About this project
Only sandals you need for colorful summer
Love sandals? We do, too! When you’re wearing a pair, you can’t help but have a good time. In fact, we think sandals represent everything that’s fun about life - all wrapped up in a pair of shoes. Summer, vacation and exotic journeys are not possible without sandals.
Dooq sandals will make your summer even more colorful and stylish. Dooq are modular sandals, which you can customize so that they perfectly suit your style and mood.
All the sandal parts are easily interchangeable, so you will never get bored of them. You will be able to buy every part separately to complement your existing set. These sandals are ideal for summer travel because they take up a little space. Made by hands and from high quality materials. These sandals are the only pair of shoes that you need for a colorful summer.
How it works
Dooq sandals are made of interchangable parts, which can be combined matched with each other. You will be a designer of your own unique pair of sandals. And when you get tired of them - quickly and easily redesign. You will be surprised how easy it is!
Why Dooq is about to change your summers?
By combining different Dooq parts you will create a unique set of sandals, perfectly matching your outfit. And when you want to change - mix and match to create another style.
All elements of Dooq sandals can be changed, so you can always get new parts and adapt to changing fashion trends.
Pair of Dooq soles weight only 160 grams. Walk easily, like you are barefoot.
Studies show that highest CO2 content is made during the production of soles in comparison with other shoe parts. One sole means less pollution.
Dooq are customizable sandals for a price of regular sandals. You do not have to pay twice for the sole, if you want to have two or more pairs of Dooq sandals – it is enough to buy additional upper set, which cost only half the price of sandals.
All of the parts which are needed to create 27 different Dooq sandals weight only 300 grams and take up the same amount of space as regular sandals. Forget about piles of shoes in your suitcase.
Detailed design, soft lining and medical grade silicone tube in between your toes ensure the comfort of your feet and are comfortable to walk in.
Special technology YKK® flex snaps ensure reliable upper attachment to the sole. The magnetic buttons firmly hold super strong neodymium magnet.
The sole is made in Greece (which is the birthplace of sandals!) using regenerated leather. All parts of Dooq sandal are made by hand.
Perfect match for your summer
Unlike traditional sandals, you will be able to create Dooq sandals yourself. You can choose from an entire range of buttons, side straps and upper parts that come in a variety of different colors, shapes and materials. By combining these elements you will create unique, and perfectly matching your style Dooq sandals. By having additional parts of Dooq sandals, you will be able to combine them with each other and to create even more different pairs.
Dooq sandals are made of these parts:
The sole. A high-quality base with an insole of regenerated leather and shock absorbing ultralight EVA outsole is manufactured in Greece (the birthplace of sandals!). In the future Dooq insole will be made from recycled upper parts of old sandals – and those who will send us old leather uppers of the sandal will get a discount for a new purchase.
Seamless upper - for those that want more even design sandals upper.
Upper with changeable strap allows you to further modify and change sandals. By having two pairs of these uppers you can alter the straps and match the colors.
Sides. Solid interchangeable side straps are attached to the sole with special technology YKK snaps. You can trust these guys – they will firmly lock on to the upper of your choice. Also snapping them on is really easy.
Buttons. Dooq buttons come in a variety of colors and are attached with an incredibly powerful and reliable neodymium magnet. You won't believe how a simple change of a button will alter the entire look of the Dooq sandals.
Our Tagua nut buttons came from the sunny Ecuador. Due to its characteristics , structure, subtle luster Tagua is also known as vegetable ivory, but production of Tagua is nature friendly.
In collaboration with artist Gerda Targanskyte, we have developed a unique line of glass buttons. Each of which is a handmade work of art. Glass buttons made of glass strips, so they are also sustainable.
Dooq stretch goal - super summerly fabric ribbons now are available. It's easy customisable - like all Dooq parts.
Quality is never boring and it most certainly never goes out of fashion. We are confident of the quality of our product, because every single Dooq part is made by an experienced craftsman. Our soles are be made in Greece, the upper elements are be made in Lithuania, both by us and our experienced partners.
The thought of creating fully transformable shoes was born three years ago. Rasa was wearing colorful summer clothes that went well with all accessories except her shoes. So, being a DIY enthuasiast, she managed to change some of her sandals’ details and this was a great success. Inspired by it, she decided to create a fully modular sandals to help other women with their boring shoes problem. After the idea was born Rasa started looking for partners who could help her with implementation. That’s how Vismantas, who has a master degree in production management, and Sergi, expert of industrial design, joined the team.
Rasa’s experience of making jewellry and her partners’ knowledge in advertising and design helped them bring some fresh air into the shoemaking industry and develop out-of-the-box solutions for creating modular ladies’ sandals. After many trials, tested models, searches for partners and loads of samples, we have now finally arrived at a result we were satisfied with – an easily customizable, comfortable and reliable sandal.
How will you choose?
It's very easy! You're just gonna have to follow these 4 simple steps.
Risks and challenges
We have been very careful about selecting the partners we work with on this project, and our team is constantly consulting with professionals in the field of shoemaking. A lot of time and love has been invested into this project, so we are prepared to do anything it takes for you to fall in love with Dooq sandals.
Having said that, we cannot control everything. Manufacturing a completely new product comes with its own risks. We have produced samples that have been tried and tested many times, we have selected our materials, conducted countless experiments and set up several focus group discussions. we have put a lot of effort into this project, and even though it is highly unlikely, certain things can still go wrong – but we are ready for them.
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