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$260 pledged of $25,000 goal
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By Francesca Kennedy
$260 pledged of $25,000 goal
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About

Ix Style Huarache Sandals
Ix Style Huarache Sandals

So Here's The Deal:

4 million people are about to tune in to watch us, Ix Style, a fashion social enterprise pitch on a Shark Tank-life show called Project Runway: Fashion Startup. The show was produced by Harvey Weinstein and will air this Fall after Project Runway on Lifetime!

Rebecca Minkoff, Katia Beauchamp of Birchbox and Gary Wassner and Christina Hunsicker are the judges. We can't disclose the outcome but let's just say we are going to need a lot of products!

Uh...now what do we do??? We need funds to get ready to fill the orders...YIKES!!! Read below to see how you can help by contributing to this Kickstarter campaign!

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Ix Style's Story -- What do we do?

Ix (pronounced "eye ex") is a fashion social enterprise named after the Mayan word for water. We make beautiful Mayan products: sandals, scarves, bags, and jewelry! For every purchase, Ix Style provides clean drinking water to children in Guatemala where founder Francesca Kennedy's family originates. 

Oh by the way, I'm a one woman show (just me Francesca Kennedy...and the help of some amazing interns)! I self funded this bad boy myself and grew it without a sales team, pr company, any investors, etc.. Just me and my rockstar interns (I love you all...you know who you are!)

Collaborations Ix Style Has Done w/Gwyneth Paltrow for Goop, Gap and J.Crew
Collaborations Ix Style Has Done w/Gwyneth Paltrow for Goop, Gap and J.Crew

 Why Did Francesca Start Ix Style?

Francesca Kennedy was inspired to help after seeing the once beautiful Lake Atitlán in Guatemala that she was baptized in & spent all of her childhood swimming in overrun with toxic blue green algae in 2009. She saw young girls collecting the contaminated water to drink, to cook, and to clean. NASA called it one of the worst natural disasters to occur in our lifetime - the contamination was visible from space! Francesca knew she had to help -- Ix Style was born!

Founder of Ix Style Francesca Kennedy when she was a little girl with her family in Lake Atitlan, Guatemala.
Founder of Ix Style Francesca Kennedy when she was a little girl with her family in Lake Atitlan, Guatemala.

 Why Water?

It's in our blood! Did you know that your blood is 92% water?

Many have called Guatemala’s Lake Atitlan the 8th wonder of the world. Great artists and intellectuals from Simone de Beauvoir to Ingrid Bergman to Pablo Neruda all lived and created by the shores of the pristine lake. 

For Francesca's family, the lake holds special significance. It is where her grandfather, Colonel Arthur Kennedy II, lived for many years. It’s where her family celebrated countless birthdays and holidays. It’s where some of her happiest memories were made!

 

 How Far We've Come:

Ix Style has garnered international press including Financial Times, LA Times, Vogue, Harper's Bazaar, InStyle, Marie Claire, and Glamour magazines.

Ix Style in InStyle Magazine
Ix Style in InStyle Magazine

Ix Style's retailers include select J.Crew, Anthropologie, ShopBop.com, Holt Renfrew, United Arrow, Four Seasons and Viceroy resort stores.

Gap and Ix Style Collaboration Gap and Ix Style Collaboration Richard Branson was one of Ix Style's first clients. We also designed exclusive styles with actress Gwyneth Paltrow for Goop.com. Actresses Amanda Seyfried and Jamie Chung and fashion designer Rachel Roy are also supporters of Ix Style.

If you want to read more about our inspiration, water mission, and support for amazing female artisans visit ixstyle.com, and check us out on Instagram. The less time children spend collecting contaminated water, the more time they can spend in school!

Harper's Bazaar Feature on Ix Style
Harper's Bazaar Feature on Ix Style

 

Who Do We Help With This Kickstarter Campaign?

The thousands of artisans we employ to make our products! Watch the video below and feel the love you are providing through each purchase! 

Shake what your mama gave you! Giving back and paying it forward should feel GREAT! Our work puts a smile on the artisans' and our faces every day! Every day is a dance party at Ix Style!

