About this project
Fast Company - "The Badger 360° LED Jacket puts a tiny bike light to shame: Now your whole body is a bike light."
BikeRadar - “Badger 360° Led jacket take the concept of light jacket in a new direction.”
Good Magazine - "Support health, safety, and energy-efficient clothing"
theRUNIVERSE - "There is no doubt that with the number of LEDs included, you will be well lit and visible from any angle."
We have spent many hours on the design of the jacket. Our foundation for this jacket came from 3 areas: Comfort, lightweight, and Versatility
- Comfort: This is very important because if cutting of the jacket does not fit properly or the material is not pleasing to wear it will deter you from wearing it.
- Light Weight: Weight is often a big factory and often hinders athletic performance.Who wants to carry around extra weight when you don’t have to?
- Versatility: We want to create a jacket that can be used for both running and cycling.That way, you can wear this jacket more often.
- Material: Polyester Material to help wick away moisture
- Mesh Interior Lining: Help to maximize ventilation
- Pockets: It has 1 front pocket to keep your credit card, cell phone or other important items for easy access. 2 side pockets, 1 large zippered compartment in the back pocket, and 1 left chest inner pocket as well.
- Hood: The hood of the Jacket can be tucked away when not in use
- Zipper: 2 way zippers are used to make more adjustment for comfort.
- Reflective Strips: Reflective Stripes are added along the zipper area just in case your run out of battery.
- Washable: With the exception of the battery, the Badger 360° can be submerged in water and washed.
- Carrying Case: It can be completely folded within itself when not in use.
What makes this jacket so special?
We have incorporated the latest LED technology and control unit onto this jacket. This makes the Badger 360° suitable to be used day or night.
During the prototype stage of development, we had to figure out the best way to route the LED strings. When we have our first prototype, we went to more than 30 bikes shops and running stores around Los Angeles to ask for their comments and suggestions. We were glad that we did that because we realized the jacket was lacking lots of key features.
The battery pack to be small weight less than 1 oz. (equivalent of 7 pennies) but it is powerful enough to withstand more than 8 hours of use.
Even though the battery pack is small, it also has integrated one button design. You will be able to turn the LED lights On/Off and choose up to 7 flash sequences.
7 Different Flash Sequences:
- Constantly On
- Fast Strobe
- Slow Strobe
- Fast Fade In/Out
- Slow Fade In/Out
- Strobe then Fade
Exclusive BadgerGear LED Shoelace:
We know our LED Technology can be utilized in many different areas. Therefore, the first place where we want implement on are shoelaces. This is our first time showing this product to the public and thought it will be a great gift for our backers. This LED shoelace uses the same LED string that is in our Badger 360°.
- RED or Blue LED
- Battery: CR2032 (2pcs)
- Run time: More than 25 hours
- On and Off switch
- 3 different flash sequences (Steady, Pulse, Fast Pulse)
Why should you contribute now?
In order to get funded and to have your support, we want to provide the the best possible prices during this campaign. These will be our prices in the future:
Badger 360 LED Jacket: Retail price of $120.00 or more
Lithium Battery: Retai price of $24.99 or more
LED Shoe Lace: Retail price of $24.99 or more
What we plan to do with the funding?
Minimum Order Quantity (MOQ): In order to keep have our jackets made at an affordable price, we will need to place a larger order. This is where Kickstarter comes in and help fund the first production run.
Patent: We have filed for Patent Pending already so that our ideas are not compromised.
Local Events and Conventions: We believe that Social Media will help Badger 360° get this products into new heights but we are more of a people person. We want to talk to customers just like you (face to face), show you the actual product so you can see it and try it. Therefore, we want to use some of the funding to participate in local events.
Research and Development: We are trying to develop more products with our LED Technology. Therefore, we want to use some of the funding to make new prototypes and bring you more cool products.
Give back to the Crowd Funding Community: This is our first time using Kickstarter to help make our ideas come into reality and we believe that there other great ideas for safety products as well. If we do see some great projects in the future, we will also like to support them like what you are doing for us.
There have been a lot of support making this project happen: Just want to say "Thanks You" to the following:
Risks and challenges
Every project comes with its challenges and we know that Murphy is alive as well (Murphy's Law). We have the experience to deal with potential problems and know how to resolve them quickly. We have visited our manufacturer facility before and we know that they are reputable company since they have been in business for more than 30 years.
Here are the items that we have to monitor closely :
Quality Control: We believe that this will be our biggest challenge. Since this is our first full production run, we need to make sure our products are tested at different stages of production. An inspection check list has been made to ensure every point on the list meet our standards.
Soft Production: Rather making thousands of jackets at one time. We are going to have a soft production run of 250 units. That way, we can adjust the assembly line if necessary. Also, we can make sure those 250 units are meeting our standards.
Hard Production: Once the 250 units have been tested and passed our inspection, we will continue to make the rest of the units.
Communication: Communication with our manufacturer will be extremely important. We have been working with our manufacturers for more than 12 months now and it has been running pretty smoothly. We will work hard and continue our effort until the merchandise are ready to ship.
Logistic: The cost of shipping always change. We have been communicating with our freight forwarding company to inform us on any change in shipping cost. We have also been in touch with our customs broker to ensure the duties are correct for import.Learn about accountability on Kickstarter
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