desserts—one for each month—made from ingredients that are in season at the time. We shared a few of our recipes inside, so you can impress your friends with freshly made, Little Choc goodness at home! 

     Lil' Choc Tote. These babies are made specifically for our backers. They will be hand signed and numbered to show our true appreciation for your help.

     VIP Backer Cards. Flash one of these babies at Little Choc, and instantly feel like a true VIP when we feed you free crepes and juice. 

Risks and challenges

With the high rate of failure among new businesses, it's hard to trust a new entrepreneur to do all the right things to make such a venture a successful one. Expecting this to be a smooth sail would be foolish, so we've planned for the worst, and fully prepared to tackle the unexpected.

Little Choc Apothecary has been rigorously planned for the last four years by Julia, down to the smallest details. Anyone who knows her will tell you the countless hours and sleepless nights she spent pouring her heart and soul into making this project a reality. This isn't another business idea; to Julia this is a vision with a cause that will help her make that small difference in society, and give back to a world that has been so kind to her. This means that she is determined to make this happen by any and all means necessary.

What this means for you, the backers, is that you will most likely never see your rewards... JUST KIDDING! Your support means the world to us because it means you believe in us enough to put up your hard earned cash to help make Little Choc Apothecary a reality! This puts you on the VIP list of our mind, and we will do everything possible to get what we promised you in a timely and efficient manner.

We will be working our butts off to have all of your rewards delivered on time; we're prepared for this like ninjas for a ninja fight, so hopefully no delays.

Learn about accountability on Kickstarter

Questions about this project? Check out the FAQ

Support this project

  1. Select this reward

    Pledge $1 or more About $1.00

    Unconditional love. <3

    Less
    Estimated delivery
    7 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  2. Select this reward

    Pledge $5 or more About $5

    A certificate for a drink of your choice when our doors are ajar. Social media love from the interwebs of our hearts; we will send you a personalized photo on any and all of your social media accounts (Facebook, Twitter, Instagram, Tumblr, you name it!), and publicly thank you on our own Facebook and Twitter, so the world knows how awesomely generous you are.

    Less
    Estimated delivery
    20 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  3. Select this reward

    Pledge $24 or more About $24

    A certificate to come and enjoy a drink and a sweet treat/crepe for you and a lucky person of your choice, a special thank you on our website, and a public shout out on our social media about how wonderful you are!

    Less
    Estimated delivery
    45 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  4. Select this reward

    Pledge $25 or more About $25

    Too far away to enjoy a drink at Lil' Choc? Enjoy 1 oz. (12 servings) of custom made tea from us in the privacy of your own home! Plus a warm thank you on social media. Please throw in a little extra cash for shipping!

    Less
    Estimated delivery
    Ships to Anywhere in the world
    13 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  5. Select this reward

    Pledge $50 or more About $50

    4 oz. (48 servings) of tea made specifically for you, and the super awesome Choc Chicks 2015 Calendar—with special recipes—shipped to your door! Please add an extra $5 for shipping.

    Less
    Estimated delivery
    Ships to Anywhere in the world
    10 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  6. Select this reward

    Pledge $50 or more About $50

    With some of the funniest videos on Instagram/Vine, Charlie can make one just for you! Never seen his videos? Have a look: Instagram: charliehimmelstein; Vine: Charlie Himmelstein. You can be director and tell him what you want him to do, or just let him get creative. He’s great at that.

    Less
    Estimated delivery
    0 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  7. Select this reward

    Pledge $75 or more About $75

    An exclusive, hand signed and numbered Little Choc Apothecary tote bag filled with 4 oz. of tea customized just for your needs, the super duper awesome Choc Chicks 2015 Calendar (with special recipes), and a huge thank you on our website and social media! Please add an extra $5 for shipping.

    Less
    Estimated delivery
    Ships to Anywhere in the world
    2 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  8. Select this reward

    Pledge $100 or more About $100

    Handmade vegan leather Kindle, or iPad case, super awesome Choc Chicks 2015 Calendar (with special recipes), and a huge thank you on our website and social media! Please add an extra $5 for shipping.

    Less
    Estimated delivery
    Ships to Anywhere in the world
    5 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  9. Select this reward

    Pledge $125 or more About $125

    Handmade, one of a kind reversible apron (patterns will vary. So seriously, you’ll be so special!), super duper Choc Chicks 2015 Calendar (with special recipes), and a huge thank you on our website and social media! Please add an extra $5 for shipping.

    Less
    Estimated delivery
    Ships to Anywhere in the world
    4 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  10. Select this reward

    Pledge $150 or more About $150

    Invite to our soft opening tea party, 4 oz. of personalized tea, super awesome Choc Chicks 2015 Calendar (secret recipes inside), and a special thank you on our chalk wall, with a picture of it on your (and our) social media!

