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A beautifully illustrated book of stories from footballers and famous fans on their first football shirts, raising money for charity.
A beautifully illustrated book of stories from footballers and famous fans on their first football shirts, raising money for charity.
A beautifully illustrated book of stories from footballers and famous fans on their first football shirts, raising money for charity.
177 backers pledged £8,613 to help bring this project to life.

About

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Your First Football Shirt by Football Shirt Collective

£8,613

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Your First Football Shirt is an illustrated book by the Football Shirt Collective and Season Annual, collating stories from footballers and famous fans about their first and favourite football shirts, with 100% profit going to two amazing charities: CALM and The Willow Foundation.

 

The idea

We at the Football Shirt Collective love football shirts.  Over the years we've interviewed footballers and famous fans about their first shirts and we've found everyone remembers theirs and has a story about it.  Remembering what it felt like to wear it, who gave them it and the player it reminds them of.  

Your First Football Shirt collates interviews with footballers and famous fans in a beautifully crafted and illustrated book, produced by the immensely talented team at Season Annual.

Mike the founder of the FSC rocking his favourite Arsenal 1992 shirt whilst playing the Gameboy with Beano curtains and bedding
Mike the founder of the FSC rocking his favourite Arsenal 1992 shirt whilst playing the Gameboy with Beano curtains and bedding

The content

Each interviews covers memories of first shirts, favourite shirts and favourite football moments, brilliantly brought to life by the team at SEASON ANNUAL and the squad of illustrators.

 We have interviewed the following, and loads more lined up:

  • Adam Hurrey (Football Cliches)
  • Alan Shearer (Newcastle United)
  • Amy Lawrence (The Guardian)
  • Andrei Kanchelskis  (Manchester United)
  • Andrew Mangan (Arseblog)
  • Bob Wilson (Arsenal)
  • Carl Anka (Writer and Manchester United fan and top bloke)
  • Dan Walker (BBC)
  • Dwight Yorke (Manchester United)
  • Elis James (Radio X)
  • Graeme Le Saux (Chelsea)
  • Iain MacIntosh (The Totally Football Show)
  • Jonathan Wilson (The Guardian)
  • Jason McAteer (Liverpool)
  • Jonny Sharples (Newcaslte United fan and general legend)
  • Josh Widdicombe, Chris Scull, Michael Marden (Quickly Kevin)
  • Lucy Bronze (Lyon and England)
  • Max Rushden (talkSPORT)
  • Michael Cox (Zonal Marking) 
  • Nathaniel Chalobah (Watford)
  • Neal Heard (Author)
  • Sam Diss (Mundial)
  • Steph Houhgton (Manchester CIty)
  • Sheridan Bird (Football writer)

Plus everyone who contributes gets their name printed in the book with a 90s footballer middle name. 

The illustrations

George Weah and his red diadora boots by Alvaro Hidalgo

The King, Eric Cantona by Jack Bedford

Shearer, Shearer, Shearer by Matthew Shipley

We've partnered with Season Annual to design and produce the book. We love their work and, with a roster of incredibly talented illustrators bringing to life each interview.

Illustrators:

  • Adam Forster 
  • Agne Ziukaite 
  • Alvaro Hidalgo 
  • Angelo Trofa 
  • Catherine Pape 
  • Conal Deeney 
  • Dale Crosby-Close 
  • Daryl Rainbow 
  • Dave Flanagan 
  • Dave Lyttleton 
  • Gus Scott 
  • Jack Bedford 
  • Joe Shiels 
  • Johan Marais-Piper 
  • Lawrence Slater 
  • Luis Pinto 
  • Manuel Rios 
  • Marcus Marritt 
  • Mark Long 
  • Matthew Shipley 
  • Michael Driver 
  • Michael Parkin 
  • Peter O’Toole 
  • Raj Dhunna 
  • Sam Stobart 
  • Scott McRoy

The charities

The aim is to provide all profits from the campaign to raise money for two great charities that, at their core they are getting people talking and sharing memories. Something we hope this book can do both.

CALM foundation (charity number 1110621)

The Campaign Against Living Miserably (CALM) is leading a movement against male suicide, the single biggest killer of men under 45 in the UK. 

Simon Gunning, CEO of CALM:

"CALM is all about reaching men in terms that are accessible and via channels in which they already exist; be it comedy, music, sport, art or the collective bonding over our favourite football shirts.

