Project image
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$3,678
pledged of $60,000pledged of $60,000 goal
51
backers
0seconds to go
Funding Unsuccessful
The project's funding goal was not reached on Tue, January 31 2017 2:00 PM UTC +00:00
$3,678
pledged of $60,000pledged of $60,000 goal
51
backers
0seconds to go
Funding Unsuccessful
The project's funding goal was not reached on Tue, January 31 2017 2:00 PM UTC +00:00

About

Black Insomnia - 'The World's Strongest Coffee' is made from a blend of Ugandan, Guatemalan, Rwandan  and Brazilian beans. Black Insomnia Coffee contains 6,5% more caffeine than its competitor’s products. 

Laboratory test results, using the High Performance Liquid Chromatography method, have found that this amounts to an incredible 702mg per 12 fluid ounce cup whereas, for example, DeathWish Coffee only contains 660mg of caffeine per 12 fluid ounce cup. 

Needless to say we’re proud of our coffee products, especially since we think it is also the world’s best tasting coffee. The International caffeine reference website, the Caffeine Informer, has now accredited Black Insomnia as 'the Worlds Strongest Coffee'.

Our coffee is roasted and brewed by Dr G (Gerald Charles), one of the world’s foremost coffee roasters. He is the mastermind behind getting the coffee as good as a “hug from your grandma” while still being able to deliver that Chuck Norris roundhouse kick of caffeine goodness. 

Since our launch in July of 2016 Black Insomnia has become an overnight success in the world's coffee capital, Cape Town. Having received numerous requests from Europe and the USA we've decided to launch in the States as now is not the time to fall asleep. 

Our products are pure and naturally high in caffeine content. Through the unique beans that we carefully select and a secret roasting method, we've developed a range of products that are extremely high in caffeine content without any added chemicals, preservatives, sugars or any other additives. 

A can of cola of the same size has about 34mg of caffeine with most energy drinks boasting around 108mg of caffeine for the same 340ml measurement. These drinks don't even come close to our level of caffeine content and are full of sugar and other additives. 

Yes there are coffee products with higher caffeine contents out there, but they are not strictly pure coffee. That’s the difference… Black Insomnia Coffee is pure unadulterated coffee with lots of caffeine!

To kick off our USA launch we need your help and we will reward you with unique limited edition products!

So, we have gotten a local importing partner on-board in the States and we have received our FDA accreditation and approval but to make our launch into the USA a success we need to sell 2400 x 1 pound bags for our first shipment. 

Therefor, we've decided to make this first shipment a unique limited edition range with lots of special offers and limited edition merchandise for the brave souls that want to stay awake! 

When we reach our target of 2400 bags sold we will immediately roast the beans - to keep them as fresh as possible we will only roast the day before we air freight them - and deliver your limited edition package within 7 days. 

Show the world that you're awake and fueled by The World's Strongest coffee with these unique packages. 

Not only will you receive the first limited edition Black Insomnia Roast but all packages will include:

  • Free shipping within the USA.
  • Laboratory certificate of The World's Strongest Coffee.
  • Certificate stating that you've survived The World's Strongest Coffee.

 

 

 

 

 

For the real caffeine addicts we've created these monthly subscription packs to make sure you get stocked-up with The World's Strongest Coffee. 

Each subscription pack includes:

  • Free shipping within the USA. 
  • Laboratory certificate of The World's Strongest Coffee. 
  • Certificate stating that you've survived The World's Strongest Coffee.
  • A personal Thank-You on social media.

 

 

  

 

 

 

The company was founded by Sean Kristafor who retired from corporate life at the end of 2015 after 20 years of running multi-national retail companies. After Sean retired he started looking for the ultimate cup of coffee. 

Not quite finding what he was looking for, Sean created Black Insomnia to ‘reboot’ the coffee industry. He considers Cape Town the coffee capital of the world but believes it’s time to offer something a little different – something stronger and darker, with an edge. 

Black Insomnia is roasted in Cape Town, South Africa, by one of the world’s foremost coffee roasters, Gerald Charles, known in the coffee community as Dr G. He’s become somewhat of a celebrity and recently graced the cover of a leading luxury lifestyle magazine and supplies coffee to some of South Africa’s most loved coffee shops. 

We’ve received full FDA accreditation and have complied with all legal requirements to import Black Insomnia Coffee into the USA.

We have secured the beans required to roast the 2400 one pound bags and will start roasting as soon as we’ve reached our target. 

