About this project
Do you ever watch documentaries on pro athletes' training regimes and think to yourself: “I bet I could achieve so much more if I had access to the same equipment they do!”. Let’s face it, the pros get special perks in the way of expensive lab equipment and gadgets that give them insights into their training that others simply can't. This allows them to push harder, rest smarter and bust through plateaus with ease. Say hello to HeartIn, your opportunity to finally start training like a pro.
Imagine the athletics heights you could reach with access to pro-grade technology. What if I told you you could access all the insights of a high-tech human performance lab by wearing high quality athletic attire with seamlessly integrated technology? Meet HeartIn, your foray into a new level of athletic performance.
HeartIn comes in a high quality and inconspicuous t-shirt or sports bra design. But don’t be fooled, HeartIn is filled with space-age technology designed to gather the deepest insights into your body. By snapping on the HeartIn Clip you complete a biometric circuit that measures real, hospital-grade ECG signals from your body. ECG signals are given off by your heart during every part of its contraction giving you more resolution that any other form of heart rate monitoring technology. The pros know how important ECG data is and result to expensive, bulky technology just to be able to track precious ECG data. With HeartIn you can start gathering ECG with the snap of a weightless tracking stick.
To clarify, HeartIn is not “a smartwatch in t-shirt form”. HeartIn’s ECG-tracking technology can go much deeper than the average smartwatch. Specifically, HeartIn can give you accurate insight into:
The different level of insight is directly related to the more insightful ECG data HeartIn uses. Smartwatches use less accurate heart rate tracking technology such as lasers that track the pulse which simply don't have the same resolution as HeartIn.
Using HeartIn couldn't be easier. You just put on your athletic clothing of choice, snap on the HeartIn tracking stick and go about your day. Whether it be training day, game day or day off, HeartIn is your coach to optimizing your athletic output. But what benefits will you glean from being a smarter athlete? Well, like the pros know very well, here are some of the benefits of using deep athletic insights to train smarter:
HeartIn was created for one purpose: To be the most insightful athletic performance technology available to amateur athletes. Such a grandiose goal requires next-generation technical specs, and HeartIn does NOT disappoint. Check out some of HeartIn's amazing features:
The HeartIn app is no slouch either! Take a look at all the amazing things you'll be able to glean from HeartIn's command centre, the HeartIn App:
HeartIn really is in a class of its own with its stunning balance of superior functionality as well as utmost quality and comfort. Most of the competition do alright in one of these areas but none combine them so seamlessly like HeartIn does. Check out this chart that visualizes how HeartIn raises above the rest:
So now you are psyched about what HeartIn can bring to the table for you (and why wouldn’t you be!) and you want one ASAP. All that’s left to do is to pick the reward tier that is right for you. Check out the awesome, Kickstarter-exclusive options below and grab one before they are gone at huge discounts!
HeartIn is not a simple technology and, unsurprisingly, it was not created by a simple-minded team! The HeartIn team is extremely qualified and has a robust background of software and hardware expertise as well as entrepreneurship and business development. Check out a couple of the ambitious people leading the charge below:
Take a look at some of these behind the scenes shots of past and current HeartIn iterations to satisfy your inner geek.
Although many things that sound too good to be true are, HeartIn is a big exception to that trend! HeartIn is fully functional and the finishing touches are awaiting your generous support. The video below demos a few of HeartIn's features so you can get a sense of where we are today. We are excited to achieve even more before we ship you your HeartIn!
Below you can find some information about how far we've come as well as where we are going and (most importantly) when you should expect to receive your pledge reward!
We absolutely can't wait to ship you your very own HeartIn. Pick a reward tier now and join the movement to equalize the athletic playing field. Unleash your pro with HeartIn!
Risks and challenges
We have an international and seasoned team with top professionals and serial entrepreneurs from diverse areas of business. However, the HeartIn venture itself is still a start up and fulfilling a successful crowdfunding campaign still comes with potential risks and challenges. We will use everything in our power to ensure that fulfillment of our rewards come to pass. We also value transparency above all else and will make sure to always keep our backers up to date on all changes to our estimated timelines, good and bad. Here are some risks to keep in mind when backing a product-based venture like ours on Kickstarter:
Supply Chain Risk
Although our manufacturers and product developers have extensive experience, any new product has the potential to have delays. We've tried to account for these delays the best we can much in our estimated timelines as we'd rather deliver early than late.
There are likely other small risks and hurdles that we haven't even thought of yet that will be discovered along the way towards fulfilling this project. Our main objective is to make this project successful as efficiently as possible and keep everyone in the loop with diligent communication and an open dialogue with our backers.Learn about accountability on Kickstarter
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