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Help publish SIRENE, a new magazine tailored for those who feel close to the sea even when they are far away from it
Help publish SIRENE, a new magazine tailored for those who feel close to the sea even when they are far away from it
Help publish SIRENE, a new magazine tailored for those who feel close to the sea even when they are far away from it
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108 backers pledged £13,191 to help bring this project to life.

About this project

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SIRENE - a magazine for sea lovers

£13,191

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Our payoff. It means that taking care of the ocean is taking care of all of us. It means that the ocean is an emotion, the ocean is a genesis, the ocean is a culture.
Our payoff. It means that taking care of the ocean is taking care of all of us. It means that the ocean is an emotion, the ocean is a genesis, the ocean is a culture.

WHAT 

Unlike other media dealing with sea sports and activities, SIRENES's approach is never technical but always emotional. Large recycled paper pages, rough and porous as only salt water stains can be, large white spaces, pure as a sea horizon, and page-turner stories that will put you on the same wave-length with a surging community looking at the oceans as the intersection of the planet’s destinies.                                                         

We'll bring you articles about surfing, freediving, stretches of ocean in the words of a solo sailor, islands, beaches to discover, customs and traditions of beach culture, stories of secret ferries, lost classic boats, whale sharks routes, reportings related to pollution and protection of marine life - all creating a narration in which sea lovers can relate and where they can find the characteristics of a common identity. 

Quality will always be our first criteria. Two different versions – one in Italian and one in English – and two cradles, the Mediterranean Sea and the Pacific Ocean, where the attraction for water has grown in time into a culture.     

Pages from our issue 0
Pages from our issue 0

HOW

The magazine has a beautiful design and it is characterised by rarefied, essential, sophisticated graphics that are nonetheless never cold. Photography is the unconditional main feature. A constant exchange between past and contemporary in typography and pictogrammes. 

SIRENE is paid only by its readers and not by advertisers. People who buy a copy can be sure that each page was thought, designed, written for them. 

It will be sold through subscription on its website sirenejournal.com and retail sales in selected shops and bookshops on the magazine’s same wavelength. 

This is how we will deliver some of the most passionate stories about the ocean, with your help, by meeting our goal.                                                    

Our unique, artistic, handcrafted wind vane, featuring the SIRENE logo. Definitely inspiring!
Our unique, artistic, handcrafted wind vane, featuring the SIRENE logo. Definitely inspiring!

WHO 

SIRENE is run by two journalists with 15 years’ experience in periodical magazines and with a life-long passion for the sea. 

Alberto Coretti, sailing teacher, free diver, classic boat expert, former editor in chief of Urban magazine at Rcs Mediagroup, the main Italian publishing company. 

Floriana Cavallo, sailing teacher, scuba diver, was managing and content editor at Rcs Mediagroup and now contributor for Mondadori. 

We are flanked by an enthusiastic and experienced art and visual team we have worked with for many years: the graphic concept is by Sergio Juan, art director based in Barcelona, with international clients such as Corriere della Sera, Il Sole 24 Ore, Random House (sergiojuan.com). We also have an amazing worldwide group of contributors with a passion for great journalism and we are lining up pre-eminent sea writers, photographers, scientists and oceanographers, sea sports champions and influencers. Definitely, one-of-a-kind storytellers.     

© Chistopher Michel/Creative Commons
© Chistopher Michel/Creative Commons

JOIN IN 

We have shaped the demo issue you are leafing through, but to take the work to the next level, we need you. With 13,000£ in Kickstarter funding we will transform an idea in a paper magazine. Your support will mean we will be able to pay for the graphic design, the printing, the writers, the photographers and illustrators, the translations, the shipping. Thanks to your resources we will tell ocean stories you won’t find elsewhere.  

Your ideas, enthusiasm and feedback are integral to our success: let’s free the SIRENE trapped in all of us! 

