It's official! Release date, new video series, and a major announcement, too!
Just wanted to drop you a wonderful, wonderful update about exciting things going on. First, you should have already received a download code from us via email if you were a $20 or more pledge. If, for some reason, you didn't get that, shoot me an email at email@example.com and I will set you up.
Second, if you did get the download code and haven't downloaded it, what the cluck are you waiting for, silly? Download it and bump that stuff.
Third, we made two minor tweaks to the album after making it available for download. There is a slight mixing change on "Making Nice" and a snap and sound effect of cicadas added to the end of "Summer's Last Call." If you want the updated mixes, see if your download code will work for another download. If not, again, email me, and I'll send you the updated versions. Really minor, minor stuff, and all future versions (CD included) will have these finalized versions of the songs.
Fourth, the album will soft release to Bandcamp on September 27. That's Tuesday! Five days away! Please tell your friends to pre-order the album. We really need your help to make this launch amazing. If they prefer a physical copy, that's also available here. That edition won't launch for at least a month, but it is way cooler to have the physical packaging. The album layout is pretty fresh if you ask me, and there is an exclusive print of a cicada painting inside the artwork that is not currently available on digital downloads.
Fifth, I have launched a new video series where I talk about the album in one minute increments. This series will launch simultaneously on instagram at @royalruckusofficial and on our YouTube channel, and one video will be posted each day. (See the first two below.) The opening videos give some background on how the album came to be, as well as the symbolism of cicadas in the concept record. I plan to do a video for each of the 30-songs on the project, giving sort of a #behindtheruckus VH1-type thing for the listener. I think this is a really cool idea, and for the die-hard fans who fall in love with the record, it will be a real fun set of videos to watch. I've been bugging all my close friends (some of you, even!) with this background stuff, so it's time to take it to the internet. I expect there to be 33-40 increments, as I tell the story of how this record came to be and the significance of the songs. I will try not to drag it out, but there are so many fun things to say, and believe me, a minute is not very long when you're talking about something you love. :)
Don't expect anything juicy, though. If you know anything about our lives, you may still be disappointed to find out that our art is bigger and broader than particular life situations. One kickstarter backer (and an old friend) was texting me the other day saying he was listening to the album trying to figure out "which girl" I was rapping about it on particular songs. He wasn't even close. :)
So here are the videos...
And now for the major announcement! The announcement is—drumroll, please— that we will have a major announcement next week!
Cheers. Keep bringing the Ruckus!