About this project
'If everything we create only ever exists in a digital cloud, I think thats a terrible shame'
- Sam Arthur (co-founder of Nobrow books)
Made You Look is a film about creativity in the digital age; a time when more and more creative people are turning away from their computers and using traditional methods of making things. Screen printing, letterpress, paper craft, linotype, risograph, drawing and painting are seemingly at the height of their popularity.
But could these new methods of creativity exist without the internet and computers?
We interviewed top UK graphic artists, publishers, illustrators and studios about their own unique approaches to creativity, and their thoughts on the importance of tactile objects such as books, prints, magazines, original artworks and much more.
People already interviewed in the film are:
Ben The Illustrator, Anthony Burrill, Sophie Dauvois, Fred Deakin, Ed Cheverton, Sam Arthur, Pete Fowler, Kate & Fred Higginson, Will Hudson, Adrian Johnson,Kate Moross, Helen Musselwhite, Andrew Rae, Ian Stevenson, Hattie Stewart, Spencer Wilson
We have spent a year of our lives on this self-funded passion project, and have filmed over 20 hours of interviews and footage of artists at work and play.
We have worked hard on a rough edit, and would now like to invite you to be a part of the film with our Kickstarter!
Since releasing the trailer we have had 30,000 plays and have been contacted by educational establishments, film festivals, arts centres and independent cinemas across the globe. So we really want to put together a wonderful film and give it all the things it deserves so that so it can sparkle and sound great on screen.
What we need to complete the film
Shooting
A percentage of the Kickstarter funding will go towards shooting costs and camera hire for us to complete the final bits of filming. Including the services of a top DOP and usage of a Sony F3 camera, Blackmagic Cinema camera, lighting and sound equipment.
Post Production
So we have a rough cut and once we have the final shots in place we will need to take the film to a post production house for the final edit, colour grade and sound design and EQ on the audio. The colour and sound needs to be perfect if we are to take the film to Cinemas and Universities with a travelling Q&A. This process is very specialised and takes time and expertise to do properly. A large part of our funding will be used here.
Music
Music can make or break a film (see our blog post on that here), and music licensing makes up a big part of our post production budget, we would love to license music from artists like Bibio, ISAN, Zoon Van Snook and others and are in talks with artist labels and management about costs and terms for licensing. Musicians should be paid properly for their craft, and our Kickstarter would allow us to do things the fair way, and to have an awesome soundtrack too!
On the non-licensed side of the music we are working with a talented composer named Mathieu Karsenti to compose an original score for much of the film. Once we have the funding we can give him the go ahead to start composing!
Film Festivals and Q&A sessions
We have been invited to submit to film festivals across the globe, and have been invited to universities , arts centres and design agencies across the UK and Europe to do screenings and Q&As. The last of our funding will be used to organise and orchestrate a year of screenings at cinemas and education establishments!
Here are some of the available rewards:
Who is Look & Yes?
Look and Yes is the project of four long term friends, Paul O’Connor (co-director & editor), Anthony Peters (co-director and writer), David Waterson (producer) and Stuart Smith (director of photography). Paul, Anthony and David have been close friends since the 90’s when their love of 70’s cinema and off kilter avant garde music bonded them together and lead them on many an adventure into music and video collaborations including club nights, running an indie record label and playing gigs at obscure East German festivals.
Paul and Stuart have been friends for well over a decade, having adventures together professionally and otherwise with video production company Mechanical mouse.
As grown-up life takes its toll we often find ourselves looking for an escape, and every once in a while we ignite a new project to save us from the doldrums. Made You Look is a documentary that came about because we wanted to collaborate and Anthony Peters realised that nobody is telling the story of the UK graphic arts scene in the way that a film like Beautiful Losers told the tale of the US DIY graphics movement. So Made You Look is our passion project, we have begged, borrowed (but never stole) help and equipment and have put in all the hours we can alongside regular work and family life.
It would be amazing if you could collaborate with us on completing this film!
Risks and challenges
If our project is successful we will start immediately on getting the post production items completed, this will take us through to the beginning of 2015. The reason why we won't be able to send everything out until April is that we intend to work with a media partner on a premiere and will not be able to send out DVD's and Blu-ray's until the day of the premiere.
So that we can use as much of the funds raised as possible for the film we would prefer to post all rewards together and not in parts.
As we have already filmed all interviews the film WILL definitely be completed if we raise the required funds via Kickstarter.
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Funding period
- (35 days)