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A Belly Dancing Hair-Whipping HD adventure from WayForward: makers of Ducktales Remastered, Adventure Time, & Contra 4!
18,558 backers pledged $776,084 to help bring this project to life.

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We did it!

Posted by WayForward (Creator)

Hi Backers!

At long last, we’ve arrived at the FINAL Kickstarter Update for Shantae: Half-Genie Hero! Today we’d like to take a moment to say a final word of thanks while we look back at everything we’ve accomplished together!

The Campaign:

September 4th, 2013 was the the day we ran screaming to the internet to seek funding for a brand new Shantae game! You might recall that we were knee deep in development on “Shantae and the Pirate’s Curse” for Nintendo 3DS, a game that pushed the limits of what we could do on an indie-dev budget. Shantae’s most vocal fans were already hoping that the series would shift to a Ducktales Remastered style game after Pirate’s Curse, but we knew that launching that kind of project for worldwide console release was way beyond our reach.

If Shantae was going to take that next big step, she was going to need help! Kickstarter was still a fairly new concept for most of us, but we put together a campaign (complete with a snazzy gameplay video), held our breath, and clicked the launch button.

Hot diggity dog! You folks came out of nowhere to show your support for Shantae: Half-Genie Hero! We received fan art, thousands of emails and inquiries through social media. The Kickstarter message boards were buzzing. We debuted Jake Kaufman and Cristina Vee’s “Dance Through the Danger” theme song, brought in heavy hitter Inti Creates to create illustrations, showed off beautiful environment concepts from GiGi Digi, and animation tests from Mariel Cartwright. The campaign was going strong!

We continued to make new announcements throughout the campaign, adding Sony’s freshly revealed “PS Vita TV” (later to become Playstation TV in North America) to the mix, and bringing a free Dancer Costume to Shantae: Risky’s Revenge on iOS hoping to attract more Backers. We chatted with you on the message boards, cross-promoted with other active campaigns (Hyper Light Drifter and Mighty No. 9), and posted daily Kickstarter Updates showcasing the talented folks who would build this new game!

By September 23rd, the game was fully funded! With several days to spare, new Backers joined in, and many of you raised your pledges thanks in large part to Shantae super-fans who championed the message boards. It was starting to become a real community!

With everyone’s help we hit one Stretch Goal after another, adding twice the amount of game content! Risky Boots would get her own storyline, Sky, Bolo, and Rottytops would become playable, and Shantae would get 3 special costume modes! Tinkerbat Transformation, color swap costumes, and the Hyper Light Drifter’s “Drifter Blade” would round out the package. On Oct 4th, the Kickstarter funding period officially closed. Even then, generous donations continued via PayPal for many more months.

Getting Started

With the game funded, it was time get started! Concept artwork for locations, vehicles, and characters would stack up, and then we’d share it with you in regular Kickstarter updates. Backer reactions were always supportive, encouraging, and insightful. As Backers you played the part of both fans, and financiers. Many of you gave meaningful criticism and had open conversation with us throughout the process, some of which helped shape the game and influence some of the tougher decisions we had to make. WayForward and it’s Backers were working together as a team!

These relationships took on new meaning when it was time for Backer Voting on transformations, costumes, enemy designs, and the like. As we moved past pre-production and into the day-to-day grind that is game development, we worked with Enemy Designer Backers and Your Face In Game Backers to incorporate their characters and ideas, weaving everything into the narrative and levels. For those who aren’t aware, these particular Backers directly helped shape the game! Half-Genie Hero would never have been the same without their help!

Growing Pains

The game was progressing smoothly, albeit more slowly than expected. This is when we became aware of multiple missteps on our part! Why be bashful? Let’s flip over this metaphorical rock and see what’s wriggling underneath, shall we? Bring the pain!

Our first blunder was to not take into account the more than 2X game content that was funded, how it would affect our launch day - and more importantly - how to communicate that to Backers. Once funded, the Kickstarter Page became locked. It had never even occurred to us to change the delivery date based on the game’s new scope of work. We worked quickly, but once we realized there was no hope to hit this target we sheepishly gave everyone the bad news. You responded kindly, and encouraged us to do whatever it took to make the game amazing! Knowing we had the support of our Backers, we decided to ship the main game first, and deliver the other modes as DLC expansions later.

