Hi, my name is Jesse. I am a product developer with a hankering for fun, eye-catching products... and I need your help! Don't worry, I'm not a political activist, nor do I have a hidden agenda. :)
I have spent the last 7 years developing and marketing products that range from cleaning supplies, food, and even baby products. I primarily engage in licensing and developing interesting retail products for online and retail sale. In addition, I take products that have done well in other arenas and introduce them to the online market. This is both my "day job" and my passion. I am a entrepreneur of sorts, and in my experience I have developed extensive contacts and knowledge of the retail industry.
My newest product, the Bear Arms Shirt, has so far been the most entertaining product I have developed. The Bear Arms Shirt is an American based product with obvious play on the wording of the 2nd Amendment.
The Bear Arms Shirt was inspired from my own experiences, as well as recent media events throughout the nation with regard to gun violence and the resulting proposals of firearm-related legislation. I grew up in a small town in Wyoming where people actually still have gun-racks in their pick-up trucks (that is NOT a joke). I come from a hunting family and could not tell you how many guns my family owns. A lot. So for most of my life I was taught to be pro-gun/anti-regulation. But life, as it often does, threw me for a loop. A few years ago I was an unsuspecting victim of a drive by shooting in my neighborhood and I suffered a gunshot injury to the neck that nearly paralyzed me. Since then I have had time to reflect on gun ownership in the United States and whether those on the "regulations" side of the equation may have a point or two. I am not a gun rights expert, nor am I trying to make a statement or change anyone's political viewpoints. Rather, the Bear Arms Shirt is designed to open up people to a sensitive and often closely guarded opinion about gun rights with the most primitive ice breaker in the world... laughter.
This is where the Bear Arms Shirt comes in. This is not just another apparel company or a cheap shirt made in a distant factory. This shirt is a statement, and to the owner it is a priceless souvenir that will be remembered for years to come. It might even save its wearer from a night in handcuffs. Let me explain...
If you have been on facebook lately, you know that there are a whole lot of people out there with some strong opinions on gun control. And boy do they want to share their opinions! The issue of gun control is a loaded one (pun intended), and like any politically charged issue, there are many who feel the need to go the extremes to express their viewpoints. And when you are talking about firearms, there is a fine line one must walk in making that political statement, or risk potential arrest, prosecution or public embarrassment. This shirt provides an outlet for those people to express their views in a safe and respectable manner. Whether it is your gun-toting uncle Bob wearing the Bear Arms shirt to Thanksgiving dinner, or your hippy cousin Louise giving it as an amusing yet considerate gift to uncle Bob for Christmas, it projects one's perspective in a humorous and peaceful way. Even if just one person makes the decision to wear a Bear Arms Shirt out in public rather than sporting an AR-15 on their back into a JC Penney, I would consider this venture a success.
This is a novelty item that is meant to start a light-hearted conversation and not aimed to offend anyone or their beliefs. I want to make people laugh, and maybe in the process get people talking about the sensitive topic of gun control. Who knows? Perhaps even the most stubborn of politicians can one day come to some agreements on what should and should not be done (that WAS a joke). I do not have the answer, but I do know that unless we talk, we will never find common ground. This is the case whether you are talking gun control or any other political issue. After all, this is America! A nation by the people, for the people.
So what the heck do you get out of this anyway?.... For starters, a simple contribution of $5 will get you a cyber high-five and a Free Bear Arms Shirt bumper sticker. Next, the Bear Arms Shirt is yours with a contribution of only $25. If you want more bang for your buck, try one our Package Deals like the: 2nd Amendment package, the Bill of Rights Package or the all mighty America RULES package! These rewards include things like our custom Forefathers Sporting Bear Arms Prints, Hats and even the mightiest of all mighty... the Bear Arms Leather Biker Jacket
There will only be 10 of the Bear Arms Leather Jackets made, so claim yours before someone else does!
Risks and challenges
The #1 reason we need the financing to make this project work is the MOQ. (Minimum Order Quantity). This is lowest amount the manufacturer will make for us in order to cover costs. If we were to not seek the $15,000 needed to secure the first run of Bear Arms Shirts, we would have to charge upwards of $100 per shirt! And that is a deal breaker. If we can overcome this obstacle with your help, we can share Bear Arms with the world. Or the United States, anyway.
I have already sourced the manufacturer and a top quality bear "faux" fur to use for the Bear Arms Shirt. Sorry folks, no real bear fur, but I guarantee it will be just as soft, if not softer than a baby Grizzly's bottom side!
As with any venture, there is always the potential for fall back, but these will be minimal, if any. I currently own and operate my own fulfillment equipment for my other products. With everything from scales, label printers, tape, boxes, etc... What you can expect from me is an honest and valiant effort to make this a memorable and successful venture. I promise to work my A$$! off to get this off the ground and hopefully make some people smile in the process.
You have a question still?... Email me anytime at firstname.lastname@example.org
Great Question! Once our Kickstarter campaign ends on August 9th, if we are successful and reach our $15,000 goal we will immediately start contacting all pledgers to gather their sizing information for all shirt(s) you ordered. Available Sizes will be: S,M,L,XL,2XL,3XL)
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