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$91,190 pledged of $50,000 goal
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By kSafe
$91,190 pledged of $50,000 goal
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About

In the press

What is a kSafe?

kSafe is part of a research proven system that turns temptation into motivation, so you always achieve your goals. Simply place your temptation into kSafe (cookies, TV remote, iPad, etc) and set your goal through the dedicated app. 

kSafe won't open until you've reached your goal. No overrides!

Let's talk about goals

Goals keep us moving, learning, and growing - and reaching them makes us stronger, more confident, and more driven.  

At kSafe, we want people to experience the empowering feeling of achieving your goals, on a regular basis.  

Research has shown that the pursuit of short-term, concrete rewards, is FAR more motivating, but it wasn't until now that this approach could be applied in daily life.

 kSafe is a beautifully designed, research proven tool, that helps you achieve goals by letting you turn what you love into motivation.

You can learn more about the science and research behind kSafe by scrolling to the 'Science' section, below.

How it works

Step 1 - Place something you enjoy in kSafe. Maybe its game controllers, your favorite snack, or your collection of TV remotes. Just find what moves you!  

Step 2 - Set a goal using the kSafe app. The goals can be distance, steps, time, or location based.

Step 3 - Achieve your goal! kSafe will only unlock when you've reached your goal. You can change the goal to make it more difficult before you reach it, but you can never lower the bar. And of course, no overrides!

kSafe is powered by the things you love, so you always stay motivated. Hit your goal, enjoy your reward, and repeat.

What goals can I set?

The app makes setting goals quick and easy. Right now, there are three different health and fitness goals to choose from:

Activity Goals - set kSafe to unlock after you’ve taken a certain number of steps or burned enough calories. For example, only indulge on cookies on days that you've been really active or gone on a run. You can pair the app with your existing fitness tracker, such as FitBit, or let the app count your steps by itself.

Location Goals - this one's great for the weightlifters or students. Set kSafe to only unlock once you've arrived and checked-in to a location, like a gym or library.

Time Goals - tell kSafe to only open at certain times of the day, week, or month. Or, lock kSafe until a timer expires. This one's great for parenting, cutting back on bad habits, or simply keeping the kitchen closed at night.

Password Lock - If you're in-between goals, putting a timeout on some toys, or protecting some goodies from roommates, you can also use kSafe as a password protected lock box. Lock and unlock kSafe at your will with a customizable pin code.

The kSafe app

Seeing improvement is important to keep us moving forward, so we've designed the app to be fun and engaging as you progress.

The app tracks your current progress and lets you review your past goals, so you can see how far you've come. 

If you're feeling especially strong, you can set the bar even higher by modifying active goals. Don't worry, the app won't let you lower the bar.

Who is kSafe for?

It doesn’t matter if you’re a world class athlete, or you’ve never been to a gym, everyone can use a little extra motivation and willpower.

Want to make sure you're getting your daily dose of exercise? Set kSafe to only unlock on days you've walked a few miles, burned enough calories, or checked-in to the gym.

Keep your snacking on a schedule, by keeping them in kSafe. Let kSafe lock the snacks at night or in-between meals to prevent munching.

Need help staying focused? Put the distractions in kSafe and set it to unlock on the weekend or after you've checked in to the library.

Use kSafe to cut back on the bad habits you’re trying to quit. Setting a time lock is an effective way to control the time between smokes or medication.

Lock and unlock kSafe using a secret password, or throw in the toys and set a timed lock for a few hours. Once it's locked, it will only unlock when the timer reaches zero, so you'll never cave to the little one's begging or whining.

Design

In order for this technology to positively impact and integrate with our lives, it needs to rest in a place where we'll see it and use it everyday. That's why we designed something that would look beautiful in any room.

The button dial and 360 LED ring allows you to quickly check on your progress. Touch the button and if 75% of the ring illuminates, then you're three quarters of the way to reaching your goal.

kSafe is available in three colors, black-opaque, white-opaque, and white-translucent.

From bags of chips and cookies, to TV remotes and iPad minis, kSafe has plenty of room to stow your temptations. 

Now for the science

kSafe crams years of willpower and behavioral research from MIT, Harvard, Yale, Stanford, and Princeton in to a fun, effective, and easy to use product. The two major concepts at play are pre-commitment and reward substitution.

Pre-commitment

If you've ever moved your alarm clock away from your bed so you can't reach the snooze button in the morning, you've practiced pre-commitment.

Pre-commitment is the idea of committing to a smart choice early, when you know you'll be tempted by a bad choice later.

Reward substitution 

Have you ever worked extra hard to finish something so that you could go out with friends later?

This is an example of reward substitution. Even though making your boss happy or acing a test has more long term benefits, it's wanting that beer with our friends that motivates us to finish.

Both of these concepts have been thoroughly researched and tested and they are consistently shown to improve our chances of reaching our goals. If you’re interested in this, here is a great TED Talk on the subject.

Stretch goals

Consecutive location check-ins: Maybe you consider going to the gym for a day a bit too easy. Challenge yourself to go to the gym not just once, but multiple times. Maybe your goal is to work out 3 days in a row or 5 times in a week. The consecutive location check-in feature will help you set and reach these goals. 

Running performance goals: Getting out on a run can be easy, but pushing yourself while running is another story. Want to hit a 1:45 half-marathon? A 6 minute mile? Commit to it! The app will track your distance and pace and will only open when you reach the goal!