Your support will allow us also to build a bedrock for the future: we would like to publish 4 to 6 issues each year and reaching our Kickstarter goal will help set us up to do that.

We welcome your emails as well, which can be directed to info@sirenejournal.com. For the project's updates, you can also connect via Twitter or Facebook or visit our Instagram account. 

We’d love it if you pledge and spread the word among other sea lovers too! 

Let's protect the ocean by loving it!

.

CREDITS

Film Footage by Onde Nostre (ondenostre.tumblr.com) – Michael Rodgers, narrator (www.michaelrodgersactingstudio.it) – Matilde Quaglia, translations. Images: Ama fisherwomen: © Fosco Maraini, MCL - Vieusseux – Alinari. Signal code alphabet series, © Corita, serigraph, 1968, reproduction permission of the Corita Art Center, Immaculate Heart Community, Los Angeles (www.corita.org). Manta rays: © Guy Stevens, Manta Trust (www.mantatrust.org). Le plongeoir’s divers: © Alessandro Biancheri (alessandrobiancheri.com). Baja dinghies: © Christian Buhl. © Tatiana Uzlova (tatianauzlova.com). And a series of images licensed under Creative Commons Attribution 2.0 by: Ed Menendez /State Library of South Australia/ Hansenit/ Christopher Michel/ Joanna Poe/ Justin De La Ornellas/ Petras Gagilas/ Simon Ager/ Tina Rataj/ Jan Erik Waider/ Jacob Walti/ James Douglas (www.creativecommons.org/licenses/by/2.0). Also a big thank you to the many people providing invaluable advice for this project, in particular Francesca Bonazzoli, Federico Bellan, Anouk Andaloro, Bruno Lommi, Marco Guerra, Tommaso Rossi, Marco Craig, Valentina Pigmei, Tati Uzlova, Atelier_11511, Susanna Legrenzi, Sasha Carnevali, Mattia Zoppellaro, Mirta Oregna.  

A very very special thank you to Nacho Carbonell, who created a priceless, unique piece to support the launch of SIRENE!

© Geraint Rowland/Creative Commons - The tale of water and man is a tale with no beginning and no end
© Geraint Rowland/Creative Commons - The tale of water and man is a tale with no beginning and no end

REWARDS: IN-DEPTH STORIES ABOUT THE OCEAN PLUS...

Which island really suits your character? Answer the short questions we will send you and you will get a digital postcard of your ideal island
Which island really suits your character? Answer the short questions we will send you and you will get a digital postcard of your ideal island
Credit card, driving license, some cash: get a water tight card holder for your days at sea
Credit card, driving license, some cash: get a water tight card holder for your days at sea
Wear an original Italian Navy t-shirt featuring the SIRENE logo. Men sizes.
Wear an original Italian Navy t-shirt featuring the SIRENE logo. Men sizes.
Women's SIRENE t-shirt, 100% bamboo and organic cotton. Think how good it twill look on you!
Women's SIRENE t-shirt, 100% bamboo and organic cotton. Think how good it twill look on you!
Men's SIRENE 100% organic cotton t-shirt displaying our beautiful mermaid
Men's SIRENE 100% organic cotton t-shirt displaying our beautiful mermaid
When you go to sea, you really need only a few things. Put them all into your SIRENE canvas sailor bag
When you go to sea, you really need only a few things. Put them all into your SIRENE canvas sailor bag
Come spend some time with the SIRENE crew on the 1959 wooden boat "Nessuno" in Italy or during Saint Tropez regattas!
Come spend some time with the SIRENE crew on the 1959 wooden boat "Nessuno" in Italy or during Saint Tropez regattas!
The final and most precious of our rewards makes us proud and elated: a mermaid especially created for SIRENE by the renowned artist-designer Nacho Carbonell!
The final and most precious of our rewards makes us proud and elated: a mermaid especially created for SIRENE by the renowned artist-designer Nacho Carbonell!

Risks and challenges

RISKS
The number of readers that are actually interested in this kind of literary offer is not large enough to make the project viable.

