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NYCTV helps independent video creators and filmmakers with their two biggest challenges: funding and distribution.
NYCTV helps independent video creators and filmmakers with their two biggest challenges: funding and distribution.
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NYCTV: An online video platform for NYC and beyond

$52,511

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Introduction

Hi! We're Max, Alex, and Kareem and we want to bring the spirit of public access television and community-inspired programming online to cities around the globe. But first we'll focus on our home: New York.

Here's our plan (CliffNotes version):

  • Launch a Kickstarter campaign and get successfully funded
  • Find talented video creators in New York and give them money to make interesting videos
  • Build a sustainable audience of viewers (through daily publishing, smart programming and marketing) who want to watch the videos 
  • If you're curious to see what kind of videos we're talking about watch some samples on our recently launched beta website

Check out our one-of-a-kind rewards below and join the movement.

Here are a few links to some of the press we've received:

The idea for NYC.TV was born out of the spirit of public access television. We felt like there was nothing in the Internet age that activated the creative communities of large cities.

We exist to build a community of viewers and creators around amazing video content. 

NYC.TV IN A NUTSHELL: 

  • A destination for New York City-created videos and originally produced, must-see programming 
  • A platform that showcases these videos to help creators gain access to a wider audience 
  • An independent development fund financing future work from select creators through native advertising

What's on NYC.TV: 

  • Curated content
  • An eclectic round up of original series and one-off shorts 
  • Submitted content that you can pitch to NYC.TV, which will be funded and promoted by us, for you

We are at the forefront of a new era in digital video: one that puts the power back into the hands of the creator and their community. 

We will collaborate with talented creators to fund, package, distribute, and promote their programming.

We exist to support New York City video makers in actualizing their vision.

Help us tell their stories.

In the spirit of public access television, NYC.TV is a video platform for the people by the people. Crowdfunding shares the same ethos, so naturally we are using Kickstarter to bring our initiative to life and activate a pre-existing community of doers and makers.

The majority of our funding goal is going straight back to YOU––the creative community of New York.

Curated Content:

So many great videos get lost in the depths of the Internet. NYC.TV sifts through the clutter to bring you the best from New York City video creators––everything from scripted series to video art to documentaries. There’s literally something for everyone––just like New York City.

Here's some programming that lives on NYC.TV now:

This Will Not End Well
This Will Not End Well
Time Spent
Time Spent
Skater Dude
Skater Dude
Eat Our Feelings
Eat Our Feelings

NYC.TV Original Content:

NYC.TV will also feature original content made in-house.

Here’s some of the great videos we already have in the pipeline:

Submitted Content Pitched by You: 

We have an open model in which you can submit your own ideas. After being selected, we will work with you through every stage of production, from early planning to post-production. A huge part of our work will be creating, packaging, distributing, optimizing, and promoting your videos for you, the creator.

Have an idea? Send it here: http://watchnyc.tv/submissions/

Using a distributed media model and employing our 15+ years of combined new media experience and established relationships with publishers and platforms (Facebook, YouTube, Vimeo and Twitter), we will package, promote and distribute your videos so it blankets the web and exposes it to a larger audience.

To ensure NYC.TV remains a sustainable digital platform we will utilize native advertising to create original branded content. We’ve already begun partnering with brands to create content that’s of value to our audience and speaks to the brands’ ethos.

We are Kickstarting NYC.TV's budget to get the ball rolling and are confident in our sustainable revenue model based on brand sponsorship which will feed back into the platform to fund even more videos.

Content Support: 70% 

70% of our goal is going straight toward funding new videos for NYC.TV. We already have work in the pipeline and will assess creators’ needs to help them make their projects.

Showing the World: 20%

20% of our goal is going toward marketing your videos––by promoting them, packaging them, and building an audience on NYC.TV.

Backend Development: 10% 

10% of the funds will go toward strengthening our tech capabilities so we can develop new and innovative ways to deliver the video programming you love. This will actually probably end up going to marketing.

Kareem: Kareem most recently served as the Director of Audience Development and Growth Strategy Editor at The New York Times. Prior to the Times, he was responsible for leading global marketing across all VICE Media properties.

Alex: Alex most recently served as the Director of Content Development at SFX leading branded video and editorial on the newly relaunched Beatport platform. Prior to SFX she launched and managed global integrated marketing for Noisey at VICE Media.

