CA$ 3,010
pledged of CA$ 60,000pledged of CA$ 60,000 goal
18
backers
0seconds to go
Funding Unsuccessful
The project's funding goal was not reached on Mon, December 23 2013 10:16 PM UTC +00:00
GFZ StudiosBy GFZ Studios
First created
GFZ StudiosBy GFZ Studios
First created
CA$ 3,010
pledged of CA$ 60,000pledged of CA$ 60,000 goal
18
backers
0seconds to go
Funding Unsuccessful
The project's funding goal was not reached on Mon, December 23 2013 10:16 PM UTC +00:00

About

We want to create an animated series about fighting animal cruelty that transcends age. Our challenge was to tell a story that is entertaining but not a tearjerker. This is where the concept of Hamstrong was born. Hamstrong is a hamster who was captured after being mistaken for a street rat and is now locked up in an animal testing lab.

The pitch...

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Hamstrong started off as a very selfish and ignorant rodent who thought that he didn't deserve to be held in captivity with the other homeless animals. After all, he was educated, had a home, and a good career! All Hamstrong wanted was to escape from this strange and scary place...

"The journey begins when Hamstrong realizes the mess he's in when he's mistreated and his dignity is taken away by the captors."

Marco the lab cat, who later becomes Hamstrong's mentor and close friend, comforts and guides him through his tough times. Hamstrong learns how selfish he was and changes his perspective about the other animals. He becomes friends with them and now wants to save them all. However, he quickly realizes that rescuing everyone from the laboratory will not be easy if he relies only on his own strengths. In order to accomplish such a difficult task, he must devise a master plan and collaborate with the other inmates to succeed in the great escape.

For the first season, the Hamstrong series will be a full multimedia experience consisting of twelve 6-minute web episodes, a mobile game, and 12 eBooks. 

Hamstrong is different from other projects because it's produced with the purpose of providing entertainment and education. The series is carefully crafted to raise awareness about cruelty towards animals.

Our mission

Every day, millions of helpless animals around the world are abused and mistreated.

"Hamstrong is created to bring awareness to the mistreatment of domestic, farm, and wild animals, as well as cruelty towards lab animals."

We hope to create a better tomorrow for all animals by using education as a method of prevention. We believe that raising awareness and educating younger audiences about animal cruelty will make a big difference to the lives of animals.

Why animation?

We chose to use the medium of animation because humor and animation go hand in hand. Humor is an effective way to make people learn about critical issues. Cartoons can also be a representation of reality.  As a result, cartoons act as a protective barrier that simultaneously represents reality while sheltering the audience from sensitive content. Animated cartoons can educate and entertain the audience at the same time.

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After working for years as a service-based creative company for many different films, we decided that we wanted to create a project that advocates a cause. So far, we were able to fund the beta version of the iPhone game and the animation trailer ourselves. However, because we are an independent studio, we need support from external sources before we can go ahead with full production.

Hamstrong is truly unique because it's a cause-based project. We don't want to lose creative control and artistic direction of the project that we are so passionate about. Conventional funding is also a very long, tedious process and sometimes it takes years. Since we want to deliver the Hamstrong series to you as fast as possible, we want to secure funding through Kickstarter. The first Hamstrong episode will be ready by the end of March 2014.

This is why we are connecting you, the fans who believe in our cause, to the funding process of the Hamstrong series.  We can't do this without you!

Now you're probably thinking, "So, who are the people behind this story?"

Now that you're familiar with our project, we would like you to get to know us a little bit better, too!

We are a visual arts studio located in Vancouver, Canada that specializes in visual effects and animation. The team here at GFZ Studios have years of experience creating effects and animation for movies, television shows, commercials, and other projects. In addition, we create social cause and educational projects. Our first social cause project was an animated TV series called Amy's Mythic Mornings. This show educates children on important First Nations cultures and moral values. It was created in partnership with One Women Organization and the Aboriginal People's Television Network.

Here is a demo reel of some of the creative projects we've worked on in the past:

Here is our first social cause animation project, Amy's Mythic Mornings.