Months later we hit our next major snag. The industry was entering a transitional period. New consoles were launching, and both consumers and Backers were leaving their aging game systems behind. Soon it became necessary to shift the production from Xbox 360 and PS3 over to Xbox One and PS4, or face even later ship dates and uncertain sales. Only Wii U, which had launched close to the start of our production, kept its candle burning all the way through to the end, only to be replaced by the popular Nintendo Switch a few months after our game launched.

As the end of production drew near for the main game (also known as Shantae Mode), it was time to shift our energies from development to publishing. Testing, ratings boards submissions, localizations, and Backer Code procurement - all of it ate up precious time, and we still had over 100 DLCs and Update submissions planned before we’d reach the end if we were going to release every bit of content worldwide!

All of you continued to give support, demonstrating the patience of saints until the very end. Finally, the base game launched on December 20th, 2016 - a total of 3 years in development. The Stretch Goal DLC shipped throughout the course of 2017. Our free “thank you gift”- Jammies Mode - released in 2018, was the cherry on top!

Power Players!

Even though there were plenty of obstacles throughout the production, we had incredible talent, patient fans, and strong partners to help see us through.

We’d like to give a huge thank you to our partner Xseed. They came alongside to help bring about the retail versions, helped promote the game online and at E3 events, and most likely saved the Vita version during the year of console transition. All the while they allowed us to put Backers ahead of everyone else. They helped behind the scenes as well, creating our Backer Art Book, the official Shantae HGH website, and aided us with submissions and code requests. Thank you to everyone at Xseed!

PQube published the game in Europe, and went to great lengths to promote the game there. They became an important partner, especially in the last year. Thanks PQube!

Oizumi Amuzio was our Japanese publisher. You might be wondering why all the “thank yous” to retail (non-Backer) versions of the game. They had nothing to do with the Kickstarter, right? Well, it varies with territory - but we’re sometimes required to have a publishing partner in that region. For example, without Amuzio, we would not be able to release even a digital version in Japan at all outside of Steam. So, a huge thanks to Amuzio for helping this game release to our fans in Japan!

Limited Run Games was an incredible partner as well, helping with CD manufacturing and taking on the distribution duties of our physical rewards! They took the posters created by Yes Anime (thank you!!), the shirts created by Kentoo and Handsome Devil (thank you!!), the coin by Coins for Anything (thank you!!) and with the help of BackerKit (thank you!!) got all of your rewards safely to you! Phew!!

Finally, we had the Half-Genie Hero development team, who labored tirelessly to bring you the very best product possible! Thanks also to president Voldi Way, Shantae creator Erin Bozon, and the entire WayForward staff past and present who worked behind the scenes to support this incredible production!

Future Inquiries

Let’s talk about our project status! ...Well, it’s done!

  • At this time, we have sent out all of the game codes, DLC codes, and all digital rewards to Backers at each respective tier.
  • Every Backer has been sent a complimentary PC download code for the game’s “Ultimate Edition”, as a thank you gift!
  • Limited Run Games has finished delivering all physical rewards!

If for some reason you believe something has been missed:

- Please do not contact Limited Run Games. Their job is complete - and besides, they have no more Backer Rewards at their offices anyway!

- What then? DO contact WayForward at: We’ll be happy to help you out!

Future Updates?!

As of today we don’t have plans for any future Kickstarter Updates. But if we have any significant WayForward or Shantae related news that we feel is appropriate to share with you, we might reach out again down the line. Don’t be too surprised if we coming knocking someday!

As for the Kickstarter Message Board for this product, we will no longer be monitoring it on a regular basis. If you’d like to contact us, please reach out via:


Thank you!


And with that, it’s time to say goodbye! It really is impossible to express how grateful we are to every single person who believed in this project enough to back it! The game (while very late in delivery) was a huge success by every other measure.

Together we created something that brought a smile to faces all over the world - Heck, maybe even a few eye rolls or forehead slaps. WayForward and its team members have gained a tremendous amount of experience throughout this process, and it’s helped us grow. Shantae has become more popular than ever thanks to your generosity and support, and has been able to reach fans in new territories. Shantae Half-Genie Hero even went on to break sales records on Nintendo Switch, and entered Famitsu’s Gold Medal Hall of Fame. Best of all, we pitched this for you, we made it together, and are overjoyed with the end result. Half-Genie Hero was a successful Kickstarter Campaign!

