Everyone will love our walnuts; give them a try!
R.N. Nuts, a sweet snack that's healthier than the status quo!
Help spread the word about a healthier snack food!
We believe our product can serve the community in three specific ways. Primarily, we identified a flaw in the current trend of the snack food industry. Most snack foods are high in saturated fat, utilize artificial ingredients, and contain many preservatives of which the long term effects are not known. Identifying these challenges when creating a snack food of our own allowed us to buck this trend. First, our product starts off with walnuts. Walnuts are one of the healthiest foods to include in ones diet. They contain Omega 3 Fatty Acids which help prevent illnesses such as heart attacks, strokes, and diabetes. Second, all of the ingredients that we use in our product are 100% natural, unprocessed and gluten free. Many of our flavors include whole fruits and veggies such as and not limited to pumpkin and banana. Finally, we make sure that there are no preservatives in our product.
Secondly, expanding a small business in our community will hopefully allow us to bring people on board and join our team, thus spurring additional growth in our economy. Demand only continues to increase as people try our product. Our product is unique and delicious, and it is our goal to meet demand as it increases. Ideally, we would like to use our funding to hire staff members, increase product awareness via various marketing techniques, and continue to look for new outlets for our product.
Last but not least, we believe that all great innovations are spurred by competition. If we can be a successful industry leader in a healthier snack food trend, we are sure that other companies will follow suit. We did not merely want to create a business but to develop a product that people can be proud to serve to themselves, friends and family.
Risks and challenges
Once funded, the first challenge of our product is figuring out the best way to produce our product on a larger scale. It is our aim to keep the integrity of our product, (natural ingredients, no preservatives and whole foods) while maintaining larger scale production.
Furthermore, sampling our product gives customers an opportunity to try the product before purchasing. This is a great marketing strategy for RN-Nuts. We would like to hire employees to personally hand out samples at various locations. The funds will greatly assist us in this matter.
Finally, distribution is essential for getting our product out to markets other than those in the tri-state area. This can be accomplished by providing samples of our product to the widest array of businesses possible. This is a larger scale challenge that will come, but we are sure that with funding we will be equipped to manage.Learn about accountability on Kickstarter
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