FTM Magazine is a hard-copy, positive reflection of the female to male transgender community. What we want for our community is to give them something that is theirs: A source of pride to combat the negative stigma of the media and Jerry Springer-like productions; something to sit on their coffee tables or in their health care offices and show them that they're not alone. This is a project that will continue, we will be making issues quarterly until the world ends. Your backing dollars are giving us the tools we need to achieve this.
Starting a magazine from the website and through our network of trans companies and projects is the next logical step for us at theselfmademen.com
Once this idea germinated, I became obsessed. Brainstorming sections, articles, cover model ideas, companies we would allow and encourage to advertise to our readers, etcetera. I began to consider such questions as: What would I need? Answer: A better camera that was for sure, software to edit and create layouts, fees for a BIPAD number and magazine barcode, as well as incentives and sponsors and a ton of donations.
Originally, I thought we would need $20k or more! As it turns out, once I did the research about what we would actually need to create the first issue of our magazine... It was a lot less.
So once we hit that mark, what then?
We've got a 3 year line up of cover models already! This list includes some big names! How about Kye Allums, who was first transman to play on a Division I women's basketball team? Or Cristopher August, a transgender singer/song writer who co-owns a ghost hunting business. How about Asher and Brian, founders of Legalize Trans?
We have a growing list of freelance volunteer writers, so the magazine will be full of different perspectives and topics that will be of interest to everyone.
Our sponsors and advertisers will be geared towards our target audience, which is 18-26 year old female to male transgender individuals in the US, UK, Canada and Australia (based on our Google Analytics and Facebook insights). If it's not 100% trans-friendly, you won't see it between our covers.
Once we've got the meat of the meal ready, we'll use our equipment this fundraiser has helped purchase to easily design and create our magazine. With a great team, and years of graphic design and advertising education and experience under my belt, we'll make this dream a reality.
All of the printing sites and companies we've researched have a pretty good turn around rate and we'll look to launch the first issue in April of 2014.
Risks and challenges
This is a fairly risk free project, though there may be some legal fees we should consider. We already have a team of freelance writers, photographers and dedicated hands on deck for the website.Learn about accountability on Kickstarter
- (35 days)