Max: Max Nelson most recently served as the Marketing & Network Manager for the Vox Entertainment Division at Vox Media. Previously, he launched and managed the VICE YouTube network where he was the marketing manager for VICE.com.

You can contact the NYC.TV team at: kareem@watchnyc.tv

Our NYC.TV friends and collaborators are offering some great rewards! Check out what Colin King, Mr. Kiji, J. Colby Smith, Dessie Jackson and Ryder Ripps are offering our Kickstarter backers: 

Risks and challenges

Building a media company from the ground up is challenging but we are confident that we have the know-how to do this. While building an audience and creating a community around our content are formidable challenges in and of themselves, we feel like our biggest risk is not raising enough money to make the great, compelling videos that our audience deserves. The more money we raise, the more videos we can support/make. In the end, the greatest challenge we face is producing as much quality video content as we can on limited budget without sacrificing quality or creative integrity.

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Support

  1. Select this reward

    Pledge US$ 45 or more About US$ 45

    NYCTV PIN SET (MADE BY PINTRILL)

    Get the extremely limited edition NYC.TV pin set. You’ll get the NYCTV Standard Issue logo, Mr. Kiji pizza pin and Alex Serio’s signature boob pin. Plus our NYC.TV Guide to NYC

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    Limited 7 backers
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    Pledge US$ 50 or more About US$ 50

    MIHO HATORI DIGITAL INTERNET MIXTAPE

    Conceptual artist and one half of Cibo Matto, Miho Hatori will curate a Kickstarter exclusive CD with her favorite findings from the (deep) web. Plus our NYC.TV Guide to NYC.

    Domestic shipping included.

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    Limited 20 backers
    $

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    Pledge US$ 50 or more About US$ 50

    LIMITED EDITION COLIN KING PRINT

    Get a limited edition 11x17 print from designer Colin King. Plus NYC.TV guide to NYC.

    Check out his print on the left.

    Domestic shipping included.

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    Limited 32 backers
    $

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  4. Select this reward

    Pledge US$ 60 or more About US$ 60

    MR. KIJI MERCH:

    Kiji NYC TV shirt

    OR

    Kiji NYC.TV logo tote-bag

    OR

    Kiji NYC.TV logo baseball cap

    Plus our NYC.TV Guide to NYC.

    Check out mock-ups on the left.

    Domestic shipping included.

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    Ships to Anywhere in the world
    20 backers
    $

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  5. Select this reward

    Pledge US$ 75 or more About US$ 75

    NYC.TV SWAG BAG

    Grab the Standard Issue NYC.TV swag bag, including the NYC.TV baseball cap + tee + tote + NYC.TV stickers. Plus our NYC.TV Guide to NYC.

    Domestic shipping included.

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    30 backers
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  6. Select this reward

    Pledge US$ 100 or more About US$ 100

    SECRET PIZZA PICNIC

    We’re hosting a Pizza Picnic and you’re invited. Everyone who gets this reward will get free pizza at our Secret Pizza Picnic. Plus our NYC.TV tote + tee + guide to NYC.

    Domestic shipping included.
    (Picnic is NY only. Travel and accommodations not included.)

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    38 backers
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  7. Select this reward

    Pledge US$ 150 or more About US$ 150

    MR. KIJI LIMITED EDITION NYC.TV MERCH

    All the ill limited edition NYC.TV swag Mr. Kiji is designing exclusively for this campaign (t-shirt + baseball cap + tote all included)! Plus our NYC.TV Guide to NYC.

    Domestic shipping included.

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    Ships to Anywhere in the world
    9 backers
    $

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  8. Select this reward

    Pledge US$ 150 or more About US$ 150

    NEW YORKER MAG INSPIRED PORTRAIT

    Get a New Yorker Magazine inspired portrait of yourself by NY-based artist, James Evans.

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    Ships to Only United States
    0 backers
    $

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  9. Select this reward

    Pledge US$ 200 or more About US$ 200

    NYC.TV FOUNDERS RING

    Rep NYC.TV all day with a limited edition Founders Ring and an invite to our Secret Pizza Picnic. Plus our NYC.TV Guide to NYC.

    Domestic shipping included.
    (Picnic is NY only. Travel and accommodations not included.)

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    6 backers
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  10. Select this reward

    Pledge US$ 250 or more About US$ 250

    6 SECOND SPOT

    The NYC.TV team will produce and shoot a 6-second commercial for the business, product or person of your choice which will air exclusively on the NYC.TV Vine account. Plus our NYC.TV Guide to NYC.

