We are LIGHT THE EARTH...
We collect stone for a living then transform
the rough rock into beautiful stone art.
And now you can wear it!
We made the decision to invest our time and efforts into this rockin' kickstarter campaign to help to raise the funds necessary to take an exciting turn down another path along our journey...
Here is our story in a nutshell...
We are Midwestern artists and owners of Light the Earth Studio and Gallery located in downtown Des Moines, Iowa.
We have hiked secluded, cold water streams surrounding the Great Lakes, kayaked in Canada and searched regions of the great west for unusual stone, petrified wood, marble, alabaster, amethyst, calcite, rhodonite and much more; we are always in search of that perfect stone. The stones are selected for their unique color and pattern.
The real magic begins when we return from treasure hunting, hang up our picks and shovels and put away the buckets. John will then cut, contour and polish the rough material to reveal the beauty inside. From sculpture to functional pieces, we're always wondering, "What else can we do with with a rock"?
... we found ourselves in a local bookstore and picked up a coffee table book of the Hubble Space Telescope Photos. Looking though the pages we marveled at how much the magnificent photos reflect the same patterns, formations and colors as contained in our stone.
Hmmm... INSPIRATION! Did a little research. Actually a lot of research. Discovered a lens that would allow me to take microscopic photographs of stone. ... and I am now the proud Mama of a cool microscopic, manual focus lens and a camera and copy stand, a slide, lights, etc, etc.
I then proceeded to learn how to turn the camera on, take a photo and to use this cool lens! What came next was incredible! The design, formations and array of colors revealed through that lens were unimaginable! Beauty we want to share with people!
Using high magnification lens we capture images deep within the microscopic typography of the stone and can transport the viewer into a micro world, far beyond what the naked eye perceives.
“Our photos take the viewer on a voyage into a microscopic world of stunning color and design”. Through our photographs, Light the Earth has opened a door and is providing a glimpse into this curious and fantastical microscopic world of stone.
I believe that things happen for reason. Meeting John (we were actually introduced years ago because we both worked with stone), the unbelievable places we have prospected to uncovered beautiful stone, the amazing people and personality's we've come into contact with over the years and then encountering that picture book of space. I think it's all about connectedness and patterns and how things work in this universe... and micro to macro. And now we are doing just what we're supposed to do next in this chapter... and you are welcome to come along with us on our journey!
So, can a person really wear a rock?
That's what this kickstarter campaign is all about. We are taking our stunning microscopic photos of stone and transferring those images onto luxurious fabric for "Stone Scarves"!
Chiffon, the material of choice for our scarves, is an ultra-sheer fabric printed using ecologically-safe transfer sublimation inks that provide vibrant color and strong wash durability. The printing process consumes no water and uses non-toxic bio-degradable inks.
Lightweight and translucent, Chiffon is a material that allows for the printed design to be visible on both sides. Chiffon is our favorite fabric for creating these scarves! Here you can see the two sizes that we have available for our STONE SCARVES Kickstarter.
... Just an added note ~ our 52" x 72" pieces can double as a swimsuit coverup at the pool! Just wrap it around and tie a knot! PERFECT!
CHOICES of Stone Scarves
For this first campaign, we are offering through donation opportunities two sizes of scarves; Full (36"x 52") and Long (52"x 72") as well as your choice of twelve different microscopic stone images.
AND each scarf will come with a card showing the actual stone that was photographed for your scarf!
Why twelve images you ask? EXCLUSIVE for this kickstarter campaign, we are offering as a donation reward...
THE SCARF CLUB!
(thank you Paul Asjes for the inspiration behind the "Scarf Club" name!)
Either for yourself or as a gift, you can select the donation opportunity and receive one Stone Scarf each month for an entire year! ... a wonderful gift for yourself and/or a fabulous present for that person in your life that you can't ever figure out what to give them!
Notice the title of the above scarf? We need a different name! We need something a bit more creative and befitting than "Brussel Sprouts"!
