HK$ 4,530
pledged of HK$ 30,000pledged of HK$ 30,000 goal
5
backers
0seconds to go
Funding Unsuccessful
The project's funding goal was not reached on Wed, June 20 2018 7:32 PM UTC +00:00
SEWNSEWNBy SEWNSEWN
First created
SEWNSEWNBy SEWNSEWN
First created
HK$ 4,530
pledged of HK$ 30,000pledged of HK$ 30,000 goal
5
backers
0seconds to go
Funding Unsuccessful
The project's funding goal was not reached on Wed, June 20 2018 7:32 PM UTC +00:00

About

About SEWNSEWN

I am the dreamer behind SEWNSEWN, a design brand I aim to grow beyond Hong Kong. While in school, I picked up sewing skills, and developed a strong passion for textiles and other materials. In 2012, I taught myself to craft leather products through online videos, research, and trial and error. After six years, SEWNSEWN is born, a fashion label for unique, handmade accessories inspired by the industrial scene.

Introducing Berlin' Bag

Why called it Berlin' Bag?

I love travelling a lot. I have been to 15 countries and more than 30 places. When I stopped by Berlin last year, I was immediately drawn to its  unique culture and aesthetic; especially the music and party scene.

The capital of Germany is also undoubtedly one of the best party capitals of Europe. The city is a hotspot for underground electronic music parties, where revellers crowd re-purposed industrial buildings, or dance until the morning at festivals.

Berlin' Bag is inspired by this party culture. This 'fanny pack' is a fuss-free alternative to a handbag or a backpack for party-goers, keeping their belongings safe and allowing greater freedom to dance.

Why a fanny pack?

google search result of "fanny packs"
google search result of "fanny packs"

I searched on google about fanny packs and I saw tons of photos showcasing the general design. Do you see the problem? All of them have similar shapes. Only the printing and fabric are different. Maybe some of them have bigger volume or different size, but they still resemble like the same shape. So, I decided to design and create a unique fanny pack made of leather.

Before I designed the bag, I did some research about its roots and history. Bags that attached to belts have been in use since antiquity in many cultures. One origin was the Native American buffalo pouch which was used instead of sewing pockets into clothing. Buffalo pouches may also be worn on the wrist or carried on the front of the chest via a neck strap or lanyard. The modern version made from synthetic materials came into use in the 1980s, a futuristic material fusion with postmodern eclecticism. They became vogue in the 1990s, forever iconic in 90s fashion and a symbol for the decade. Now they are often considered outdated, especially when used unironically. I decided that I would redesign the fanny pack - using a contemporary aesthetic for a classic design.

80s fanny pack
80s fanny pack

Unisex  

I don't like labeling clothes or accessories just for women or men. I believe a good style is non-binary. That is one of the reason I wanted to design the Berlin' Bag.

In this campaign, we provide two colors for choices.

Beige or Black
Beige or Black
Berlin' Bag in Black
Berlin' Bag in Black
Berlin' Bag in Beige
Berlin' Bag in Beige

Berlin' Bag

Body Size: 23x12x3cm

The bag also has:   
- two card slots  - a money slot  - a pocket on the back

Three-ways to wear

It is a comfortable and convenience hand-free bag. You can just simply adjust the length of the strap to fit different parts of your body.

On the back
On the back
On the waist
On the waist
On the chest
On the chest

We don't have a factory, but we have our hands

All of our products are made by our hands. We sketch, design, pattern, source materials, craft leather, sew, and package by hand. 100% hand-made.

It is minimal and fashionable

Materials

We talk about design. We talk about quality. We use YKK EVERBRIGHT® zippers and Italian vegetable tanned leather.

It can last a Lifetime!

It is the most durable and long lasting fanny pack you will have. We refined the bag more than 10 times from changing the shapes to the thread. We care about every details and use good quality materials to extend the lifetime of our bags. In addition, we designed Berlin' Bag to be simple but functional and fashionable. We believed that the minimal design of Berlin' Bag makes it never feel outdated.

Moscow' Key Chain

In this campaign, we provide other options for our customers. Moscow' Key Chain is made and designed with stainless steel and leather. The key chain comes with 4 metal loops to attach your keys in a stylish way.

Postcards

I have a lot of hobbies. One of my hobbies is photography. I passionate in capturing the moments and the moods. I decide to make some special postcards about Hong Kong for this campaign, to let you guys know more about my life in Hong Kong and the origins of SEWNSEWN. You can check more of my photos through Instagram @chashel  

My view of Hong Kong
My view of Hong Kong

Rewards

Timeline

Meet Berlin' Bag Live 

I am working on distributing the Berlin' Bag to some physical shops for our backers to see. I will do my best to share Berlin' Bag samples in key locations around the world. If you would like to display Berlin' Bag at your shop, please feel free to contact info@sewnsewn.com.