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    7 backers
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  11. Select this reward

    Pledge US$ 275 or more About US$ 275

    NYC.TV PIERCING

    NY-based piercing master J. Colby Smith will give you the perfect piercing of your choice (does not include jewelry). Plus our NYC.TV Guide to NYC.

    http://www.jcolbysmith.com/

    (NY only)

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    1 backer
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  12. Select this reward

    Pledge US$ 300 or more About US$ 300

    NYC.TV ASSOCIATE PRODUCER CREDIT

    You will receive an Associate Producer credit on all of the content we create using this Kickstarter fund. Plus our NYC.TV Guide to NYC.

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    5 backers
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  13. Select this reward

    Pledge US$ 450 or more About US$ 450

    THE SUPERPACK

    Literally every single physical item in our Kickstarter rewards including hats, totes, shirts, pins, the mixtape, a lighter, stickers, and a special surprise that we have not yet announced.

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    Ships to Only United States
    Limited 0 backers
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  14. Select this reward

    Pledge US$ 500 or more About US$ 500

    NYC.TV VIDEO SPONSOR

    Sponsor a video of your choice on NYC.TV. This is perfect for individuals and small businesses. We will run “This program is brought to you by XYZ” in front of one episode! Plus our NYC.TV Guide to NYC.

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    4 backers
    $

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  15. Select this reward

    Pledge US$ 500 or more About US$ 500

    NYC.TV TWITTER SPONSORSHIP

    We'll put the name of your Twitter handle in our Twitter bio for an entire month + tweet your sponsored message once each week. This is great for individuals and small businesses.

    Plus our NYC.TV Guide to NYC.

    You choose which month you want to be featured. First come, first served.

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    Limited 0 backers
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  16. Select this reward

    Pledge US$ 500 or more About US$ 500

    NYC.TV INSTAGRAM SPONSORSHIP

    We'll put the name of your Instagram handle in our Instagram bio for an entire month + post your sponsored image once each week.

    This is great for individuals and small businesses.

    Plus our NYC.TV Guide to NYC.

    You choose which month you want to be featured. First come, first served.

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    Limited 0 backers
    $

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  17. Select this reward

    Pledge US$ 600 or more About US$ 600

    HOST YOUR OWN RADIO SHOW + ROBERTA'S PIZZA DINNER
    Got something to say? For one night only you could be the next Howard Stern. We've partnered with Heritage Radio Network to bring you this amazing reward. Come host a podcast episode about whatever you'd like. Bring a guest and all. Heritage Radio Network operates out of Roberta's Pizza so we'll hook you up with 3 free pizzas to enjoy in the studio while you record!

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    Limited 0 backers
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  18. Select this reward

    Pledge US$ 750 or more About US$ 750

    ALL OUT NYC TOUR WITH THE FOUNDERS

    You and a guest will take a helicopter ride around the city or a ferry cruise around the harbor with the founders of NYC.TV. Plus our NYC.TV Guide to NYC.

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    0 backers
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  19. Select this reward

    Pledge US$ 750 or more About US$ 750

    CRUISE WITH CARAMANICA

    New York Times music critic and shopping columnist Jon Caramanica and the founders of NYC.TV will either:

    1. Go shopping with you and help you get swagged out at Jon's favorite NYC shops.

    OR

    2. Jon will drive you around in his car, listening to music, arguing about Taylor Swift or Drake or whoever.

    Plus our NYC.TV Guide to NYC.

    (NY only. Travel and accommodations not included.)

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    Limited 0 backers
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  20. Select this reward

    Pledge US$ 1,000 or more About US$ 1,000

    NO CARDS. CA$H ONLY.

    Get hugely discounted 'CA$H ONLY' consulting for your business or nonprofit. Plus our NYC.TV Guide to NYC.

    http://cashonly.co/

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    2 backers
    $

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  21. Select this reward

    Pledge US$ 1,500 or more About US$ 1,500

    NYC.TV PHOTOSHOOT

    Mini Photoshoot with celebrity photographers Meredith Jenks or Kate Owen. Plus our NYC.TV Guide to NYC.

    http://www.meredithjenks.com/
    http://www.kateowenphotography.com/

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    1 backer
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  22. Select this reward

    Pledge US$ 2,000 or more About US$ 2,000

    NYC.TV SEASON SPONSOR

    Sponsor an entire season of a series. This is perfect for individuals and small businesses. We will run “This program is brought to you by XYZ” in front of every episode for an entire season! Plus our NYC.TV Guide to NYC.