OPPORTUNITIES
Supporting SIRENE means, on one hand, relying on a psychological drive – the attraction of man for water – on the other hand, pledging on a medium that, by including the discussion of green themes, gets involved into one of the most important contemporary debates and which is highly likely to have an influence on the public in the near future.

Supporting SIRENE means allocating a relatively low budget for an experimental project involving a new editorial/commercial model.

Pledging on SIRENE means laying your money on something pleasing. Betting on the clean side of the planet, on the ocean’s vital force that can join communities and cultures that would otherwise be far and different.
It means being somehow a protagonist where the passion for water is celebrated, whether it is a lateen sail regatta in the Mediterranean Sea, or a surfing competition in the Pacific Ocean.

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  1. Select this reward

    Pledge £4 or more About $6

    Have your passion for the sea celebrated in the SIRENE log book. Tell us about you and your relationship with the sea and we will publish it in a log book on our sirenejournal.com.

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    5 backers
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  2. Select this reward

    Pledge £7 or more About $11

    Which island really suits your character? Answer the short questions we will send you and you will get a digital postcard of your ideal island.

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    3 backers
    £
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  3. Select this reward

    Pledge £14 or more About $21

    Help create a new home for a new sea lovers community and put our project out to sea! We will send you a copy of the first issue of SIRENE hot off the press.

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    Ships to Anywhere in the world
    17 backers
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  4. Select this reward

    Pledge £18 or more About $27

    Get a copy of the first issue of SIRENE + a waterproof card holder featuring the magazine logo for your days at sea.

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    20 backers
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  5. Select this reward

    Pledge £40 or more About $60

    Bring SIRENE’s freshness home and get a copy of the first issue of SIRENE + an organic cotton t-shirt with a cool SIRENA as a logo. Men and women sizes. Think how good it twill look on you!

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    18 backers
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  6. Select this reward

    Pledge £45 or more About $68

    Get a copy of the first issue of SIRENE + an original Italian Navy t-shirt featuring the SIRENE logo. Men sizes.

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    6 backers
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  7. Select this reward

    Pledge £50 or more About $75

    Get a copy of the first issue of SIRENE + a SIRENE canvas sailor bag featuring the magazine logo. When you go to sea, you really need only a few things. Put them all into your new bag!

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    24 backers
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  8. Select this reward

    Pledge £500 or more About $753

    Come spend some time with the SIRENE crew and try an unforgettable sailing experience for two days on a lateen sailboat in the gulf of Portofino in Italy (you must cover all costs getting and staying there). Oh, of course you’ll get a copy of SIRENE, a t-shirt and a sailor bag featuring the magazine logo too. Prepare for terrific sunny days!

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    Limited 3 backers
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  9. Select this reward

    Pledge £1,500 or more About $2,259

    A big reward: a weekend of regattas during the “Voiles Latines at Saint Tropez (May, 29-31st, 2015)” on board the 1959 wooden boat Nessuno (basic sailing skills required, you must cover all costs getting and staying there). Join one of the most exciting rally of the circuit, gathering every year more than 50 old sailboats! Oh, of course you’ll get a copy of SIRENE, a t-shirt and a sailor bag featuring the magazine logo too.

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    Limited 0 backers
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  10. Select this reward

    Pledge £3,600 or more About $5,420

    SIRENE: a mermaid as a muse.
    The final and most precious of our rewards makes us proud and elated: a mermaid especially created by artist-designer Nacho Carbonell to support the launch of SIRENE! It consists of a unique piece in metal and concrete that renews the ancient myth of mermaids in the coarse and contemporary language of the famous Spanish artist, collected by the likes of Brad Pitt and other celebrities. A piece that a sea-loving art&design collector shouldn't miss!
    You will get of course also a copy of SIRENE, a branded t-shirt and a sailor bag.

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    Limited 0 backers
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Funding period

- (30 days)