Canvas Watch Company : Community-driven Watch Design
by Shaun Reinhold
Founder of Canvas Watch Company.
After gaining experience at GE Aviation, IBM, and Tesla Motors, I decided to take the leap and moved back to my home state of Michigan to start Canvas Watch Company. While prototyping the first watch cases at TechShop near Detroit, I discovered that I could not find the perfect dial design to fit everyone's aesthetic taste and saw an opportunity to invite other designers to be apart of the watchmaking process.
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