Consecutive distance goals: 10,000 steps is great – but how about hitting that 5 days in a row? Any missed day restarts the clock. If you played sports growing up, we’re sure you've had coach that made you start over when you missed performance thresholds. Now, you can be your own coach!

Competition goals: Each person in a group locks something in their respective kSafe. The group then competes to see who gets to open their kSafe based on steps, distance, or some other goal. Only one kSafe will open at the end of the competition!

Friends hold the keys: Perhaps you want to track something that is not easily measured, for example, a bench press goal, squat goal, or a ridiculously fast 40 time that you are trying to reach. kSafe stays locked until your friend verifies that you’ve reached the goal!

Open APIs for developers

We have a lot of ideas for how to expand kSafe into new markets, but we know you do too. That's why we're developing the product so that it can be easily integrated with other systems. Take it, play with it, do whatever you want with it. It's yours!

How we got here

When we launched our first product, the Kitchen Safe, we knew from the research that it could be an amazing tool for helping us form good habits. But still, we were amazed to hear all the things people accomplished using the Kitchen Safe.

The Kitchen Safe applied the concept of pre-commitment. Alone, this is a very powerful mechanism, but once it's combined with reward substitution, the results can be life changing; and that's why we're so excited to introduce the world to kSafe.

For some time, we've been accumulating feedback, designing, prototyping, and debugging. With your help, all of this effort will soon turn into a beautiful and effective product for the masses.

Where we are now

We have a working prototype and app and we're continuing to conduct in-home testing to polish and fine tune the product and user experience. We already have an excellent manufacturing team that handles the production of the Kitchen Safe.

Next steps

We will begin the tooling process to create the molds for manufacturing kSafe, complete Bluetooth testing and certifications, and continue to build out and test the app and user experience.

Timeline

  • November 2014 - Prototype electronics and plastics built
  • March - Launch Kickstarter
  • April - Kickoff DVT (Design Verification Testing)
  • July - Start tooling
  • August - Kickoff PVT (Production Verification Testing)
  • November - Ship initial units to backers

Our team

The kSafe team, founded by Nick, David and Ryan, has a lot of experience in engineering, product development, manufacturing, and distribution. The co-founders worked for some influential technology companies including Qualcomm and Texas Instruments. Ryan and David are both MIT graduates.

Ryan led product development (Hardware, Software, Systems, Standards) at Qualcomm for the wireless charging group and in that role contributed to the development of extremely complex, sophisticated, high volume product designs for the world’s biggest cell phone companies.

Nick previously worked as an electrical engineer at Texas Instruments and David held positions at Gap Inc., Fidelity Investments, and Wells Fargo Asset Management.

We are very proud to have such a dedicated and talented team and we are confident we have the right experience and a great track record to make this happen.

Why Kickstarter?

We came to Kickstarter to help us raise money to fund the first stage of the manufacturing process and because we truly value the feedback from the Kickstarter community.

Rather than developing everything in secret, we prefer to share the experience with our backers and gain insight from the people who are interested in our invention - we want to hear from you!

Rewards

Thank you

Thank for your support! We're super excited to build kSafe for everyone.  

Be sure to follow us Facebook, Twitter, and Instagram.  

Risks and challenges

We have excellent engineering development capabilities and are serious about building great products that exceed expectations. For evidence, you can check out the excellent product reviews from our first Kickstarter project. However, all projects have risks.

Unexpected issues may arise during engineering and manufacturing. We’re aware of what they could be and have taken steps to prevent and combat them, for example, having team members with previous experience with wireless technologies and maintaining a strong relationship with our Kitchen Safe manufacturer.

Should delays occur, we will be happy to keep our backers updated and our team will work quickly to resolve the problem.

Learn about accountability on Kickstarter

Questions about this project? Check out the FAQ

Support

  1. Select this reward

    Pledge US$ 1 or more About $1.00

    HALL OF FAME: A HUGE thank you and your name written on our website.

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    KSAFE T-SHIRT: An awesome kSafe t-shirt and your name featured on our website’s Hall of Fame.

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    Pledge $79 or more About $79

    EARLY BIRD - ONE KSAFE: Get your very own kSafe before anyone else in the color of your choice! Retail price will be $129.

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    Pledge $89 or more About $89

    ONE KSAFE: Get your very own kSafe in the color of your choice! Retail price will be $129.

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    Pledge $169 or more About $169

    TWO PACK: Get two kSafes in the color of your choice! You’re going to start making some amazing progress toward your goals. Bring someone with you.

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    Pledge $229 or more About $229

    THREE PACK: Get three kSafes in the color of your choice! You’re going to start making some amazing progress toward your goals. Bring two friends with you.

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    Pledge $349 or more About $349

    FIVE PACK: Get five kSafes in the color of your choice! You’re going to start making some amazing progress toward your goals. Bring the whole family with you!

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    Pledge $1,000 or more About $1,000

    CUSTOM COLORED KSAFE: Create your own color kSafe! Our designers will work with you to produce your favorite color.

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    Pledge $5,000 or more About $5,000

    MEET THE TEAM: Come to our office in San Diego where you'll get to meet the team, but more importantly, be one of the first to get your hands on kSafe. You'll learn intimately how everything was designed and built. Travel and accommodation not included.

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Funding period

- (45 days)