Thank you very much for your support!

Matt Bozon (Shantae series director)

On behalf of WayForward and the Shantae: Half-Genie Hero development team.

(strike a dance pose, warp out!)

Shantae Summer Surprise!

Posted by WayForward (Creator)

Jammies Mode and Blaster Master are Here!

Hi Backers!

At long last, our Kickstarter campaign for Shantae: Half-Genie Hero is coming to an end! But before we pack it all up and sail into the sunset, we’d like to present with one final surprise: JAMMIES MODE!

Jammies Mode is our way of saying THANK YOU to everyone who supported this campaign! We hope you’ll accept this gift, along with our warmest and most heartfelt appreciation for funding this project. We would never have made this game if it weren’t for you!

On behalf of our Backers, and with the cooperation of our partners at Xseed, Pqube, and Amuzio, we are launching this free content update today on all platforms, all versions, all over the world, to Backers and non-Backers. In this way we hope to spread your generosity to the next generation of Shantae fans!!

Enjoy your free gift, and please pass the goodwill to others!

 Here’s a link to the Shantae Summer Surprise trailer:

Slumber Party!

In this new storyline, Shantae wants to throw a big slumber party for everyone who's helped her out on this recent adventure, and you’re invited!

Her mission: To traverse Sequin Land in naught but her jam jams, and hand out invitations to everyone she meets!

This time around, Shantae substitutes hair-whipping and dancing for pillow fighting, floating on a snoozy cloud, and deploying devastating sheep attacks! As with previous extra modes, Shantae can collect Gems to power up her abilities and lay waste to monsters! And there are bonus images for every win condition, so be sure to unlock them all!

Hand out those invites, Shantae! It’s time to celebrate!

Blaster Master Zero Transformation Dance!

But wait, there’s more! This free content update also includes another special bonus… the Blaster Master Zero Transformation Dance!

Remember when Shantae guest-starred in Blaster Master Zero? Well today the shoe’s on the other foot (err… tire’s on the other axle?). With this new update, Shantae can dance to transform into Sophia III from Blaster Master Zero!

How to get: Once you’ve acquired the Super Revive Dance from the Snake Lady salesman (in any of the main Shantae Modes), you can trade it back to her for the Sophia III Transformation Dance!

A very special thank you to Inticreates and Sunsoft for this adorable crossover!

When you can get this Free Content Update:

A quick note on how this update works! At the time of this posting, the content will be live, and should have successfully uploaded to any game device set to “auto-update”. If you don’t see the content on your device, make sure your settings allow for automatic updates, or relaunch the game and try again! If you see Jammies Mode on your Mode Select Screen, you have the Blaster Master Zero dance as well.

Be aware that not all digital stores launch at the exact same time, so it’s possible that your game system of choice might be launching a bit earlier or later than some others. Contact our support line if you have any other questions!

Thank you, and enjoy!

It’s Time for Physical Rewards!

Posted by WayForward (Creator)

Hello Backers!  

Today is the day you’ve all been waiting for!! At long last it is time to distribute PHYSICAL REWARDS!! We’re so excited we can hardly contain ourselves!! The coins, t-shirts, lenticular posters, hardcover artbook, and music CDs are at the Limited Run warehouse, ready to ship to Backers at every physical reward tier!

From this day forward, there will be TWO SUPPORT teams here to help you out. Make sure you’re contacting the correct team, depending on the kind of help you need:

For PHYSICAL REWARD SUPPORT contact Limited Run Games:

For DIGITAL REWARDS or GENERAL SUPPORT contact WayForward’s support team:

Finally, thank you for backing this project, and for being patient with us. We know the rewards took a very long time to manufacture (and to get through customs!). We took great care to make each one special, and our manufacturing partners went all out to deliver the finest quality possible. Huge thanks to Xseed, YesAnime, CoinsForAnything, Handsome Devil, and Limited Run Games for your dedication to quality and for doing everything possible to ensure a timely delivery.

We hope that these goodies will bring a smile to your face every time you see them, as a reminder of the time we spent building this project together! Thank you!

Digital Art Book is Ret-2-Go!

Posted by WayForward (Creator)

Hear ye, hear ye, all Backers at Tier $35 and above! Your Digital Art Book Reward is ready for download!

