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Creating a Radically Sustainable world by reinventing the energy drink.  Delicious, plant based, made from six real ingredients.
Creating a Radically Sustainable world by reinventing the energy drink. Delicious, plant based, made from six real ingredients.
257 backers pledged $16,678 to help bring this project to life.

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$16,678

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Nomad Trading Company is Introducing Radical Sustainability into the Beverage World 

Hi, We're Nomad. We founded this business to share Radical Sustainability with the world. We do that by making energizing drinks. Today, we're introducing Nomad Energy, our plant based energy drink.  Imagine if Red Bull approached their products the way Patagonia approaches clothing. That’s us. 

Initially, we developed a line of teas from cascara, or the coffeefruit (more on that below). Pretty quickly, people started telling us that they loved it for the energy it provides, but wished the drink had bubbles, and that it would be better in a more convenient package. They complained about the ingredients of traditional energy drinks, and how the chemicals made them feel. Nomad Energy was born.

So ... What is Radical Sustainability? 

Why do we do what we do? To spread Radical Sustainability. Everything we do must meet sustainability requirements in three different areas: environmental, economic and personal.

Imagine if Red Bull Approached Their Product the Same Way Patagonia Does?

Patagonia tries their best to reduce their impact on the environment and promote sustainable living. Nomad Energy is the energy for a health conscious consumer on the go. It solves the problem of convenient energy, in an all natural, healthy package. It satisfies the most demanding of environmental conscious and health focused people. It has the same functionality as a Red Bull, while still fulfilling our mission of radical sustainability. 

This brings us to Nomad Energy. We want to share Radical Sustainability with as many people as possible. Energy drinks are the largest segment of the ready-to-drink caffeinated beverage market. Everyone knows that they’re garbage - packed with sugar and chemicals. We need to replace conventional energy drinks with something better, to reach as many people as possible. 

We worked for months, honing a recipe.  We've done tasting panels at Pilotworks in Brooklyn.  We've listened to customer feedback, and looked through big data.  We've made something we're really happy with.  Imagine your favorite iced tea/lemonade mix, but sparkling and in a can.  120mg of caffeine.  Magnesium, potassium.  Nutrient dense and refreshing.

Nomad Energy uses only six ingredients to achieve this better result; Cascara, Water, Lemon Juice, Maple Syrup, Himalayan Pink Salt, and Carbon Dioxide (Bubbles). Six ingredients. No bull.

What is Cascara?

Cascara is the coffeefruit.  We stumbled upon it while reading James Hoffman's World Atlas of Coffee. It's one of the largest scale underutilized agricultural products in the world, at roughly 24 billion pounds per year.  Yet there's no reason for that.  It's incredibly nutrient dense.  It has as much caffeine as coffee, an incredibly high ORAC score, chlorogenic acid, potassium, and more.  It's been brewed as a tea in Yemen, Ethiopia and Bolivia for hundreds of years.  Going back 1,000 years, the Oromo tribe of Ethiopia used to mash it up with goat fat to make the world's first energy bar.

We've been brewing Cascara as a tea, bottling it, and selling through retailers like Whole Foods for the past year.  Overall, the response has been very positive.  In that time, people have asked us for a version with bubbles.  They wanted the convenience of a can.  And a few months later, here we are.  

Rewards Explained

We tried to introduce radical sustainability in our rewards too by including a t-shirt made from organic cotton and recycled water bottles, going paperless with e-cards, and having stickers made of compostable materials. 

Why Kickstarter?

We have a big goal. We want to spread Radical Sustainability. To do that, we want to replace conventional energy drinks with Nomad Energy. Kickstarter gives us the opportunity to reach people who believe in the mission, and can be a part of it, by pre-ordering Nomad Energy. Your pre-orders will help us do our first, larger run.

Who are we? 

Jon and Max
Jon and Max

We’re a couple of college friends, tied together by fervent obsessions with the environment, efficiency, and a belief in the not-just-for-profit model. We met at a house party in high school (shoutout to Sydney - you’re the real hero of the story), and then wound up spending our college years together. Today, we live together and work together in Brooklyn, NY. We push each other to grow, and challenge one another daily. We’re so grateful to share our journey with all of you and appreciate you becoming a part of it.

But wait! We have interns! Dan and Jose have joined us for the summer. They’re invaluable members of the team. Dan does more marketing work than we do these days. Jose hustles to make sure we’re on the right shelves for you to buy our stuff.

Risks and challenges

We've been working hard with product developers, a coffee farmer in Costa Rica, a co-packer, a can supplier, label suppliers, and graphic designers to make Nomad Energy absolutely perfect. It is nearing completion, but there are a lot of different parts that go into making this product and there could be potential snags.

Due to recently imposed aluminum tariffs, there is a can shortage in the United States. We've been working closely with our can supplier to ensure that we have cans ready to go, but that is a possible delay we face.

We are committed to having everything ready to go by Labor Day, but if any delays come up, we'll make sure to let you know.

On another note, climate change is real and caused by human action. There are floating islands of plastic in our oceans. There are over 16,000 species facing imminent extinction. What greater risks and challenges are there?

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  1. Reward no longer available

    Pledge $10 or more About $10

    I'll Try a Couple

    Not sure if you wanna commit to an entire case of Nomad Energy? No problem! We’ll send you a few cans and as a token of our appreciation, we’ll send over a e-thank you card and a Nomad Sticker!

