Funded! This project was successfully funded on December 28, 2012.

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THE GRAVITY CLOCK: A modern take on the traditional analog clock. Simple, minimal & modern. Art and function combined.

The Gravity Clock: Harmony of function and design.
The Gravity Clock: Harmony of function and design.

Project { The Gravity Clock }

The Gravity Clock is a simple analog clock, nothing more.  It was created to be modern, minimal and timeless.  Its sole purpose is to tell time, while subtly reminding you of the importance of the passing minutes.

Concept | Time & Gravity

The Gravity Clock was created to emphasize the importance of time, by combining the two forces that dictates every aspect of our lives:  Time & Gravity.  Time is the one thing that is ever present, continuous, and ever flowing, yet still so often forgotten, pretty much the same way we become so accustomed to the forces of gravity around us, that we no longer notice the impact it has on the way we live. 

This clock was meant to be a simple art piece, that relays the importance of time, both functionally and philosophically.  In addition to keeping time, the design emphasizes the sense of physical gravity by appearing as if the clock is sinking into the surface, almost like being in quicksand, thus reminding us of the the urgency or the "gravity" of time.   

Inspiration { first project }

For my very first project on kickstarter, I wanted to bring forward a product that is creative and useful for everyone, anywhere, and more importantly, anytime.  I really can't think of an item that fits this criteria more closely, than a time keeping device.  Time never goes out of fashion, and although the design of device for keeping time may change, it's function remain relatively the same.  Thus, we bring to you, The Gravity Clock.   

The Gravity Clock was created and recreated over a period of 1 year, as an on going experimental project, by a group of talented designer in Thailand, for the purpose of exploring and combining different materials.  The final combination of veneer and acrylic was deemed best for expressing the concept of the product.  The final result is the unorthodox sinking geometric design you see before you :]

Original Design
Original Design
NEW DESIGN:  STANDARD { CHRONOS }
NEW DESIGN: STANDARD { CHRONOS }
NEW DESIGN: BLACK GRAVITY { SCRIPT }
NEW DESIGN: BLACK GRAVITY { SCRIPT }
NEW DESIGN: BLACK GRAVITY { CHRONOS }
NEW DESIGN: BLACK GRAVITY { CHRONOS }

Form + Function

Modern, minimal, and timeless, that was the goal when we started with The Gravity Clock.  We believe that as beautiful as a product may be, it has to perform it's function flawlessly and without distraction.  

So a basic geometric layout was chosen to create the body for the clock, making it extremely simple, and clean, with sharp lines.  Basing the design on a rectangular cube, allows minimalism to be achieved, while providing a clean front panel that is perfect for displaying time without distraction.  The angular tilt of the body helps create a "shift" in perspective, that lends a more modern feel to the design, while improving the angle of view of clock's front panel.   

Actual photo of Gravity Clock
Actual photo of Gravity Clock
Actual photo of Gravity Clock
Actual photo of Gravity Clock
Actual photo of Gravity Clock
Actual photo of Gravity Clock
Actual photo of Gravity Clock
Actual photo of Gravity Clock

Materials + Specs

Dimension:  

WxLxH (c.m.):   13.3cm x 8cm x 12.5cm  

WxLxH (inch):   5.24" x 3.15" x 4.9"

Clock Mechanism: Sweep Movement with CE/RoHS certificate

Material: Black Polished Acrylic & 100% Real Natural Maple Wood Veneer

Assembly:  The Gravity Clock is hand-made and hand-assembled with traditional wood-working technique.  Although the design seems straight forward and simple enough, the sharp simple angle of the clock is what created the most challenge during the manufacturing process.  The sharper the corners, especially when combining materials like acrylic and Maple wood, the more difficult it is to achieve a clean straight line consistently on every edge of the clock.  

Each Gravity clock will be handmade in Thailand by a manufacturer with over 20 years experience in creating hand assembled acrylic and wood products.  It's fitted with a high quality sweep-movement time mechanism (RoHS & CE certified) + quality control tested in house for 1 week prior to assembly.  This will all be done in close proximity to the workshop where the design of the gravity clock was conceived, and will be supervised directly by the designing team.   The clock has been created and tested over the past year for finish and durability.  A number of clock has already been produced for market and design testing.  So The Gravity Clock is ready to go into full production, with minimal unforeseen risk. 

Depending on the level of success this project achieves, we expect to begin shipping the Gravity Clock by the beginning of March 2013.  From experience we will be able to produce approximately 500 clocks in 1 month time, and the shipping time for these clock from manufacturer to the States will be approximately 6 weeks.  Thus without delay, we should be able to have the Gravity Clock in your hands by March.  We expect to begin shipping out these clock to you by the middle of the month, or earlier.

Launching with Kickstarter

Not enough could be said about Kickstarter.  Over the years, I have seen numerous incredible project launched, succeeded, and even failed on Kickstarter.  No matter the case, it's always exciting when witnessing entrepreneurial spirits taking flight, and seeing people go out on a limb to make their ideas or dreams, a reality.  

