$5,959
pledged of $50,000pledged of $50,000 goal
39
backers
0seconds to go
Funding Canceled
Funding for this project was canceled by the project creator on Mar 7 2018
$5,959
pledged of $50,000pledged of $50,000 goal
39
backers
0seconds to go
Funding Canceled
Funding for this project was canceled by the project creator on Mar 7 2018

About

At Apparel Society Chicago, we set out to disrupt the fashion industry, starting with our introduction of No Denim Denim™, a paradigm shift in pants! These pants genuinely look like denim but feel like your most comfy pair of yoga pants!

No Denim Denim™ is available in 3 colors (light denim, medium denim & dark denim) and in 5 sizes (XS-XL). Our pants comfortably fit women's US sizes 0-20. The size chart will be sent once our project is successfully funded.

No Denim Denim™ fabric looks just like your favorite pair of jeans…but thanks to the latest technology there’s no denim in these babies! You fashionistas everywhere will be delighted when you first experience a pair of No Denim Denim™ and realize that while they APPEAR to be the hottest jeans you’ve ever owned, they actually feel like your FAVE yoga pants. But don't mistake these for jeggings...oh no no...these magical pants are in a category all their own!

Wearing our light denim
Wearing our light denim

Our team at Apparel Society Chicago spent months developing patterns and analyzing body shapes, ensuring your ASSets are always highlighted while still giving you a slim, contoured appearance. There's not a gal out there that won't be delighted once experiencing the butt-lifting, thigh-slimming, tummy-tucking contouring science of No Denim Denim™! 

 

NO photoshopping, same person, same lighting, same standing position, same underwear
NO photoshopping, same person, same lighting, same standing position, same underwear

We use patented Japanese technology in order to realistically replicate the look of denim. This cutting-edge process uses custom shading, highlighting and low-lighting in exactly the right places, bringing out the best of your physical body aesthetics! 

Wearing our medium denim
Wearing our medium denim

Indigo dyes are devastating to the environment due to the waste water created through the archaic dye process. No Denim Denim™ retains and improves all the style, while eliminating all harmful aspects of traditional denim manufacturing. No indigo dyes, no water and no damaged finishes are used to manufacture our product. While the average pair of jeans uses a minimum of 2,000 gallons of water, just in the manufacturing process alone, we use NO WATER during our manufacturing process. We think Mother Nature approves! 

Wearing our dark denim
Wearing our dark denim

In addition, you’ll be certain that No Denim Denim™ will look the same after lots of washing as they did the day you purchased! No Denim Denim™ retains its colorfastness and there is no residue left behind, so say goodbye to those blue stains on your hands or furniture!

This breathable and flexible fabric is stain, odor and wrinkle resistant, making them the perfect travel companion! 

Moms everywhere will rejoice when they realize that they can go from morning to night looking their very best without having to pull out the Tide stick once! The double reinforced, high-waist band ensures you can leave worries of a muffin-top behind!

With a higher tapered waist and adjustable size zipper, you can go from sitting to standing, without having to do the "pull up your pants dance". Our perfect fit waist ensures that you can leave the days of jean wrestling in the past! They stretch to fit and then flex right back to original shape; no saggy booty syndrome here! 

Kiss the days of jean wrestling goodbye!
Kiss the days of jean wrestling goodbye!

Welcome to the No Denim Denim™ revolution! Welcome to Apparel Society Chicago!    

Visit our website
Visit our website

 

 

 

Learn more about the devastating effects of the traditional fashion industry on our environment
Learn more about the devastating effects of the traditional fashion industry on our environment

 

Risks and challenges

Our team has been working to perfect the fabric and designs for months...well in advance of our Kickstarter launch! We don't expect to encounter any complications as we've already worked through our challenges.

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Support

  1. Select this reward

    Pledge $25 or more About $25

    Eternal Love + Gratitude

    Pledge to help our cause of making beautiful and sustainable fashion! You are AWESOME!!!

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  2. Reward no longer available

    Pledge $88 or more About $88

    EARLY BIRD No Denim Denim™ 1X Pants

    Early Bird Special: One pair of No Denim Denim™ pants in the size and color of your choice. MSRP is $128. Save 31% off retail.

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    Reward no longer available 23 backers
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  3. Select this reward

    Pledge $98 or more About $98

    No Denim Denim™ 1x Pants

    One pair of No Denim Denim™ pants in the size and color of your choice. MSRP is $128. Save 23% off retail.

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  4. Select this reward

    Pledge $188 or more About $188

    No Denim Denim™ 2x Pants

    Two pairs of No Denim Denim™ pants in the size and color of your choice. MSRP is $256. Save 27% off retail.

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  5. Select this reward

    Pledge $268 or more About $268

    No Denim Denim™ 3x Pants

    Three pairs of No Denim Denim™ pants in the size and color of your choice. MSRP is $384. Save 30% off retail.

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  6. Select this reward

    Pledge $750 or more About $750

    Custom No Denim Demim™ 3x Pants

    Three Pairs of No Denim Denim™ with an option to meet us Chicago (or we'll video chat with you to understand your style) and our designers will customize your pants with fabric paint and/or embellishments!

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Funding period

- (45 days)