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This animated TV series is about three kids that are transported to the mythical world found in their grandma's stories. The show will be broadcasted on APTN, the Aboriginal People's Television Network.

Now that we are finished these projects, we want nothing more than to make our Hamstrong story come to life. We got this!

We are extremely passionate about this project and have already taken steps toward achieving our end-goal of creating the Hamstrong animated series. Here is what we have created so far:

  • We have created a beta iPhone game about Hamstrong's escape journey.
  • We have created an online community around Hamstrong and the anti animal-cruelty cause. Hamstrong's Facebook page now has more than 17,000 fans and the number is growing every day!
  • We have produced a 2-minute trailer of the series that showcases the quality of production and gives you a sneak peek of the show's concept.
  • We finished the scripts and storyboards for the first two episodes.
  • We also produced a Hamstrong music video!

This is the beta version of the game and it is available for free on iTunes. In this first version of game, you play as Hamstrong as he navigates around the booby trapped animal testing lab. Be careful, because there are obstacles at every corner that make his escape mission difficult. Run, roll, jump, and eat as many peanuts as possible. But whatever you do, don't let the robotic cockroaches that monitor the lab get in your way!

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If we secure additional funding beyond our initial request, our goal is to create an updated version that will have many new and exciting features! The updated game will be available on iPad and all smartphone devices. We will also improve the graphics, add more levels and enemies, and have Hamstrong interact with the other lab animals. The game will go beyond navigating the lab to a full on rescue mission!

  • One Green Planet “Lab Animals Never Fear, Hamstrong Is Here!”
  • Urban Times "Hamstrong Animated Character Fights Animal Cruelty"
  • Global Animal “Meet Hamstrong, The Latest Animal Rights Super Hero!"
  • The Huffington Post “Hamster Battles Animal Cruelty, Sort Of, In New Mobile Game”
  • Vancouverscape “GFZ Group Creates Anti-Animal Cruelty Game and iPhone App”

Funding goals

Because Kickstarter is all-or-nothing platform, our goal is to raise $60,000 for the production of one Hamstrong episode. Because our objective is to produce a 12-episode season, we do hope to raise more than our stated goal. Any money raised beyond the initial funding request will go solely to the production of more episodes and the update of the Hamstrong game.

What the funding will be used for:

Creating high-quality animation is expensive because it is labor intensive. As you can imagine, creating an amazing cartoon requires a lot of planning, writing, and drawings. Above all, cartoon production requires creative and skillful animation artists.

The funding will be used as follows:

  • Pre-production: Concept Development, Story Writing, Storyboards, etc.
  • Production: Animation and Dialogue
  • and Post-production: Video Editing, Sound Editing, and Music Composing and Mixing

OK, I'm interested! What are your rewards?

We hope you're as excited about Hamstrong as we are, and if you back the project, there's fun stuff to get in return! Every penny donated (after covering the awesome rewards and Kickstarter fees) will go toward the production of the series.

How else can I support Hamstrong?

  • Download our free iPhone Hamstrong game from iTunes!
  • Subscribe to Hamstrong on YouTube
  • Join Hamstrong's fan club on Facebook
  • Help us spread the word about this campaign

By the way, if you would like to read more about Hamstrong, please visit the Hamstrong website!

Risks and challenges

There is no risk to those donating on Kickstarter. If we reach our target of $60,000 we will complete one episode. If we raise more than the base target, all of the additional funding will go toward the production of more episodes and the update of the Hamstrong game.

Bottom line is we've invested so much in this project so far, you can be sure we'll do everything possible to make this happen! Thank you for considering a donation to our project—we hope you'll join us in this adventure!

Learn about accountability on Kickstarter

Questions about this project? Check out the FAQ

Support

  1. Select this reward

    Pledge CA$ 1 or more About $0.77

    *** Download Of The Digital T-shirt Print *** Congratulations! You're part of Hamstrong's adventure now. Hamstrong loves you, plus you will receive a digital T-shirt print design that says one of these slogans: "I am not mad but if you hurt an animal I will be!" or "I Kickstarted Hamstrong."

