This project's funding goal was not reached on March 10, 2013.
About this project
"EXPERIENCE" is the hot new focus of brands, marketers and designers. Developing great brands depends upon creating relationships with customers that are driven by rich and rewarding experiences across multiple channels; such as online, mobile, print and broadcast.
There are many stale Customer Experience, UX and information architecture books on the market; but none as fun and useful as UserXman’s Secret Illustrated Guide to Customer Experience. With a dynamic mix of writing, illustrations, infographics and UserXman comics; this is the book to explain the rising field of Customer Experience to the world, arm today's practitioners with tips & tricks and inspire a whole new generation of practitioners.
The completed project will include both a limited edition print run and a dynamic, rich media iBook version with animated video features.
Planned Content Sections
- The Rise of UserXman and Customer Experience Field
- The Value of Experience
- UserXman vs. The MadMen: CX in the Agency Setting
- Architecting Programs and the Ultimate Brand Experience
- Experience Deliverables (Site Maps, Wireframes, Architectures & more)
- Cross-Department Collaboration
- A Look Ahead...
- and Introducing...
You can get glimpse at some of the headier topics that will be discussed in the more traditional parts of the book with over at UXmagazine.com.
UserXman - The Original User Experience Super Hero!
UserXman was first created in 2007 and appeared in a half-dozen or so comic strips tackling some common user experience challenges.
UserXman has appeared more recently in a few infographics you may have seen on Pinterest.
Risks and challenges
This project is comprised of a number of elements that all fit within my skill set. I have written a number of pieces on user/customer experience and am a contributor at UX Magazine. I have begun mastering the Apple iBook Authoring software in order to publish a rockin' iBook. I am a designer from way-back and the creator of UserXman and thus comfortable illustrating and laying-out the print version of the book.
Receiving funding through Kickstarter will ensure that I make the necessary commitment to complete the project. It will also enable me to get the help of an animation artist to include video and advanced interactivity within the iBook version.
There are really not a lot of risks to completing the project, although funding will ultimately impact the printed edition in regard to quantity and perhaps quality. I tried to set the funding request near the minimal required amount to complete the project with a limited print run. I am hopeful that we will go beyond the set funding request in order to increase and improve our print options.
If we reach our minimal funding amount early we can activate some bonus challenges in order to bring premier animators for the iBook and a preeminent designer to do the final print layout.Learn about accountability on Kickstarter
Have a question? If the info above doesn't help, you can ask the project creator directly.
- (30 days)