About this project
Our phones, tablets, glasses, and cameras get dirty. Wiping them on our shirt isn't effective and looks unrefined and childish. Kids are taught not to wipe stuff on their clothes, so why do adults do it?
Declan Squared to the rescue. Not only does Squared clean your gear without the need of water or cleaners, but you will look good doing it. Squared is a convenient, classy accessory that everyone can use. It's the perfect balance of fashion and function.
Have you ever noticed how trying to wipe oils and smudges off your screen or glasses with your clothes only spreads everything around? Microfiber doesn't do that. You know why? It's science.
Microfiber has way more surface area than cotton or silk fibers. Microfiber, specifically split microfiber, was engineered for the purpose of trapping dirt, oil, and water in tiny pockets.
Due to the super absorbent nature of microfiber, it really is the ideal handkerchief material. Wipe away sweat or dry the eyes of a crying loved one. We would love to point out this feature in the video, but there really isn't a classy or non-cheesy way to demonstrate.
We have sought out the best materials and printing processes to accomplish our goal. This isn't the stuff you get with your new glasses, that's for sure.
Microfiber will not scratch your precious toys.
Squared is 12x12 inches of incredible microfiber. Depending on the particular design of Squared, you may not even know the difference between it and traditional pocket square materials. Some designs look like silk, others look like cotton. We are even in the process of trying to create some that look like wool. The texture of Squared is soft, with an ever so slight hint of fuzzy.
Now when you sport a pocket square, you will look even better by not wiping your phone and glasses with your shirt or tie. However, Squared should not be limited to use as a pocket square. Keep Squared in your bag/purse for use at anytime. Stash Squared in your pocket for an extra helping of style and class.
Depending on how filthy your screen and/or lenses are it may take a little extra effort to initially clean them with Squared. A moist breath or droplet of water will usually do the trick. Use Squared regularly to achieve the super clean screen and optics that you crave. If you are like anyone that we know, frequent use of Squared will come naturally.
We have reached every goal that has been set. Thank you everyone for your support. The higher our funding goes the greater we can make Declan!
Free cloths will be distributed to as many backers as possible. This promotion is while supplies last.
We hope to make Declan Squared a standard fashion item with collections for the Spring/Summer and Fall/Winter. The following designs represent a broad flavor of our brand styling. We will certainly do many traditional designs, but want to mix it up with prints unique to our tastes and creativity (crossword puzzles, sweater knits, whatever). Some, all, and possibly more designs will make it to final production in our first collection. We want the community feedback!
Don't see a design you love? Send us your suggestion and maybe something will happen.
There have been multiple questions regarding the smaller Pocket Cloths offered in the second and third reward tier. The following details should eliminate such confusion.
There is a possibility that we will produce more 6.5 x 8.25 in. cloths based on community demand.
Our unique materials and printing processes allow for Squared to create designs that traditional pocket square fabrics can't achieve. Both sides of Declan pocket squares can have a pattern or design individual to the opposite side.
Because Declan Squared is a truly functional product, you can use it as an everyday statement piece (something you wouldn't really do with a pocket square). Keep it in your back pocket to add a little pop to your attire; use it as traditional handkerchief; wipe your sweat, wipe your nose, wipe whatever; squared is machine washable!
A pocket square should complement your shirt and tie. Just like you wouldn’t wear the same shirt two days in a row, you should have multiple pocket square styles to get you through the work week.
Squared is machine washable. Never use fabric softeners. They will clog the fibers of the cloth and decrease their cleaning ability. Squared will not scratch glass surfaces but it is important to wash the product occasionally to ensure optimum protection. We usually let ours air dry, but you are fine putting them through the dryer, too.
Special thanks to:
Beckett & Robb for suiting
Masculine Style for styling and consulting
Good Blood for the music
Risks and challenges
Squared is a great product. People are always impressed when they feel the materials and clean their phone for the first time. Our greatest challenge is getting the word out and helping people see the vision of what Squared really is: the most versatile accessory that you will want to use.
We've created this brand entirely by ourselves. We make mistakes. More importantly, we learn from our mistakes. After figuring out how to market our original pocket cloths, we are ready to make Squared a very big deal.Learn about accountability on Kickstarter
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