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  2. Select this reward

    Pledge CA$ 10 or more About $8

    *** Digital Download Of The First Hamstrong Episode *** Your name will be on "Thank You" page of the Hamstrong website, plus you will receive a free digital download of the first episode and a digital T-shirt print design that says either "I am not mad but if you hurt an animal I will be!" or "I Kickstarted Hamstrong."

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    Pledge CA$ 20 or more About $15

    *** Music Download Of The Hamstrong Theme Song *** Wait 'til you hear this, because you might not believe your ears! Your name will be on "Thank You" page of the Hamstrong website, plus you will receive a free digital download of the first episode, a digital T-shirt print design, and a music download of the Hamstrong theme song!

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    Pledge CA$ 50 or more About $38

    *** Download Of The Hamstrong Theme Song With a Personalized Message To You *** Boy, do we have something special in store for you! Your name will be on "Thank You" page of the Hamstrong website, plus you'll get a free digital download of the first episode, a digital T-shirt print design, and a music download of the theme song with a customized message of Hamstrong saying thank you to you! The message will go before the song starts and Hamstrong will say "Thank you, [your name] for helping me fight animal cruelty."

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  5. Select this reward

    Pledge CA$ 100 or more About $77

    *** Clip Of Hamstrong With Your Name Engraved In His Cage *** Now we're talking some serious swag! You will receive all of the gifts above and an exclusive download of a personalized Hamstrong clip with your name engraved in his cage.

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  6. Select this reward

    Pledge CA$ 150 or more About $115

    *** Hamstrong Emojis For Your Smartphone*** Life's too short to have plain emojis! Stand out from the crowd and customize your texts with awesome one of a kind Hamstrong emojis! You will also receive all of the gifts mentioned above.

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  7. Select this reward

    Pledge CA$ 300 or more About $231

    *** Hamstrong T-Shirt *** Nothing says devotion more than a one of a kind tee of your favorite superhero rodent! Please select a size out of the available sizes: XS, S, M, L, XL. You will also receive all of the gifts mentioned above.

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  8. Select this reward

    Pledge CA$ 1,000 or more About $770

    *** Copy Of The Original Storyboard and Custom Portrait *** Hey big spender, have we got something neat for you! You will receive all of the prizes mentioned above, as well as the original Hamstrong storyboard signed by our creative artists, and your own personalized digital portrait drawn in the Hamstrong style.

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  9. Select this reward

    Pledge CA$ 2,500 or more About $1,924

    *** Become An Associate Producer *** Have you ever dreamed of seeing your name in the final credits of a TV show? Well, now we can make that dream a reality! You will get all the prizes mentioned above and you'll receive exclusive associate producer credits in one Hamstrong episode!

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  10. Select this reward

    Pledge CA$ 5,000 or more About $3,848

    *** Your Name on a Bunny's Name Tag *** This reward is truly one of a kind. You will receive all of the awards mentioned above plus your name will make an exclusive appearance in a very important Hamstrong scene. In the first episode, Hamstrong has a life-changing dream about a group of bunnies that appear and give him the courage to start his journey. Your name will appear on one of these bunnies' name tags!

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  11. Select this reward

    Pledge CA$ 8,000 or more About $6,157

    *** Executive Package *** For $8,000 we're pulling out all of the stops!!! You'll will receive all of the prizes mentioned above except for the Associate Producer credit. Instead, you'll receive super exclusive Executive Producer credits in one Hamstrong episode. But that's not all! You'll be invited on a behind-the-scenes tour at GFZ Studios in beautiful Vancouver, Canada. In this tour, you will see our studio, meet the artists, and see Hamstrong animated right in front of your eyes! Afterwards, you'll be treated to a very nice lunch with the GFZ executive team. (You will be responsible for travel costs to and from Vancouver however, as well as any lodging and other meals you might need).

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Funding period

- (45 days)