Below Ix Style artisans and founder Francesca Kennedy loving what they do and doing what they love!  This Is Where You Come In: 

By contributing now, you'll be helping Ix Style stock up inventory for the show! But even more importantly, you'll be employing hundreds of artisans in Guatemala with jobs that help them provide a better life for their families! You are about to make a lot of ladies happy and change their lives for the better! :) It'll be a dance party at Ix Style in Guatemala like you've never seen!

What We'll Do With The Money:

More Inventory. Stock up on inventory for upcoming Shark Tank-like show!

Our goal of $25,000 may sound like a lot, but that's not even enough if 0.01% of the 4 million viewers who will tune and purchase our goods! We're being ULTRA conservative with our sales forecasting! 

$25,000 will allow us to ensure we have enough inventory on hand. We want to give our artisans as much lead time as possible. If we can fund this campaign in 30 days, we should be set for the show and we'll make ​​a huge impact on the thousands of women who make our products! 

Before the show airs we really want to make sure that our inventory is stocked and up to date so when the show airs we are ready for the traffic flow.

STOP READING NOW and CONTRIBUTE! 

Check out our awesome rewards ranging from $5 to $10,000. Grab your cards and get in on the fun. You will not be disappointed! Grab the goodies before we reach our goal and the offers are gone! And tell ALL of your friends about our project and share on Twitter, Facebook, Instagram and your blog are dying to hear about us.

PLEASE, PLEASE, PLEASE do not forget...Kickstarter is an all-or-nothing model. 

If we do not make our goal within 30 days, we do not get any of your contributions! So spread the word. If you are contributing, I'm sure your friends will want to as well. (Please note, you will not be charged UNLESS we make our goal.)

A MILLION THANKS in advance for all your support. 

We love you already! Mwah!

Hello and thank you from the former First Lady of Guatemala Wendy de Berger and her team at Puente who are the recipients of the water donations we provide with each purchase EVERYONE makes! 

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With the former First Lady of Guatemala and her organization Puente that provides clean water filters to communities in Gautemala!

 

 

 

Risks and challenges

Timely fulfillment of purchase orders for both our customers and vendors is very important to us!

That's why we are requesting your investment to ensure we can have enough inventory on hand for future orders from our customers and vendors.

With the investment that means customers will no longer have to wait for backorders—hooray!

And this means you will have made a huge impact on thousands of lives—the artisans that make our shoes, the children and communities that receive our water filters.

Thank you so much for your understanding and support!

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Support

  1. Select this reward

    Pledge $5 or more About $5

    Pledge $5 or more

    THANKS A MILLION!
    Your help at any level will bring our vision to life to help those in greatest need in Guatemala! Shoutout on our FB and Instagram!

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    Pledge $15 or more About $15

    Pledge $15 or more

    THANK YOU FOR BEING AWESOME!
    You'll receive a water bottle with our Ix Style logo!

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    Pledge $25 or more About $25

    Pledge $25 or more

    THANK YOU FOR YOUR SUPPORT!
    Instantly level up your style with a unique and colorful bracelet.

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    Pledge $50 or more About $50

    Pledge $50 or more

    THANKS FOREVER!
    Take your pick of 2 our beautiful bracelets because you deserve it.

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    Pledge $75 or more About $75

    Pledge $75

    You = awesome. Me = grateful.
    Time to level up your wardrobe with a pair of our handmade Guatemalan huarache sandals! Choose any pair from our collection whether it's the traditional, ankle strap, or gladiator.

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    Pledge $100 or more About $100

    Pledge $100

    You = awesome. Me = grateful.
    Time to level up your wardrobe with one of our handmade Guatemalan Scarves and a beautiful handmade bracelet.

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    Pledge $250 or more About $250

    $250 or more

    Get invited to our semi-annual fundraiser/party in NYC co-hosted by famous designer (we can't disclose who yet)! Get your dance on with some incredibly fabulous people!

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    Pledge $750 or more About $750

    Pledge $750

    When it comes to making an impact, you rule!
    You'll receive an original hand painted ceramic ecofilter as a thank you for your donation.
    Capacity: 20 lts.
    Filtering speed: 1-2 lts. Per hour.
    Amounts: 5-6 member family

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    Pledge $5,000 or more About $5,000

    $5,000 or more

    You're what making a difference looks like!
    We would love to invite you on a fully funded voluntourism trip to Guatemala for a week.

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Funding period

- (30 days)