From the moment we submit the order for shipment it will take 5 days to arrive in the USA and be cleared by customs. After this our shipping partner in the USA will compile the orders and send them to you which can take another 7 days. Your order will as such take 15 days to be delivered from the moment we reach the set target. However, as you know with international shipping there can be unpredictable delays that are out of our control, this being said, we will do our absolute best to ship based on the predicted time frame. 

Shipments that could not be delivered due to an inaccurately provided address (including failure to update an old address) will incur additional costs to be reshipped. Due to the size of your rewards, we cannot ship to PO Boxes.

 

Risks and challenges

Black Insomnia was launched in July 2016 in South Africa. Since our launch we've been scrambling to keep up with the demand. Black Insomnia has been such a success that we've had to grow extremely fast and have had to look at different methods to manage our growth.

Kickstarter is such an initiative. With a huge demand from the USA and Europe it has become extremely expensive to deliver products on a one on one basis and as such we've started this Kickstarter project to enable us to do larger shipments into the USA as well as fund a local roastery in the USA.

Of course with all business there are some risks but the proof of concept has been delivered and now it is all about managing growth. We believe this is a luxury problem to have and have been putting in all our passion to grow Black Insomnia as a global brand.

We will communicate with all our backers on a daily basis regarding the progress of this project as well as keep them up to date with the developments and shipment.

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Support

  1. Select this reward

    Pledge $1 or more About $1.00

    BLACK INSOMNIA SUPPORTER

    We appreciate your support and will think of you every night before we go to bed! ;-) #SleepingIsCheating

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    3 backers
    $
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  2. Select this reward

    Pledge $25 or more About $25

    BLACK INSOMNIA WAKE-UP PACK

    The starter kit for the real coffee lover!

    YOU WILL GET:
    • Free delivery.
    • Certificate stating that you've survived 'The World's Strongest Coffee'.
    • Laboratory certificate proving that Black Insomnia is 'The World's Strongest Coffee'.
    • 1 Lb of Black Insomnia Whole Beans.

    Includes:
    • 1 LB BLACK INSOMNIA COFFEE WHOLE BEANS
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    Ships to Anywhere in the world
    15 backers
    $
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  3. Select this reward

    Pledge $50 or more About $50

    BLACK INSOMNIA GET STUFF DONE PACK

    For when you are slightly more serious about your coffee or when you expect a busy week!

    YOU WILL GET:
    • Free delivery.
    • Certificate stating that you've survived 'The World's Strongest Coffee'.
    • Laboratory certificate proving that Black Insomnia is 'The World's Strongest Coffee'.
    • 2 Lb of Black Insomnia Whole Beans.
    • 1 Black Insomnia Coffee Mug.

    Includes:
    • 1 LB BLACK INSOMNIA COFFEE WHOLE BEANS
    • BLACK INSOMNIA COFFEE MUG
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    24 backers
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  4. Select this reward

    Pledge $100 or more About $100

    BLACK INSOMNIA CAFFEINE PRO PACK

    You must be a real caffeine lover!

    YOU WILL GET:
    • Free delivery.
    • Certificate stating that you've survived 'The World's Strongest Coffee'.
    • Laboratory certificate proving that Black Insomnia is 'The World's Strongest Coffee'.
    • 4 Lb of Black Insomnia Whole Beans.
    • 1 Black Insomnia Coffee Mug.
    • 1 Limited edition T-shirt.

    Includes:
    • 1 LB BLACK INSOMNIA COFFEE WHOLE BEANS
    • BLACK INSOMNIA COFFEE MUG
    • BLACK INSOMNIA LIMITED EDITION T-SHIRT
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    Ships to Anywhere in the world
    6 backers
    $
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  5. Select this reward

    Pledge $200 or more About $200

    BLACK INSOMNIA CAFFEINE ADDICT PACK

    We know it, you know it... you've got a problem. Don't worry you're not alone and your secret is safe with us.

    YOU WILL GET:
    • Free delivery.
    • Certificate stating that you've survived 'The World's Strongest Coffee'.
    • Laboratory certificate proving that Black Insomnia is 'The World's Strongest Coffee'.
    • 8 Lb of Black Insomnia Whole Beans.
    • 1 Black Insomnia Coffee Mug.
    • 1 Limited edition T-shirt.
    • 1 Black Insomnia Flat Cap.

    Includes:
    • 1 LB BLACK INSOMNIA COFFEE WHOLE BEANS
    • BLACK INSOMNIA COFFEE MUG
    • BLACK INSOMNIA LIMITED EDITION T-SHIRT
    • BLACK INSOMNIA FLAT CAP
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    1 backer
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  6. Select this reward

    Pledge $600 or more About $600

    BLACK INSOMNIA KICKSTARTER SUBSCRIPTION

    Make sure 2017 is not the year that you will run out of 'The World's Strongest Coffee'!

