The Do You Love It? Game (Alpha)

by Michael Osofsky

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Michael OsofskyBy Michael Osofsky
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Michael OsofskyBy Michael Osofsky
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About

What could technology do to improve relationships?  We believe technology could strengthen relationships by helping people get to know each other better.  All couples need this in some way.  If a first date went right, both parties are eager to learn more about each other.  If they go on to marry, they’ll survive the “seven year itch” if they continue to learn about each other.

But for many people, learning is no fun.  You have to think of questions to ask, struggle to remember their answers, or resist the urge to yawn while hearing about something you may actually think is boring.

The solution is to gamify relationships.

There seems to be an app for everything these days.  Even relationships have apps, although most of those apps are for finding a date.  There are virtually no apps to help you build your relationship.  So the “Do You Love It?” app is designed to strengthen a relationship.  It will help you turn your date into your mate.

How to Play the Do You Love It? Game

1] Pick a prize – The couple decides what the winner gets…for example, a massage from their partner.

2] Think of a favorite thing – The app asks each person what they think is their partner’s favorite of something (e.g. ice cream flavor).

3] Ask “Do You Love It?” – The app then asks if their partner was right by revealing their guess to the other person and asking “Do You Love It?”.

Winning: If one player guesses correctly but the other doesn't then the one who is right wins the prize.  If they tie then the couple plays another round with a new category such as favorite color, candy, dream vacation spot, etc.

Endless possibilities...

We've described the basics so far but there are many directions we could take the app in.  There could be a learning mode that allows users to bone up on their knowledge of their partner's passions before game-play.  There could be a user-curated database of categories to make it easier to rate items.  Maybe that database could be fed automatically by Pinterest or some other data feed.  Advertisers could sponsor prizes such as free movie tickets or local restaurant discounts.  Artificial intelligence could learn what people are passionate about across players and steer toward those categories to maximize fun.  The ideas abound...

The "Alpha Players"

There are so many possibilities for what we could build. But I think the best products involve users very early in the development.  The result is a focused feature set that delivers on the value they came for.

We'd like to invite you to become one of our first customers, a group we're calling the Alpha Players.  We just need 10, but if more back this Kickstarter, everyone will get to play. The first Alpha Players to back the project will get to receive first access and have their feedback addressed first. As an added bonus, all Alpha Players will have that title in their user profile.

A note on Funding

You may be wondering why our funding goal is only $10. That is because I am largely financing this alpha version of the game on my own. I believe the best products have users involved right from the very start.

To be clear, the first version will be web-based, not mobile, because that will keep the costs to a manageable level for me.  We can do another Kickstarter to fund the mobile version and other cool features you want in the product.

Sign up to be an Alpha Player

So...do you love it?  Do you love The Do You Love It? Game?  If so, sign up now because this would make a great Valentine’s Day gift and there are only 10 spots for Alpha Players.

Risks and challenges

This is not a technically challenging project. No, the biggest risk is in deciding what to build. We have already reduced this risk by focusing on a very specific audience: couples who want more passion in their relationship. But how will we harmonize their requirements? We will use UserVoice which gives each person a limited number of votes on the features. That should give us a force-ranked list.

What if what they want to build costs too much? In that case we could open another Kickstarter round to invite in a larger pool of people who like the design the Alpha Players came up with. Or, since this is largely self-funded, we could just take a longer time. Ultimately we are planning for our major launch on Valentine's Day 2014 to capitalize on the catchy date "02/14/2014".

Lastly, this will be the first time that I attempt to build software for smart phone devices. I am most familiar with building web applications. So we will start there. We'll prototype quickly for the web version while I learn how to develop for the smart phone platform. To be clear, this Kickstarter project only covers the web-based version. We can launch an expansion Kickstarter for a mobile version. As an Alpha Player though, you will also have access to mobile version when it's ready.

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    Pledge $1 or more About $1.00

    Alpha Player - You and your partner will be the first of 10 couples to play the Do You Love It? Game on our first version (web-based). You can then help select features for the mobile version, to be funded by an expansion Kickstarter. As an Alpha Player you will receive access to the mobile version, "Alpha Player" will appear in your user profile, and we will thank you in the credits.

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