The invaluable opportunity to be gained, experienced and learned through this site is endless.  I have always wanted to jump in the first moment I laid eyes on this site.  But as you all know, anything worth doing, is worth doing right, and a lot of planning is needed to get a project started.   So finally, I am able to put in my two cents, as well as put myself out on a limb with my first project.  

Experience in Product Design

Although educated in Business Management, I have also worked as a freelance graphic designer for the past 15 years, with accumulated experience in the field of jewelry design via CAD, and Artcam software. In 2010, my friends and I launched our own brand of high-end Custom Titanium Replacement Back for the iPhone 4 and 4S, under the name of Más Design (www.maselements.com).   Más Design allowed us the opportunity to gather the necessary experience to design, create, manufacture, and bring forth a product to market.

  

Handmade  Titanium Replacement Back Cover
Handmade Titanium Replacement Back Cover
Más Design Titanium Replacement Backplate
Más Design Titanium Replacement Backplate
Más Design Logo
Más Design Logo

Risks and challenges Learn about accountability on Kickstarter

This project has been on going for over a year, and all the prototype and design related problems have already been overcome. A number of short production runs had also been carried out for a few select clients, for durability, design and market testing. We have also worked closely with the manufacturer, and design team, in arranging a reliable source, for raw materials, toolings and supplies. In short, we are ready to roll.....

The only risk and challenge that we can foresee is the delivery time for manufacturing and shipping these clock from overseas. The handmade nature of these clock, requires adequate time to complete. The design requires attention to details and is labor intensive.

Once all manufacturing is completed, the products will have to be shipped overseas to the states, which could take up to 6-7 weeks, and will arrive during March 2013. Although delay is not expected during this period, there is always a possibility for the unforseen.

We have chosen a fairly simple, and straight-forward product as our first Kickstarter project. We are excited to say the least. If the project succeeds, there are a number of ambitious project on the drawing board that we would love to present to the kickstarter community! Thanks for taking the time to visit our project! We look forward to hearing from all of you. Cheers!

FAQ

  • Early backers can choose from any of the 4 designs. A survey will be given at the end of the project and you will be able to specify the designs you want. This flexibility will be given only to the early backers, as a thank you for the early support!

    Last updated:
  • The clock does not make any audible sound at all, and has a smooth sweeping movement like those on an automatic watch. It will be perfect for those who choose to put that clock on your beside table or close to where you work without causing disturbance. It's also perfect for those who are sensitive / easily annoyed by sounds like me :]

    Last updated:
  • The clock runs on 1 AA battery. It is accessible via the open bottom of the clock. All you do is reach in and insert the battery. Very simple and straight-forward.

    Last updated:
280
Backers
$12,767
pledged of $9,000 goal
0
seconds to go
  • Pledge $1 or more
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    20 backers

    Every dollar matters! You guys rock! Your contribution will help drive our effort to make this project, The Gravity Clock, a reality, as well as encourages us to take challenges no matter where our imagination takes us. You will also receive backer updates from our kickstarter project with a big hearty THANK YOU!

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  • Pledge $39 or more
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    20 backers All gone!

    CANADA - CANADA - CANADA Early Canadian Backers: For All Early Backers in Canada, you will receive 1 handcrafted Gravity Clock in Black + Maple Veneer. This pledge level was added to offer more reasonable shipping for our early backer neighbors in Canada. (Please add $15 for shipping to Canada).

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    Add $15 USD to ship outside the US
  • Pledge $39 or more
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    120 backers All gone!

    EARLY BACKERS: Just for Early Backers! The first 100 backers will receive 1 Gravity Clock in Black + Maple Veneer. (US shipping included. For international destinations add $25).

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    Add $25 USD to ship outside the US
  • Pledge $42 or more
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    13 backers

    BLACK GRAVITY { CHRONOS } For this pledge, you will receive 1 handcrafted Gravity Clock in pure black acrylic, with CHRONOS front panel design (chronograph lines) (US shipping included. For international destinations add $25 / For backers in Canada add $15 for shipping)

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  • Pledge $42 or more
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    58 backers

    BLACK GRAVITY { SCRIPT } For this pledge, you will receive 1 handcrafted Gravity Clock in pure black acrylic, with SCRIPT front panel design (NUMBERINGS: 3-6-9-12) (US shipping included. For international destinations add $25 / For backers in Canada add $15 for shipping)

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  • Pledge $49 or more
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    5 backers

    THE STANDARD PLEDGE { CHRONOS} : For All Backers: For this pledge, you will receive 1 handcrafted Gravity Clock in Black + Maple Veneer. Front panel with CHRONOS design (chronograph lines). (US shipping included. For international destinations add $25 / For backers in Canada add $15 for shipping)

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  • Pledge $49 or more
    You selected

    39 backers

    THE STANDARD PLEDGE: For All Backers: For the standard pledge, you will receive 1 handcrafted Gravity Clock in Black + Maple Veneer. (US shipping included. For international destinations add $25 / For backers in Canada add $15 for shipping).

    Estimated delivery:
    Add $25 USD to ship outside the US
Funding period

- (42 days)