So we're delighted to have teamed up with Football Shirt Collective on this project and we're hugely grateful to be one of the charity beneficiaries. With the World Cup just around the corner there's no better time to immerse yourself in football nostalgia and, who knows, maybe this book could start a conversation that could really make a difference to someone's life"

Willow Foundation (charity number 1106746)

Willow is the only national charity working with seriously ill young adults aged 16 to 40 to fulfil uplifting and unforgettable Special Days.

Bob Wilson OBE, Willow Co-Founder and Life President :

“Willow’s Special Days provide seriously ill young adults with precious memories.  With the Football Shirt Collective based entirely on memories itself, and Willow’s football heritage, it’s a perfect fit for the Charity.  Receiving a generous donation from this incredible book will be a real boost and enable Willow to support many more young adults and their loved ones during a difficult time.“

Printing

We have printing set up through Ex Why Zed. The are quick, reliable and very cost competitive for UK printing.

  • 188 printed pages 
  • Dimensions: 165 x 220mm
  • Full colour printing
  • Inner pages 130 gsm satin
  • Soft Cover 350 gsm
  • Perfect Bound
  • Matt laminate on cover
  • And embossing area on cover 120 x 180mm 

Coverage

We've been blown away by the coverage for the campaign: 

Your money

If successful, the funding we raise through this Kickstarter will be going directly on designing, printing and distributing the first 1,000 copies of Your First Football Shirt, Volume 1.

We've found our printer and know the exact cost to fulfil both an exceptional print quality along with a great distribution set-up with a history of delivering.

We've partnered with two charities – The Willow Foundation and CALM – and 100% of the profits will be split between them. 

Over the next 30 days we'll be continuing to post project updates on interviews, incentives, sneak previews of the designers' work across our Instagram, Facebook, Twitter & Website.

Thanks 

Big thanks to everyone who has helped us source interviews, create videos and design assets.  It is really appreciated.

Video production

Edward Wright

Risks and challenges

1. Quality content
Our aim is to ensure this is a book packed with stories that people want to read and share. Over the years we have interviewed scores of football fans on their first and favourite shirts, and each interview has its own unique charm. We're hopeful that the beautiful and eclectic illustrations will bring the stories to life, making it a book that will look great in your hands and on your shelf.

2. Beautifully crafted
We don't just want the stories to be interesting but we want them to look great, which is why we've partnered with Season Annual, who have the required experience, knowhow and talent to deliver a project like this.

3. Printed and delivered on time
Season Annual have produced similar projects before, and we're delighted to be working alongside them on Your First Football Shirt to ensure the book looks great and arrives in time for the World Cup.

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Support

  1. Select this reward

    Pledge £5 or more About $6

    Supporter pledge

    There is page in the book and on our website dedicated for Official Printed Supporters list. What's more we'll give you the middle name of a classic 90s footballer e.g. Michael "Glenn Helder" Maxwell. What can be better than that?

    Includes:
    • Name in book
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    Pledge £15 or more About $19

    Early bird discount

    The first 50 backers can grab the book for £15. £10 off. Boom.

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  3. Select this reward

    Pledge £25 or more About $32

    1 x copy of the book

    You will receive one of the first hard copies of the book at the final Kickstarter cost.

    We'll also add your name to our Printed & Digital Supporters List.

    Includes:
    • 1 x copy
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  4. Select this reward

    Pledge £45 or more About $58

    2 x copy of the book

    You will receive one of the first hard copies of the book at the final Kickstarter cost.

    We'll also email add your name to our Printed & Digital Supporters List.

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  5. Select this reward

    Pledge £45 or more About $58

    1 x copy of book + illustration

    Not only will you get a copy of the book but you will also get an A3 print of an illustration of your choice.

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  6. Select this reward

    Pledge £100 or more About $128

    1 x copy of book plus football shirt

    We have partnered with The Concept Club to create a limited edition football shirt.

    Each shirt is made by adidas, is black with "Your First Football Shirt" as the sponsor, has the Football Shirt Collective crest and logos of CALM and Willow that you can stitch on the sleeve.

    Designs to follow.

    Includes:
    • 1 x copy
    • 1 x football shirt
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  7. Select this reward

    Pledge £200 or more About $256

    1 x copy of book + official Sponsor

    You can become an offical sponsor of the book with your brand logo added to the Sponsor section in the book and on our website.

    Includes:
    • Name in book
    • 1 x copy
    • Brand logo in book
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  8. Select this reward

    Pledge £500 or more About $640

    1 x copy of the book + interview

    We are holding back an interview slot for one of you. Join footballers, journalists and celebrities in telling us about your first and favourite football shirt and defining football moment. Your interview will then be illustrated and will feature in the gorgeous book.

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Funding period

- (30 days)