In fact, to get you all involved and excited about this campaign, our first "Reward" for your donation is the opportunity to name a stone image! We have 180 images that need to be identified and would like your assistance! (By the way... the images that we have for the photos are limitless because we have LOTS OF ROCKS!)
At LIGHT THE EARTH, we offer limited edition images (25) of each of our PRINTED microscopic images with an accompanying CERTIFICATE OF AUTHENTICITY that will identify the name that you have ascribed to the image and YOUR NAME as the wordsmith behind the creative and befitting title that has been bestowed upon it!
For instance, just take a look at these images... This first has been titled "Rocky Shore" (that's pretty good) and the second is "Cosmic Chaos" (that'll work). But we really need to come up with a different name than "Brussel Sprouts"!
There it is in a nutshell...
So why Kickstarter for Light the Earth?
Light the Earth has been a successful business for over ten years and we are now beginning a new product line! WE ARE SO EXCITED about our fabric with these beautif microscopic stone images and WE WANT YOU ALL TO BE A PART OF IT ALL!
We believe that Kickstarter is about marketing as well as funding. It is a platform where any company, no matter the size, can use it to access a community and distribute its products. It's also an awareness driver; a way to build one-to-one connections with people. Beyond the marketing value of launching this new product, we look to get market feedback and validation of “STONE SCARVES” which will help us as we develop our new fabric line.
Light the Earth is working to get the funding to complete the production of our first "Stone Scarves" collection as well as to help in the design and execution of our second collection that will also represent stunning stone images on fabrics. In addition, we have begun the copyright process for our new line. This initial kickstarter will help bring all of this to life. Who knows just where it could lead... fabric for clothing? ... upholstery fabric? ...wallpaper design? Just like the number of microscopic images that we have available, the possibilities are endless. And we want you to come along with us on our new adventure !
...Here is a sneak peek of our neckties!
We are looking to grow our production with our second collection and having additional funds in advance of production will help us secure larger quantities at lower cost. We also want to work to reduce our production and material costs so we can donate a larger portion of proceeds to charitable organizations.
Another way that you could help support our Stone Scarves campaign... follow us on Twitter, Facebook and Instagram with these easy links. And SHARE our story with your friends! And remember, you can get in touch with us anytime during or after the campaign at www.lighttheearth.com. You are welcome to visit our website to see all the other cool Stone Art that we create!
Re: International Shipping... because international shipping varies so much from country to country we have decided to stay in the States for this run. I apologize. My plan is to set up a STONE SCARVES Shop on our website. I'll keep you posted!
Thank you so much!
...From Iowa, USA with heart felt appreciation!
Kim & John
...a side note ~
Regarding our photographic prints...
We sell our prints at our gallery as well as online at our website.
* All microscopic photographs come with a certificate of authenticity and gallery white, conservation archival paper mat (8" x 10") and foam board ready for framing.
* All photographs are produced in a limited run of 25 copies.
* Photos are printed on Kodak Endura Premier – Metallic paper uses a proprietary combination of film laminate layers to produce a metallic or pearlescent look that give images a unique sense of depth and a glossy surface. It delivers rich, vibrant colors, flattering flesh tones and very deep blacks. Its special construction makes it more resistant to tearing and curling and provides a unique look in a variety of applications. It has an archival span of 100 years in a typical home display environment and 200 years in dark storage.
* Photographs may be purchased on metal by contacting Light the Earth directly. We use Chromealuxe™ aluminum panels for our Metal Prints, which are made with a dye-sublimation process. The inks are infused directly into specially coated aluminum sheets, using high temperature and pressure. This gives the image a beautiful, vibrant almost liquid look.
Risks and challenges
Updates and progress reports ~ Sponsors of this project will receive periodic updates through Kickstarter as the project unfolds but not so often that you think I’m a bother.
The only thing that might push back some of the shipping dates will be if there are many more backers than we anticipated! So, I apologize, but I hope that we will be forced to push back the shipping dates... or better yet, we'll have to hire others to make sure that all of you (our supporters) are taken care of properly!Learn about accountability on Kickstarter
- (30 days)