After a decade in corporate real estate (and a decade before that in high tech), my company was bought by one of the largest Corporate Real Estate companies in the world. I was not particularly in love with the notion of working for a giant corporate behemoth with its share of standards, quotas and politics! But it was the reality I was facing.
After serious deliberation, this next challenge revealed itself and seemed a natural progression. I no longer wanted to play in "Corporate America." I have always been a social person, and love talking to everyone, playing games and arguing with my friends over inane topics. And in this day of texting, Instagramming, Facebooking and Tweeting, might you not also long for a place designed for conversation, engagement and approachability - where it is EASY to talk with new people in a face-to-face manner?
I founded Wit’s End to be a warm, comfortable, neighborhood place where guests can meet up with friends to have a drink, enjoy some good food, play some games, engage in lively discussion - even a debate or argument, perhaps - and most of all, have fun.
Opening a bar with this in mind seemed a perfect idea, despite the doubt, skepticism, incredulity and the "you're nuts" look in peoples' eyes! In fact, that kind of response makes the challenge even more appealing - there's nothing like a chance to prove people wrong for motivation.
I am pursuing this KickStarter campaign to encourage you - my friends, future friends and extended network - to join me on this journey. I want to "prime the pump," and offer a great deal to those who are willing to participate early. (I have even designed some ways for you to leave your personal mark on Wit's End)... plus, the coasters are handmade by me...so there's that! ;-) )
That's it. Good food. Great drinks. And most importantly, lively conversation with friends old and new! Please consider participating!
P.S. We are at 1248 Cambridge Street, in the heart of Inman Square, Cambridge.
P.P.S. Even if you don't participate here, I'd love for you to stop by in November and say hello!
Risks and challenges
The risks of opening a restaurant/bar are well-documented. Nearly everyone in and out of the industry says, "it's a tough business." Nearly everyone. The rest say if you know what to expect, it's very rewarding and fun.
The fact is it's a business. Keeping watch over your sales, maintaining a balanced marketing plan, keeping product quality and customer service at the highest levels, and watching your costs are the ultimate keys to success.
Enjoyably, there is little risk to getting started. It is sustaining the business that is the high-risk part. Through carefully focusing on the above aspects of the business through tried-and-true systems, processes, hiring and documentation, that risk can be mitigated. And yes, I think it's that simple. Plus a whole lot of luck can't hurt!Learn about accountability on Kickstarter
- (26 days)