Share this project

Done

Share this project

Done
A scrumptious children's book about Peanut Butter and Jelly's sticky negotiation for top billing in the name of their sandwich.
A scrumptious children's book about Peanut Butter and Jelly's sticky negotiation for top billing in the name of their sandwich.
A scrumptious children's book about Peanut Butter and Jelly's sticky negotiation for top billing in the name of their sandwich.
349 backers pledged $16,640 to help bring this project to life.

About this project

Peanut Butter or Jelly: A Story About Taking Turns (Or Not) project video thumbnail
Replay with sound
Play with
sound

Peanut Butter or Jelly: A Story About Taking Turns (Or Not)

$16,640

349

LUNCH IS SERVED! Thanks to over 300 of my new BFFs, the first edition of Peanut Butter or Jelly will be available late 2014. The Kickstarter campaign may officially be over, but the sticky fun continues online at www.peanutbutterorjelly.com. Pop on by for book updates and info about placing additional orders.

Peanut Butter or Jelly is the story of everyone’s favorite condiments. This 32-page, full-color, hardcover book features original text and photographs of sandwiches with googly eyes.

The story begins with Jelly questioning why Peanut Butter's name always comes first. Peanut Butter objects, and the two jockey for naming rights. Without giving anything away, it's safe to reveal that they find a way to get along because they’re, well, stuck together.

Introducing the main characters, Jelly and Peanut Butter. In this sample spread, Jelly daydreams about changing their name, but Peanut Butter doesn't think it's a good idea.
Introducing the main characters, Jelly and Peanut Butter. In this sample spread, Jelly daydreams about changing their name, but Peanut Butter doesn't think it's a good idea.

I decided to self-publish the book because I want it to see the light of day rather than linger in someone’s slush pile.

Here’s a breakdown of what the campaign will fund:

  • Book printing to meet bulk minimum
  • Shipping costs (to me and then to you)
  • Bread, peanut butter, jelly and several trips to the craft store

I don’t need to raise any additional funds for writing, photography or design. As my two-year old would say, “I do it MYSELF.”

Making a pledge is the equivalent of pre-ordering the book. All rewards include shipping or hand-delivery… and my eternal gratitude. 

Interested in donating your book(s) to children in need? See information below about The Children's Book Project in the FAQ section.

People who read this far down the page are all brilliant, good-looking, and have a wicked sense of humor. It’s so lovely to meet you! I’m Deborah, but my friends call me Deb. And if you make a pledge, you can definitely call me Deb.

Although Peanut Butter or Jelly is my first book, I'm an artist and my artwork has been displayed in galleries in Los Angeles and San Francisco. I also worked for several years at LeapFrog on award-winning educational toys.

I wrote the original manuscript almost a decade ago while living in one of the most creative cities in the world: New York, New York. 

Fast-forward to 2014. I’m living back in San Francisco and have two kiddos under the age of five. I’ve logged thousands of hours reading hundreds of books. Inspired by a milestone birthday at the end of the year (the one that starts with a 4), I decided it’s finally time to finish what I started.

My kids think the book's characters are delicious.
My kids think the book's characters are delicious.
  • What is the age target for this book? This book has been focus-group tested and approved by preschool and early elementary school kids, ages 3-8 years old.
  • What did you do with the peanut butter and jelly sandwiches at the end of a day of shooting pictures? I have spent a lot of time with these characters over the past few months. They are my co-workers, my team, my friends. I actually started having a moral conundrum about what to do with them. Do I throw them away? Eat them? The latter felt cannibalistic. But hunger trumped sympathy and I usually ate them. Don’t judge.
  • Is there any Peanut Butter or Jelly merchandise available besides the book? At this time, no. You can never have too many books. But you can have too much promotional crap around the house. If this book is a runaway success, however, I retract this statement and will slap their sticky faces on anything and everything that sells.
  • What if I want to donate some or all of the books as part of my pledge? I am thrilled to be working with The Children's Book Project, a nonprofit corporation with 501(c)(3) status, that helps disadvantaged children learn to read by providing children and their shelters, schools, daycare and community centers with books and other resources. Since their beginning in January 1992, the Children’s Book Project has given over 2,000,000 free books to hundreds of facilities serving thousands of children throughout the San Francisco Bay Area. When the Kickstarter campaign closes, just let me know how many copies you want to keep versus donate. Thanks for supporting this amazing organization!
My future's so bright, I've gotta wear shades.
My future's so bright, I've gotta wear shades.

Risks and challenges

The book is done and just needs to be printed. It should be here in time for your favorite December gift-giving holiday… unless it gets stuck on a boat or truck somewhere. If that’s the case, you can blame me for ruining your child’s Christmas/Hanukkah/birthday/life. I’m happy to be the scapegoat in exchange for your generous pledge.

Learn about accountability on Kickstarter

FAQ

Have a question? If the info above doesn't help, you can ask the project creator directly.

Ask a question

Support this project

  1. Select this reward

    Pledge $5 or more About $5

    THE CRUMB: A very enthusiastic high five. Real or virtual depending on where you live.

    Less
    Estimated delivery
    0 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  2. Select this reward

    Pledge $20 or more About $20

    THE WHOLE SANDWICH: One first edition book. Hard cover, full-color, 32 pages.

    Free shipping included.

    Less
    Estimated delivery
    Ships to Only United States
    158 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  3. Select this reward

    Pledge $40 or more About $40

    THE DOUBLE DECKER: Two autographed, first edition books. Hard cover, full-color, 32 pages, my signature in perfect penmanship.

    Free shipping included.

    Less
    Estimated delivery
    Ships to Only United States
    110 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  4. Select this reward

    Pledge $50 or more About $50

    THE LUNCH COMBO (NEW!): Three first edition books. One for you, and two donated to The Children's Book Project to reach kids in need (learn more in FAQs). Hard cover, full-color, 32 pages.

    Free shipping to you as well as delivery of donated books included.

    Less
    Estimated delivery
    Ships to Only United States
    10 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  5. Select this reward

    Pledge $95 or more About $95

    THE LUNCH SPECIAL: Five autographed, first edition books. Keep one for yourself and improve the lives of four other people.

    Free shipping included.

    Less
    Estimated delivery
    Ships to Only United States
    48 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  6. Select this reward

    Pledge $185 or more About $185

    THE PICNIC BASKET: Ten autographed, first edition books. You won’t ever have to run out and buy a last minute birthday party present again!

    Free shipping included.

    Less
    Estimated delivery
    Ships to Only United States
    8 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  7. Select this reward

    Pledge $400 or more About $400

    THE FOOD TRUCK: Twenty autographed, first edition books, an author reading at your home, school or birthday party, PB&J sandwiches for up to 20 kids (or J&PB), and the well-deserved reputation for giving the best party favor ever. Limited to San Francisco Bay Area only. Reading available starting Dec 2014 but can be scheduled any time in 2015. Other locations and pricing can be arranged upon request.

    Delivery and good times included.

    Less
    Estimated delivery
    Ships to Only United States
    4 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.

Funding period

- (30 days)