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KIZINGO spoons are designed to meet your child's developmental milestones, making mealtimes and eating habits more successful for life!
KIZINGO spoons are designed to meet your child's developmental milestones, making mealtimes and eating habits more successful for life!
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207 backers pledged $8,002 to help bring this project to life.

About this project

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$8,002

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What is a prototype?

A prototype is a preliminary model of something. Projects that offer physical products need to show backers documentation of a working prototype. This gallery features photos, videos, and other visual documentation that will give backers a sense of what’s been accomplished so far and what’s left to do. Though the development process can vary for each project, these are the stages we typically see:

Proof of Concept

Explorations that test ideas and functionality.

Functional Prototype

Demonstrates the functionality of the final product, but looks different.

Appearance Prototype

Looks like the final product, but is not functional.

Design Prototype

Appearance and function match the final product, but is made with different manufacturing methods.

Production Prototype

Appearance, function, and manufacturing methods match the final product.

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Prototype Gallery

These photos and videos provide a detailed look at this project’s development.

 KIZINGO's mission is to design products that are rooted in science and built to promote health in families and independence in kids - especially at the dinner table. Our flagship product is a toddler spoon, designed to work with the way kids hold utensils when they are learning to eat. Because of our design, it is easier for kids to successfully feed themselves, which research tells us is critical for the development of healthy eating habits.

We launched with right-handed spoons in March 2016 and are ready to expand our product line to include LEFT-HANDED spoons. We're turning to the Kickstarter community for help.

Kids can more easily feed themselves with spoons designed FOR them and their developing motor skills
Kids can more easily feed themselves with spoons designed FOR them and their developing motor skills

 

Over the last 3 decades, obesity rates in the US have tripled, due to changes in our diets, levels of physical activity, and the environment in which we live.

Of children aged 2-5 years old, nearly 23% are overweight or obese. Among those that are, there is a 60% chance that they will carry this excess weight throughout childhood and into adolescence.

There is a large and growing body of research that show that the period of time when kids are learning to self-feed - when they are transitioning to solid foods - is a crucial period when food habits are established. And increasingly we know that patterns created during this period influence eating behaviors all the way into adulthood.

Thus, it is critical that we provide the right tools for children to learn to self-feed successfully.

Kids learn by watching and doing! But they need the right tools to help establish healthy habits. Right now our spoons only work for right-handed kids. We want ALL kids to have tools that promote health. Thanks for helping us!
Kids learn by watching and doing! But they need the right tools to help establish healthy habits. Right now our spoons only work for right-handed kids. We want ALL kids to have tools that promote health. Thanks for helping us!

 

 

 

Our spoons are visibly different, in form and function. But our right-handed spoons do not work for lefties. Help us bring successful eating to ALL kids!
Our spoons are visibly different, in form and function. But our right-handed spoons do not work for lefties. Help us bring successful eating to ALL kids!

 

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There are a number of features that make our spoons special. Kizingo spoons are:

  • Made in the USA! Designed in Blacksburg, VA - by parents, FOR KIDS 
  • Safe for your little ones (no BPA, Phthalates, PVC, or Lead)
  • Made of FDA-approved plastic which is made in the USA 
  • Dishwasher safe 
  • Specifically designed to encourage self-feeding 
  • Rooted in science, focused on health 
  • Meant to build confidence and independence
Being able to successfully self-feed (1) allows kids to practice with their developing motor skills, (2) builds confidence at the dinner table and elsewhere, and (3) promotes independence!
Being able to successfully self-feed (1) allows kids to practice with their developing motor skills, (2) builds confidence at the dinner table and elsewhere, and (3) promotes independence!

 

Our right-handed spoons come in 8 beautiful colors. Sponsor us at the $1,000 level and you can help us choose the 2017 left-handed color!
Our right-handed spoons come in 8 beautiful colors. Sponsor us at the $1,000 level and you can help us choose the 2017 left-handed color!

 

 People have a lot to say about our spoons. Here's a little taste:

 

Our spoons are recommended for 9 months to 4 years, depending on your child's developmental abilities. Some older children may still find the spoons help them be more independent at mealtime.
Our spoons are recommended for 9 months to 4 years, depending on your child's developmental abilities. Some older children may still find the spoons help them be more independent at mealtime.

 

 

 

 Kizingo co-founder and creator, Kiyah Duffey, is a nationally recognized nutrition expert. Her research has examined how the foods we eat impact our health, especially weight gain and heart disease. Kiyah's research has been featured in numerous media outlets including Oprah's O Magazine, the NBC Nightly News, Good Morning America and NPR's Morning Edition. But she's also a mom (to three little ones). After having kids, Kiyah realized that most tools meant for kids to use at mealtime don't actually work to support and encourage healthy habits. This is especially true of kids' utensils: even child-sized ones are poorly designed for how kids hold them. And Kiyah knew, based on research and her own experience, these "traditional" utensils would not encourage behavior that truly promoted health. So, with the support and encouragement of her co-founder, Lisa Sutherland, Kizingo was born.

 Why Your Support Matters

Every dollar we make is poured back into our company, as we continue to innovate and design products to promote our mission. With your support, we can finally bring mealtime success and independent feeding to all those LEFT-HANDED eaters out there! Your money will be used to:

  • Purchase left-handed spoons ($2,075)
  • Create left-handed packages- blister cards and custom designed blisters ($1,700)
  • Buy the tool needed to package the spoons ($725)

Risks and challenges

The KIZINGO team feels confident that our preparation and partnerships will result in timely, full-scale production with minimal risk. We are working with a phenomenal manufacturing team, based in New York State, who has years of experience delivering high-quality products in large quantities. What’s more, they are currently making our right-handed version, which has been selling successfully since March 2016.