    YOU WILL GET:
    • Free monthly delivery.
    • Certificate stating that you've survived 'The World's Strongest Coffee'.
    • Laboratory certificate proving that Black Insomnia is 'The World's Strongest Coffee'.
    • A personal Thank-You on social media.
    • 12 x 2 Lb of Black Insomnia Whole Beans.
    • 1 Black Insomnia Coffee Mug.
    • 1 Limited edition T-shirt.

    Includes:
    • 12 MONTHS x 2LB BLACK INSOMNIA COFFEE WHOLE BEANS
    • BLACK INSOMNIA COFFEE MUG
    • BLACK INSOMNIA LIMITED EDITION T-SHIRT
    Less
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    Ships to Anywhere in the world
    0 backers
    $
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  7. Select this reward

    Pledge $1,000 or more About $1,000

    BLACK INSOMNIA CAFFEINE SUBSCRIPTION

    If 2017 is the year that you're going to get stuff done, then this 12 month subscription should be yours...

    YOU WILL GET:
    • Free monthly delivery.
    • Certificate stating that you've survived 'The World's Strongest Coffee'.
    • Laboratory certificate proving that Black Insomnia is 'The World's Strongest Coffee'.
    • A personal Thank-You on social media.
    • 12 x 4 Lb of Black Insomnia Whole Beans.
    • 1 Black Insomnia Coffee Mug.
    • 1 Limited edition T-shirt.

    Includes:
    • 12 MONTHS x 4LB BLACK INSOMNIA COFFEE WHOLE BEANS
    • BLACK INSOMNIA COFFEE MUG
    • BLACK INSOMNIA LIMITED EDITION T-SHIRT
    Less
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    Ships to Anywhere in the world
    1 backer
    $
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  8. Select this reward

    Pledge $5,000 or more About $5,000

    BLACK INSOMNIA CLEAN SHIRT SUBSCRIPTION

    You hate doing the dishes and laundry? No problem, get a clean mug, cap and T-shirt with your monthly coffee subscription.

    YOU WILL GET:
    • Free monthly delivery.
    • Certificate stating that you've survived 'The World's Strongest Coffee'.
    • Laboratory certificate proving that Black Insomnia is 'The World's Strongest Coffee'.
    • A personal Thank-You on social media.
    • 12 x 4 Lb of Black Insomnia Whole Beans.
    • 12 x 1 Black Insomnia Coffee Mug.
    • 12 x 1 Black Insomnia Flat Cap.
    • 12 x 1 Limited edition T-shirt.

    Includes:
    • 12 MONTHS x 4LB BLACK INSOMNIA COFFEE WHOLE BEANS
    • 12× BLACK INSOMNIA COFFEE MUG
    • 12× BLACK INSOMNIA LIMITED EDITION T-SHIRT
    • 12× BLACK INSOMNIA FLAT CAP
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    0 backers
    $
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  9. Select this reward

    Pledge US$ 10,000 About US$ 10,000

    BLACK INSOMNIA VISIT THE COFFEE CAPITAL

    Want to come and fetch your coffee yourself? No problem, we will give you an all expenses paid weekend trip to the Coffee Capital of the World - CAPE TOWN.

    YOU WILL GET:
    • Free monthly delivery.
    • Certificate stating that you've survived 'The World's Strongest Coffee'.
    • Laboratory certificate proving that Black Insomnia is 'The World's Strongest Coffee'.
    • A personal Thank-You on social media.
    • 12 x 2 Lb of Black Insomnia Whole Beans.
    • 1 Black Insomnia Coffee Mug.
    • 1 Black Insomnia Flat Cap.
    • 1 Limited edition T-shirt.
    • 1 Return flight from the USA to Cape Town.
    • 2 Nights accommodation at the One & Only 5 star hotel in Cape Town.
    • A tour of Cape Town's best coffee shops with Sean Kristafor.
    • A tour of the Black Insomnia Roastery by Dr G.
    • Drink Black Insomnia Coffee on top of Table Mountain (The 7th World Wonder).

    Includes:
    • 12 MONTHS x 2LB BLACK INSOMNIA COFFEE WHOLE BEANS
    • BLACK INSOMNIA COFFEE MUG
    • BLACK INSOMNIA LIMITED EDITION T-SHIRT
    • BLACK INSOMNIA FLAT CAP
    • ALL EXPENSES PAID TRIP TO CAPE TOWN (2 NIGHT)
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    0 backers
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Funding period

- (39 days)