Funded! This project was successfully funded on May 2, 2011.


We're building a Community Coffee Shop at Floyd Fest to serve Artisan Roasted, Fair Trade, Organic Coffee to the people of Floyd Fest.

We want to build a Community Supported Coffee Shop on the grounds of Floyd Fest so we can serve our small batch, artisan roasted coffee to the people attending the festival. We believe that if everyone who sees this page gives just One Dollar, we'll reach our goal easily. Also, if we raise more than our goal, we'll build a nicer coffee shop and offer more varieties of coffee. The more we raise, the better the coffee experience for everyone.


We'll be holding a Backer Party in the finished Community Coffee Shop at the Floyd Fest site. Back our project and get invited to a celebration of YOU!! Live music, local food, local beer, local wine.

NEW: REWARDS FOR OUR FRIENDS FAR AWAY!! Can't come to the festival - select one of these rewards when you back.

$10 = 4oz bag of coffee (enough for 2 pots)

$28 = exclusive Floyd Fest bag of coffee

$55 = exclusive Floyd Fest bag + eco-friendly hand-printed T-shirt

We think fresh roasted, artisan coffee is really important at a festival like Floyd Fest. Imagine, Saturday morning, you wake up after only three hours of sleep in your tent. You walk outside into the cool air of the mountain morning. You stretch, gather your strength and begin to wander around looking for that first cup of coffee, thinking please, please, let it be good. There, on the horizon, it's the Floyd Fest Community Coffee Shop! And they're serving Fair Trade, Organic coffee from Red Rooster Coffee Roaster. I love you, Floyd Fest!

Since Red Rooster isn't a coffee shop, we paired up with the BlackWater Loft, the folks who brew our coffee in Floyd. That was easy, since the roaster/owner for Red Rooster is married to the manager of The Loft, who is also an owner at Red Rooster and whose mother runs the business downstairs and... well, you get it. It's a family business.

To make the festival coffee experience really spectacular, Red Rooster, the Loft & Floyd Fest decided that we needed to do something more than just put up a tent. We needed to build a real coffee shop to deliver delicious Fair Trade Organic coffee quickly and professionally with a design that would match the beauty and atmosphere of the Festival itself. We talked to Steve Arthur at StreamLine TimberWorks about a design for the building that would also match the style of the other buildings on the festival grounds, which he designed.

Then we asked our friend Ed Erwin, owner of Professional Builders, if he and his crew would help us build the functional and stylish structure. They agreed, probably out of some crazy loyalty since our roaster used to work with them.

The thing about Floyd is, we're a really close-knit community and we rely on each other. For example, at Red Rooster, we use local artists for our logos and our mugs, and our bags are printed with eco-friendly ink right here in Floyd. 

This is where you come in. This is a huge opportunity for us, but it’s going to take a fair amount of money and a lot of work to get the coffee from our roaster to you.  Basically, we’re asking the patrons of Floyd Fest and the supporters of Red Rooster to help us provide really good coffee to you at the festival. We think it's a win-win situation.


Have a question? If the info above doesn't help, you can ask the project creator directly.

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pledged of $16,500 goal
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  • Pledge $1 or more
    You selected

    2 backers

    You get an invitation to our Backer Party at the finished building on the Floyd Fest site. Live music, good food, locally roasted coffee, local beer, local wine, and a rollicking good time.

  • Pledge $10 or more
    You selected

    17 backers

    Get a cup of artisan roasted Fair Trade Organic coffee on the house at Floyd Fest. All the rewards will be waiting at the booth for you. If you're not attending the festival, you can stop by our shop in downtown Floyd to redeem any of your rewards after May 1, 2011.

  • Pledge $10 or more
    You selected

    8 backers

    4oz bag of Artisan Roasted Fair Trade Organic Coffee shipped to your doorstep. Pretty good.

  • Pledge $25 or more
    You selected

    11 backers

    Get the cup of coffee, plus a bag of Fair Trade Organic coffee with an exclusive, limited edition Floyd Fest X logo.

  • Pledge $28 or more
    You selected

    6 backers

    One bag of our exclusive Floyd Fest X blend of Artisan Roasted Fair Trade Organic Coffee - shipped to your doorstep.

  • Pledge $50 or more
    You selected

    19 backers

    Get the cup, the bag of artisan roasted coffee with the limited edition Floyd Fest X logo, plus a Red Rooster t-shirt.

  • Pledge $55 or more
    You selected

    14 backers

    A bag of the exclusive Floyd Fest X Coffee and a recycled cotton Red Rooster t-shirt, (hand printed with water-based ink right here in Floyd) shipped to your doorstep.

  • Pledge $100 or more
    You selected

    10 backers

    Floyd Fest has kicked in a CD of past artists at this level. So you get the cup of coffee, the exclusive bag of coffee, the T-shirt, and the Floyd Fest CD.

  • Pledge $200 or more
    You selected

    1 backer

    Now we get crazy. We're adding the Rooster Pass, which gives you unlimited drip coffee throughout the entire Floyd Fest X, on top of the cup of coffee, and FOUR BAGS of the limited edition coffee, the T-shirt, and the Floyd Fest CD.

  • Pledge $500 or more
    You selected

    4 backers

    Wow! You really deserve something great! So we're putting your name as a Community Coffee Shop Benefactor on a one-of-a-kind hardwood plaque created by Benjie at thiswasatree woodworking. And the plaque will be hung on site at our booth so everyone can see how awesome you are. Of course you'll also get the Rooster Pass, the CD, the T-shirt, FOUR BAGS of exclusive Floyd Fest coffee, and the cup of coffee. And, of course, our undying and sincere gratitude.

Funding period

- (60 days)