The Green Driving Challenge
The enormity of fixing climate change boggles the mind. It’s so daunting, it seems there’s not much one person can do. Until now.
A new game, The Green Driving Challenge, makes it fun and easy to reduce your carbon footprint. The objective is to get better mileage than your car’s city and highway mileage ratings. It is like Fitbit for your driving.
All you have to do is plug a scanner into your car’s data port, turn on your mobile device and head out on the road. The GDC app does the hard work. It collects driving data from your trips, crunches the numbers and yields personal, easy-to-read information.
Read on, or check out this great review at Automoblog.net to learn more.
So, what is eco-driving? Vehicle maintenance and anticipation, paying close attention to the roadway environment and to other vehicles are at its core. When possible, eco-drivers time their trips to avoid traffic congestion, they avoid unnecessary idling and rapid acceleration, and try to maintain reasonable and consistent speeds. It’s not difficult! The trick is to be consistent, and most players will reduce fuel use by 5 to 25%.
By playing the game, you'll learn why most truck drivers and millions of people all over the world are already eco-driving.
How It Works
After you initially plug the (provided) OBD scanner into your vehicle’s OBD port, using the GDC app is as easy as 1, 2, 3.
First, press connect on the GDC app before you start a trip; second, hit the road; and, third,go to the website and check out how you've done.
The app uploads the trip data, evaluates the numbers and gives players crucial driving information, from dollars saved to improved MPG to carbon dioxide reductions.
It’s fun to get better gas mileage than your car’s MPG ratings. Players also can choose whether to join or form a team and whether to compete head-to-head against selected players.
Although GDC is played while driving, it is safe. One of the tenets of eco-driving is to pay close attention to the road, so the app does not allow players to check their progress during the trip.
As of April 1, eight drivers had provided data from 1,315 trips covering 35,000 miles. They averted 1.8 tons of CO2 emissions and saved almost $500 by using less gas. As we gather data, we are polishing the prototype, building a team, and searching for others equally passionate about arresting climate change.
Your support will help us improve the game, refine the Android app and develop an iOS version.
Funding Goal: $15,000
- Web development of head-to-head and team competition
- Pilot testing the game
- Analyze the data to improve individual coaching
Stretch Goal: $30,000
- GDC will be made available for iOS systems
- Game improvements based on your feedback
Scott Osberg and his partner, Sarah Stiles, founded MyClubEco, LLC, as a social enterprise to fight climate change, and they began building the Green Driving Challenge.
Sarah, a sociology professor at Georgetown University, has long inspired students to set up businesses with social missions, to be more concerned about justice than profit. Scott devoted most of his career to traffic safety, an issue important to him after losing his teenage brother in a car crash. His growing frustration with the planet's environmental crisis prompted him to shift his focus to battling climate change.Scott and Sarah put their ideals and optimism into action, creating a game that makes it fun to go about the serious business of eco-driving.
Rebecca Hinch, a 2015 University of Virginia graduate began as a test driver in 2014 and is now a full-time employee. Rebecca is involved in virtually all aspects of GDC and has been instrumental in bringing this real-world game to life. In the past year, three University of Virginia students have contributed as well, Sam Moore, Cameron Blandford, and Jake Mathews.
Risks and challenges
We need millions of miles of driving data from many different cars and drivers to help us calibrate measurement tools and set game rewards. Data from Early Adopters will help us understand differences in driving styles, improve eco-driving feedback, and learn what inspires drivers to to record every trip.
If you enjoy trying new tech products, join at the Early Adopter level. Otherwise, please sign up for the “new and improved” game that we will roll out in July.
Driver feedback is crucial to improving the app. We’ll try to answers questions such as:
* Will players remember to use the app every trip?
* How reliable are the OBD scanners?
* How often will players want updates?
* What functions should we add to the website?
Because GDC is unique, it can be challenging to describe — it’s an app, a service, and a game. We need to persuade people that GDC makes it easy to improve fuel economy and reduce carbon emissions. Another key to attracting users is communicating that eco-driving with GDC makes driving less stressful.
Join Our Journey
Eco-driving is a huge untapped resource for fighting climate change.
We're ready to put GDC to the test, but we need your feedback and financial support to get us to the starting line. Please join us as we begin this exciting journey.
- (40 days)