Protection you deserve
It's been two weeks since we finished up the campaign, and we can’t believe it went that fast. We spent every moment working hard. Ten of those days, a team member was in Asia locking down suppliers and logistics for the various components.
We share these updates with a simple goal — to be transparent and expose you to the product development process of Taktik. Most of this process is never exposed to consumers in traditional product development. We love this! When we use Kickstarter to develop a product, the team at MINIMAL embraces this difference.
Front Bezel seal for non-Gorilla Glass Lens cases
Several weeks ago we made a decision to produce a dedicated front bezel with an integrated seal for the non-gorilla glass Taktik cases. The part will look the same and will have a quality seal integrated into the backside of the bezel.We will see first parts from the tool next week and will be testing the seal immediately. We know we will have to catch it up to the rest of the TAKTIK components. For most of the components, we have made up to five revisions to meet the quality levels we expect. The amount of revisions depends on the complexity of the part. In this case, integrating the seal into to the bezel makes a more complicated part for injection molding.We are currently working with our supplier to ensure we reduce revisions, save time in our schedule and then to understand the exact impact to delivery.
Acoustic port areas
We’ve described the challenge to balance acoustic performance with the right mixture of hydrophobic resistance and acoustic transparency to meet the MIL STD 810G. The good news we can report is we have identified the desired acoustic performance range for acoustic transparency and have placed the production order for the seals. We will confirm the performance against MIL STD 810G testing once the parts are able to be assembled into the phone and we will likely start testing for several days starting on Aug 8th. The acoustic ports still remain an area of concern for us, but our selection and material prioritizes higher acoustic transparency over a higher level of water resistance.
Last week we received first round of pre-production aluminum bezels and those parts are now undergoing antennae testing. We did have an issue with our identified supplier and we have gone back to our trusted supplier for our LUNATIK watch kits for these parts. The new supplier simply couldn’t meet our quality standards. When we assembled their pre-production parts they did not fit well with the other components. We don’t comprise on our quality and standards so we walked away from this supplier. We know the quality will be great with our LUNATIK watch supplier, but their tooling time is longer. We should have had them quote originally and lost valuable time. This is our fault. We are also looking for alternative options to get parts faster concurrently. The pre-production parts from this supplier are stunning.
The first round of antennae testing is in our hands, we are still waiting on testing for Round 2 -August 6th - so we are not able to release the final report. The testing is intense, extensive and costly (thousands per day). We are taking this these test very seriously. We’ll follow up in an update after receiving Round 2 results.
Bike mount and Belt clip
We have locked in on the final design of the bike mount and belt clip. We are quoting the design with vendors as well as finalizing our intellectual property on the holster, belt clip and mounting mechanism. Our legal counsel is working on the patent process so we are not able to show the details until the next update. This is a very crucial step and we couldn’t protect our designs without their counsel. We are preparing the visuals on the Bike mount and Belt clip system for you, so expect to see the details once we clear the legal process. Stay tuned. We are estimating shipping this around the second week of October.
Color, Finish, and Materials
Every day we receive a new part in the mail. We are constantly working to tweak colors, textures and make slight adjustments to finalize and approve for production. We have excellent suppliers and partners in this process and are very happy with the results heading towards production.
A graphic tool we are sharing with you is a TAKTIK 4/4S Timeline of Activity (no Bike Mount timeline yet and iPhone 5 is estimated). Internally, we use similar tools to keep the multiple streams of work organized and on track. It helps turn the invisible process of product development into something you can visualize, and will guide us together through these updates. We left out the extreme fine grain to keep the graphic clear and focused. It represents our best estimates at this time in the project; it's a tool, not a guarantee. We all hope this is helpful to you.
As you can see from the above graphic the products will ship in two to three waves, simply due to different production and material lead times between the three Taktik Case Variations.
Wave One: Taktik Polymer with Gorilla Glass
Wave Two: Taktik Polymer without Gorilla Glass
Wave three: Taktik Aluminum
Future Proof and Mix ‘n Match orders that include the Aluminum bezels will ship out in Wave Three.
While we recognize this graphic does not provide exact shipping dates. We are not able to do so until we resolve development challenges outlined in this update. We promise to communicate more accurate shipping dates as soon as we can. Believe us, we want Taktik out there protecting your phone as badly as you do.
The TAKTIK project survey was sent early this week. We’ve received all but +475 responses from you. Thanks to those of you who completed the survey. Please take the time to send us this required information in order to receive your reward. After completing the survey, if you still have any questions or issues with your pledge, please email us email@example.com.
Unitl next time,
Scott + MINIMAL Team