To claim it, log into your Backerkit account and click the art book download link! It's a big file, so please be patient while it downloads.

This version of the art book contains an additional 20 pages made especially for Backers (120 pages total)! The book was created with the help of Xseed, who did an incredible job of presenting our favorite parts of the game (as well as the campaign). We hope you’ll treasure the digital art book as much as we do!

For those who pledged at the $200 Tier, you will be receiving a physical hardcover version of the Backer Art Book as well! We will send those out as soon as we have all of the items manufactured and ready to go. Thanks for your patience, and enjoy the digital version in the meantime!

If you missed the art book tier completely, an abridged paperback version of the book is available from Xseed (North America) and Pqube (Europe) included the “Day One Edition” of Shantae: Half-Genie Hero. Please be aware that this version does not include the Backer-Exclusive section.

Thanks, and happy art book-browsing!

Backer Rewards Extravaganza

Posted by WayForward (Creator)

Ultimate Edition PC codes for all!

Good day, Backers! Today we’re sending every Backer free Steam code for “Shantae: Half-Genie Hero - Ultimate Edition” for use on Windows PC. This is a no-strings-attached free gift to say THANK YOU for everyone who participated in this campaign!

This is a great way for everyone to get the content they might have missed out on before.

We’d love for you to spread the fun around internet land - stream, post, and share your Shantae experiences to help us promote this world-wide launch of this newest edition of the game!

A few notes before you enjoy the game:

  • The “Drifter Blade” content is hidden in the current version, but it will become activated in our first game patch. We have been given a “thumbs up” from the creator of Hyper Light Drifter to extend it to this new version of the game (Thank you, Alx!)
  • Remember that this version contains a “Hall of Fame” section on the main menu. Any “Your Art In Game” entries can be quickly accessed from there
  • Credits can now be accessed from the Bonus Features menu. Show off your credit! Also note that any credit requests that were submitted to our Support Team in the last few months might not appear until the next update, due to the timing of submissions and updates.

As usual, watch your email and see Kickstarter Update #94 for help in retrieving your code. Thank you for being the best Backers ever!

Rewards Update!

Our physical rewards have started to arrive from their various manufacturers! Joy! Let's look at them one by one!

Lenticular Poster! - These turned out beautifully. This is our sample version, and we’re now waiting for the bulk order to be finalized. The poster comes pre-framed and individually wrapped. We hope you love it!

T-shirts! - These have been printed, and are now being sorted at the warehouse. The print quality is spectacular- they turned out great :) Huge thanks to Kentoo for this awesome design!

Art Book! - We’re over the moon with the quality of this book!! It’s hardcover, compact, and thick at 120 pages (think autograph book sized). The pages are high gloss with amazing print quality that makes every page sing. Xseed’s manufacturers were a huge help with this - they even got the animated dancing Shantae down in the corner, flip-book style. As you can see in these images, it contains an entire section for “Backers Only”, marked by the purple header. In these pages, we talk about the fan designed enemies, votes, and “Your-Face-In-Game” cameos and show off some artwork that you may not have seen before.

A note to collectors: The “Backer Exclusive Artbook” is the definitive version that comes with everything. There is also a soft cover “Day One” version from Xseed that excludes the Backer content, and a near-identical version from PQube (only company logos vary), with light tan cover artwork rather than blue. Our Japanese partner Amuzio will be offering an abridged version in Japan as well. So, four books in total, but only your version contains the bonus content. Be sure to call up your non-Backer friends, and say “neener neener” to them.

Coin! - We don’t have photos yet, but we expect to get an update from the manufacturer soon!

Music CD! - Here’s a look at the CD cover art, which is being manufactured by our pals at Limited Run! This contains all of the music in the retail releases (AKA “Risky Beats” edition), plus Bonus tracks for Backers!

Digital Artbook! - We’re updating our WayForward servers (sorry to anyone recently trying to get their digital soundtrack or wallpaper). We expect to be sending out the digital artbook after that’s been resolved!

What’s the Timing?

To minimize shipping costs, we’ll be sending out orders once everything has been delivered to the warehouse. We’re getting help from Limited Run, who will be handling the fulfillment for us (it’s a lot of work, and we’re grateful for their help). Before anything ships, we’ll give you another Update to talk about tracking numbers, customer service, and anything else you’ll need to receive your rewards! 

We’re so close!