Here are some setbacks that could arise:
Manufacturing: There is a possibility we will encounter challenges with the mold creation process. However, since our plant has experience with our right-handed version, we don't anticipate any issues with tooling.

Fulfillment: There is always the possibility that a supplier will miss a deadline, a machine breaks down, or a shipment gets lost. To minimize the possibility of manufacturing setbacks we have a stringent contract in place outlining production specifics (e.g., lead time). Additionally, we are using the same vendors (for tool production, plastic materials and packaging supply) and fulfillment and shipping to maximize their proven experience.

Safety: Our right-handed spoons are made with FDA-approved, BPA, Lead, PVC, and Phthalate-free plastic and they have passed the most rigorous safety standards in the US and EU. Backers can rest assured that the same level of rigor will be applied to the sourcing and testing for our left-handed spoons.

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Support this project

  1. Select this reward

    Pledge $5 or more About $5

    Official THANK YOU page listing

    Everyone who contributes to this successful campaign is eligible for a shout-out on the {upcoming} THANK YOU page on our website. Every little bit helps, so thank you!

    Includes:
    • Official THANK YOU page listing
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  2. Select this reward

    Pledge $10 or more About $10

    Single LEFT-HANDED Toddler Spoon

    Official THANK YOU page listing PLUS you'll be the first of your friends to have our "hot-out-of-the-mold" left-handed toddler spoon.

    Includes:
    • Left-Handed Toddler Spoon
    • Official THANK YOU page listing
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    14 backers
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  3. Select this reward

    Pledge $10 or more About $10

    Single RIGHT-HANDED Toddler Spoon

    Even if you're not a lefty, we'd love your support! Select from one (or more!) of our 8 available colors for right-handed spoons. PLUS you'll also be listed on our official THANK YOU page.

    Includes:
    • Right-Handed Toddler Spoon
    • Official THANK YOU page listing
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    34 backers
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  4. Select this reward

    Pledge $20 or more About $20

    Ambidextrous TWO-PACK

    Not sure which spoon your little one needs? Don't worry. With this reward you get one of each: one left and one right-handed spoon (plus our official THANK YOU page listing).

    Includes:
    • Left-Handed Toddler Spoon
    • Right-Handed Toddler Spoon
    • Official THANK YOU page listing
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    41 backers
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  5. Reward no longer available

    Pledge $25 or more About $25

    EARLY BIRD - Four Pack

    Get in on this early bird special! For just $25 you'll receive four spoons -- either 4 left or 4 right-handed spoons OR two of our ambidextrous packs. Get in on this deal while it's live: TWO-DAYS ONLY!

    Includes:
    • Left-Handed Toddler Spoon
    • Right-Handed Toddler Spoon
    • Ambidextrous 2-pack
    • Official THANK YOU page listing
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    Ships to Anywhere in the world
    Reward no longer available 51 backers
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    Pledge $40 or more About $40

    Four-Pack

    Never be without one: with this reward you'll get four spoons - four left, four right, or two ambidextrous packs. The choice is yours! Keep for yourself, or share with grandma or good friends.

    Includes:
    • Left-Handed Toddler Spoon
    • Right-Handed Toddler Spoon
    • Ambidextrous 2-pack
    • Official THANK YOU page listing
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    Estimated delivery
    Ships to Anywhere in the world
    Reward no longer available 8 backers
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  7. Select this reward

    Pledge $40 or more About $40

    Four for $40

    Never be without one: with this reward you'll get four spoons - four left, four right, OR two ambidextrous packs. The choice is yours! Keep for yourself, or share with grandma or good friends.

    Includes:
    • Left-Handed Toddler Spoon
    • Right-Handed Toddler Spoon
    • Ambidextrous 2-pack
    • Official THANK YOU page listing
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    Estimated delivery
    Ships to Anywhere in the world
    26 backers
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  8. Select this reward

    Pledge $60 or more About $60

    Retailer Pack

    Get 12 left-handed spoons at half retail cost. Perfect for retailers ... or folks with a lot of friends :)

    Includes:
    • 12× Left-Handed Toddler Spoon
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  9. Select this reward

    Pledge $250 or more About $250

    Because you care

    Select up to four spoons (left or right handed) or from our ambidextrous pack (which includes one of each) and have your family's story told on our THANK YOU page.

    Includes:
    • Left-Handed Toddler Spoon
    • Right-Handed Toddler Spoon
    • Ambidextrous 2-pack
    • Official THANK YOU page Family Story
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  10. Select this reward

    Pledge $1,000 or more About $1,000

    Design Team Partner

    Become a member of the Kizingo design team and help select the final two colors of our left-handed spoons. Just like the rest of the KIZINGO team, you'll receive color samples and be a part of the decision-making process. While we can't guarantee your favorite color will be selected, we can guarantee that it'll be fun! (also included at this level are 4 left-handed spoons AND 4 right-handed spoons. Your family's story will also be told on our THANK YOU page.)

    Includes:
    • Left-Handed Toddler Spoon
    • Right-Handed Toddler Spoon
    • Official THANK YOU page Family Story
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Funding period

- (30 days)