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    0 backers
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  23. Select this reward

    Pledge US$ 3,000 or more About US$ 3,000

    RYDER RIPPS ARTWORK

    Get your hands on an original piece of art from conceptual artist Ryder Ripps. Plus our NYC.TV Guide to NYC.

    http://ryder-ripps.com/

    Ships only to the U.S.
    Domestic shipping included.

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    Ships to Only United States
    Limited 0 backers
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  24. Select this reward

    Pledge US$ 5,000 or more About US$ 5,000

    NYC.TV PRODUCER CREDIT

    Get a producer credit on **everything** we make during our first year. Your name or your company’s name will be included on every single video! Plus our NYC.TV Guide to NYC.

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    1 backer
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  25. Select this reward

    Pledge US$ 10,000 About US$ 10,000

    WAYNE'S WORLD TATTOO

    NYC.TV founder, Kareem, will get a Wayne's World photo of your choice tattooed on his thigh. Plus our NYC.TV Guide to NYC.

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    Limited 0 backers
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  26. Reward no longer available

    Pledge US$ 1 or more About US$ 1

    $1 = 1 PIXEL

    For $1 dollar you can buy a pixel on the NYC.TV page. $5 will get you 5 pixels. And so on...

    Just donate any dollar amount, select this reward option, and we'll make any image you want with as many pixels as you get.

    Reference the milliondollarhomepage.com for inspiration.

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    Reward no longer available 13 backers
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    Pledge US$ 5 or more About US$ 5

    FOUNDERS FOLLOW

    The NYC.TV founders and the NYC.TV account will follow you on either Instagram or Twitter.

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    Reward no longer available 20 backers
    $

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    Pledge US$ 15 or more About US$ 15

    NYC.TV STREET TEAM

    Join NYC.TV's street team and get an NYC.TV lighter and sticker pack.

    Domestic shipping included.

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    Ships to Anywhere in the world
    Reward no longer available 20 backers
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    Pledge US$ 20 or more About US$ 20

    NYC.TV GUIDE TO NYC

    You'll get a digital zine with a compilation of some great things to see, do, and eat across the five boroughs.

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    Reward no longer available 30 backers
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    Pledge US$ 20 or more About US$ 20

    HANDWRITTEN THANK YOU CARD

    The NYC.TV founders will handwrite/draw you a personal thank you card while locked in a teepee sweat lodge (things get weird quick).

    Domestic shipping included.

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    Ships to Anywhere in the world
    Reward no longer available 10 backers
    $

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    Pledge US$ 20 or more About US$ 20

    NYCTV PIN (MADE BY PINTRILL)

    Get one limited edition NYC.TV pin. You’ll have the choice of the NYCTV Standard Issue logo, Mr. Kiji pizza pin or Alex Serio’s signature boob pin. Plus our NYCTV Guide to NYC.

    INCLUDES DOMESTIC US SHIPPING

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    Ships to Only United States
    Reward no longer available 30 backers
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    Pledge US$ 25 or more About US$ 25

    STANDARD ISSUE NYC.TV SWAG

    Get a Standard Issue NYC.TV logo shirt

    OR

    Standard issue NYC.TV logo tote-bag

    OR

    Standard issue NYC.TV logo baseball cap

    Plus our NYC.TV Guide to NYC.

    Domestic shipping included.

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    Ships to Anywhere in the world
    Reward no longer available 110 backers
    $

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    Pledge US$ 100 or more About US$ 100

    NEW YORKER MAG INSPIRED PORTRAIT

    Get a New Yorker Magazine inspired portrait of yourself by NY-based artist, James Evans.

    Plus our NYC.TV Guide to NYC.

    Check out his website: http://www.jamesmitchellevans.com/new-yorkers-i-saw-today/

    (ADD $100 IF YOU'D LIKE IT PRINTED, FRAMED, AND SHIPPED TO YOU)

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    Reward no longer available 5 backers
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    Pledge US$ 800 or more About US$ 800

    DESSIE JACKSON ARTWORK

    Get your hands on beautiful original artwork from Dessie Jackson. Plus our NYC.TV Guide to NYC.

    http://www.dessiejackson.com/

    Domestic shipping included.

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    Ships to Anywhere in the world
    Reward no longer available 1 backer
    $

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Funding period

- (33 days)