    Includes:
    • Nomad Sticker
    • Thank you E-Card
    • 2 Nomad Energy Cans
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    Ships to Only United States
    Reward no longer available 25 backers
    $
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  2. Reward no longer available

    Pledge $20 or more About $20

    Nomad T-Shirt - Early Bird Special

    Get one of the first t-shirts. Our shirts are made from a blend of organic cotton and recycled water bottles. They're super soft.

    Includes:
    • Nomad T- Shirt
    • Nomad Sticker
    • Thank you E-Card
    • really good High Five
    Less
    Estimated delivery
    Ships to Only United States
    Reward no longer available 10 backers
    $
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    Pledge $25 or more About $25

    Early Bird Special- 25 backers

    Be the first 25 people to try a case of Nomad Energy!

    Includes:
    • 9 pack of Nomad Energy
    • Nomad Sticker
    • Thank you E-Card
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    Reward no longer available 25 backers
    $
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  4. Select this reward

    Pledge $25 or more About $25

    Nomad T-Shirt

    Our shirts are made from a blend of organic cotton and recycled water bottles. They're super soft.

    Includes:
    • Nomad Sticker
    • really good High Five
    • Nomad T- Shirt
    • Thank you E-Card
    Less
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    Ships to Only United States
    11 backers
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  5. Select this reward

    Pledge $30 or more About $30

    Case of Nomad Energy

    Be among the first to try Nomad Energy, an energy drink made from six plant based ingredients.

    Includes:
    • 9 pack of Nomad Energy
    • Nomad Sticker
    • Thank you E-Card
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    Ships to Only United States
    97 backers
    $
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  6. Reward no longer available

    Pledge $45 or more About $45

    Early Bird Special - Nomad Pack

    Be one of the first Nomads.

    Includes:
    • 9 pack of Nomad Energy
    • Nomad T- Shirt
    • Product Launch Party Invite!
    • Thank you E-Card
    • Nomad Sticker
    • really good High Five
    Less
    Estimated delivery
    Ships to Only United States
    Reward no longer available 10 backers
    $
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  7. Select this reward

    Pledge $50 or more About $50

    Be a Nomad

    Welcome to the team! You’ll receive a 9 pack of Nomad Energy, a Nomad Sticker, and a thank you e-card, and a limited edition Nomad T-Shirt. As an added bonus, come celebrate our invite- only Nomad Energy launch party.

    Includes:
    • 9 pack of Nomad Energy
    • Nomad T- Shirt
    • Nomad Sticker
    • Thank you E-Card
    • Product Launch Party Invite!
    Less
    Estimated delivery
    Ships to Only United States
    56 backers
    $
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  8. Select this reward

    Pledge $120 or more About $120

    The Nomad Tribe

    Get together with a few friends to share Nomad Energy. 3 cases, 3 t-shirts, 3 stickers.

    Includes:
    • 9 pack of Nomad Energy
    • Nomad Sticker
    • Nomad T- Shirt
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    Ships to Only United States
    Limited 4 backers
    $
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  9. Select this reward

    Pledge $299 or more About $299

    The Nomad Expedition

    Want to have the Nomad experience, but can't ball out in Costa Rica? Join us for an overnight in the Northeast. We'll take you on a guided trek, take care of an awesome time out in a wild place, and show you what we're all about. We'll tailor the experience to what you love to do most in the outdoors.

    Includes transportation from New York City.

    Includes:
    • 9 pack of Nomad Energy
    • Nomad T- Shirt
    • really good High Five
    • Thank you E-Card
    • Product Launch Party Invite!
    • Nomad Sticker
    • Nomad overnight trip
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    Ships to Only United States
    Limited 1 backer
    $
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  10. Select this reward

    Pledge $525 or more About $525

    Nomad Super Fan

    You really love us, eh? We'll hook it up for the first few of you who want to take the plunge.

    Includes:
    • 25× 9 pack of Nomad Energy
    • Nomad Sticker
    • Nomad T- Shirt
    • Product Launch Party Invite!
    • Thank you E-Card
    • really good High Five
    Less
    Estimated delivery
    Ships to Only United States
    Limited 0 backers
    $
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  11. Select this reward

    Pledge $1,070 or more About $1,070

    Distributor Package

    Are you a distributor? Do you want to be one of the first in the country to carry Nomad Energy? We'll cut you a special deal on a pallet. Pricing is FOB.

    Includes:
    • 100× 9 pack of Nomad Energy
    • really good High Five
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    Ships to Only United States
    Limited 0 backers
    $
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  12. Reward no longer available

    Pledge $1,799 or more About $1,799

    The Nomad Experience

    Want the full Nomad Experience? Come visit one of our partner farms with us in Costa Rica. We'll tour the farm, learn about coffee, agriculture, and sneak off for a couple of days of fun. Think zip lining, hiking, and exploring San Jose. Package includes airfare, accommodation, food, and activities for four days/three nights.

    Includes:
    • 9 pack of Nomad Energy
    • The Nomad Experience in Costa Rica
    Less
    Estimated delivery
    Ships to Only United States
    Reward no longer available 4 backers
    $
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Funding period

- (24 days)