Meet the Founder

My name is Aiden. I grew up in a traditional Chinese family. I had my university study in Hong Kong like most Hong Kongers do. I found my first job in the fashion industry as that was always my parents expected me to do. At first, I was super excited about the job. The job was stable and with a fair salary. However, it exhausted me. One day I sat down at the harbor after work, I was thinking about my life. Do I want to spend my whole life working on something that is not belongs to me? I know I didn’t want to spend my youth exhausted. I needed more excitement, more challenge. Therefore, I resigned from my job. I started doing some freelance work and things I really liked. I knew the path would be hard when I made that decision. But I feel so much happier than before and I enjoy my life and this translates into my work. I am doing something I have passion in.  

So, here I am. I used over a year to set up my own brand: SEWNSEWN. I love fashion. I want to do something to improve people’s lives. I am against factory mass production and the fast fashion industry. I prefer a item can last forever over buying items you will just use a few times. I don't my work to exploit people in the third world countries and destroy our planet.  

As I said in the beginning I am a dreamer. Now I need your help to fulfill my dream.

Risks and challenges

Our most challenging part is finding the right people to appreciate our works. And all our products are handmade. So it will be hard to do mass production.

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Support

  1. Select this reward

    Pledge HK$ 25 or more About $3

    Homemade Postcard

    Thank you for supporting SEWNSEWN. You will get a homemade postcard. And wish you have an amazing journey!

    Includes:
    • A Postcard
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  2. Select this reward

    Pledge HK$ 180 or more About $23

    1 X Moscow' Key Chain

    Thank you for supporting SEWNSEWN.
    Get one Key Chain.

    Includes:
    • Moscow' Key Chain
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  3. Reward no longer available

    Pledge HK$ 1,000 or more About $127

    1 X Berlin' Bag - FIRST BLACK

    Congratulation! You are the first customer!
    Get one Berlin' Bag in color of black.

    SAVE HKD $600

    Includes:
    • Berlin' Bag - Black
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    Reward no longer available 4 backers
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  4. Select this reward

    Pledge HK$ 1,000 or more About $127

    1 X Berlin' Bag - FIRST BEIGE

    Congratulation! You are the first customer!
    Get one Berlin' Bag in color of beige.

    SAVE HKD $600

    Includes:
    • Berlin' Bag - Beige
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  5. Select this reward

    Pledge HK$ 1,300 or more About $166

    1 X Berlin' Bag [Black] - EARLY BIRD

    Get one Berlin' Bag in color of black.

    SAVE HKD $300

    Includes:
    • Berlin' Bag - Black
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  6. Select this reward

    Pledge HK$ 1,300 or more About $166

    1 X Berlin' Bag [Beige] - EARLY BIRD

    Get one Berlin' Bag in color of beige.

    SAVE HKD $300

    Includes:
    • Berlin' Bag - Beige
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  7. Select this reward

    Pledge HK$ 1,400 or more About $178

    1 X Berlin' Bag [Black] - EARLY WORM

    Get one Berlin' Bag in color of black.

    SAVE HKD $200

    Includes:
    • Berlin' Bag - Black
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  8. Select this reward

    Pledge HK$ 1,400 or more About $178

    1 X Berlin' Bag [Beige] - EARLY WORM

    Get one Berlin' Bag in color of beige.

    SAVE HKD $200

    Includes:
    • Berlin' Bag - Beige
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  9. Select this reward

    Pledge HK$ 1,600 or more About $204

    1 X Berlin' Bag - Black

    Get one Berlin' Bag in color of black.

    Includes:
    • Berlin' Bag - Black
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  10. Select this reward

    Pledge HK$ 1,600 or more About $204

    1 X Berlin' Bag - Beige

    Get one Berlin' Bag in color of beige.

    Includes:
    • Berlin' Bag - Beige
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  11. Select this reward

    Pledge HK$ 1,750 or more About $223

    The Black Bundle

    Get a Berlin' Bag in color of black.
    With a Moscow' key chain.

    SAVE HKD $30

    Includes:
    • Berlin' Bag - Black
    • Moscow' Key Chain
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  12. Select this reward

    Pledge HK$ 3,000 or more About $382

    2 X Berlin' Bag Bundle - EARLY BIRD

    Get two Berlin' Bag in color of black and beige.
    With a Moscow' key chain as a gift.

    SAVE HKD $380

    Includes:
    • Berlin' Bag - Black
    • Berlin' Bag - Beige
    • Moscow' Key Chain
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  13. Select this reward

    Pledge HK$ 3,200 or more About $408

    2 X Berlin' Bag Bundle

    Get two Berlin' Bag in color of black and beige.
    With a Moscow' key chain as a gift.

    SAVE HKD $180

    Includes:
    • Berlin' Bag - Black
    • Berlin' Bag - Beige
    • Moscow' Key Chain
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  14. Select this reward

    Pledge HK$ 5,600 or more About $713

    4 X Berlin' Bag Mega Bundle

    Get two Berlin' Bags in color of black and two Berlin' Bags in color of beige.
    With two Moscow' key chains as a gift.

    SAVE HKD $1160

    Includes:
    • Berlin' Bag - Black
    • Berlin' Bag - Beige
    • Moscow' Key Chain
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Funding period

- (45 days)