    Less
    Estimated delivery
    0 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  11. Select this reward

    Pledge $150 or more About $150

    Ever wonder how a model boxer gets ready for a big fight? (Aside from eating healthy Little Choc Apothecary dessert of course.) Join Charlie at the boxing gym for a day of intense training. He will show you some of his tips and tricks, and guide you through his training routine. Afterwards, relax with a cup of herbal tea that will prevent your muscles from being sore the next day.

    Less
    Estimated delivery
    Limited 0 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  12. Select this reward

    Pledge $200 or more About $200

    Invite to soft opening tea party, 4 oz. of personalized tea, a box of assorted desserts, super awesome Choc Chicks 2015 Calendar (with secret recipes), and a special thank you on our chalk wall with a picture of it on your (and our) social media!

    Less
    Estimated delivery
    3 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  13. Select this reward

    Pledge $300 or more About $300

    Invite to soft opening tea party, 30 days of free juice and crepes ($420 value), super awesome Choc Chicks 2015 Calendar (with secret recipes), and a special thank you on our chalk wall with a picture of it on your (and our) social media!

    Less
    Estimated delivery
    1 backer
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  14. Select this reward

    Pledge $500 or more About $500

    Private tea party for you and 3 of your friends, 30 days of free juice and crepes ($420 value), exclusive, hand signed and numbered tote bag, super awesome Choc Chicks 2015 Calendar (with special recipes), a hand written card, shout out on social media, and a special seat in the house with your name permanently engraved on it! Oh yes. You’re adopting a Lil’ Choc chair; you’ll be a proud mama or papa!

    Less
    Estimated delivery
    Ships to Anywhere in the world
    1 backer
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  15. Select this reward

    Pledge $500 or more About $500

    Photoshoot with Charlie. Shoot an awesome editorial, or some cool headshots—Charlie style. Check out his work here charliehimmelstein.com

    Less
    Estimated delivery
    Limited 1 backer
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  16. Select this reward

    Pledge $750 or more About $750

    Private tea party for you and 10 of your friends, 60 days of free juice and crepes ($840 value), exclusive, hand signed and numbered tote bag, super awesome Choc Chicks 2015 Calendar (with special recipes), a hand written card, shout out on social media, and a special seat in the house with your name permanently engraved on it. You’ll love having your very own Little Choc chair, just as long as you don’t mind others babysitting! (Get it?! Oooh. So genius.)

    Less
    Estimated delivery
    0 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  17. Select this reward

    Pledge $1,000 or more About $1,000

    Invite to soft opening party, private tea party for you and 3 of your friends, 4 oz. of custom tea, totes and the Choc Chicks Calendar for all 4 guests, 6 months of free crepes and juice (over $2,500 value), a handwritten card, god-like praise on social media, and the pride of being a new parent of your very own chair. Your name will be permanently engraved on a large platinum plaque on one of our chairs!

    Less
    Estimated delivery
    2 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  18. Select this reward

    Pledge $1,000 or more About $1,000

    Be a VIP at one of the most exclusive underground parties in NYC—Friday Night Throwdown. It's been covered by the NY Times, Vice, NY Mag, Huff Post, and many more. People fly across the country to watch model boxers battle each other at these secret parties. Not only will you be one of the first to know about the secret location, but will also be added to Charlie’s private guest list, and will party like rockstars with him, Julia and the crew before, during, and after the fight!

    Less
    Estimated delivery
    Limited 0 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  19. Select this reward

    Pledge $2,000 or more About $2,000

    Invite to soft opening party, private tea party for you and up to 10 of your friends, super awesome Choc Chicks 2015 Calendar (with secret recipes) and tote bags full of goodies for you and each of the guests, 1 year of free juice and crepes (over $5,000 value!), a hand written card, official announcement to the world that you are the ruler of all, and your very own name permanently engraved on a large platinum plaque on one of our chairs. Seriously, we take on all the responsibilities of adoption; we’ll clean and feed your Little Choc chair so it’s happy and ready for when you come to visit!

    Less
    Estimated delivery
    0 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  20. Select this reward

    Pledge $2,000 or more About $2,000

    Be a PART of one of the most exclusive parties in NYC! Cab it to the venue with Charlie, walk out to the ring with him, meet the people who run the show, hang out ringside, and then party all night with him, Julia and the crew! This will definitely be a night to remember for one lucky backer!

    Less
    Estimated delivery
    Limited 0 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  21. Select this reward

    Pledge $5,000 or more About $5,000

    Everything above, plus a THREE YEARS of free dessert, tea, coffee, juice and crepes (that's over $15,500 value!), and loads, and loads of love and gratitude, and probably a shrine of you in the Little Choc Apothecary super-secret closet, by which all employees can spread lore and tales of your awesomeness.

    Less
    Estimated delivery
    1 backer
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  22. Select this reward

    Pledge $7,500 or more About $7,500

    All of the above, plus a Skydiving date with Julia! Just get yourself to New York for a day, and we'll take care of the rest.

    Less
    Estimated delivery
    0 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.

Funding period

- (30 days)