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Ethically produced clothing and accessories that empower survivors of exploitation to brighter futures and fulfilled lives.
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321 backers pledged $31,313 to help bring this project to life.
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$31,313

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UPDATE--Stretch Goals: Thank you for helping us reach our initial goal! We're announcing the following stretch goals. More details at the bottom.

Purnaa: Fashion for Change

Hi. Welcome to our campaign to launch a new, limited-edition Purnaa collection of socially conscious apparel and accessories. We believe fashion can be a powerful force for change. Therefore, Purnaa's merchandise is crafted in Nepal by survivors of modern slavery and exploitation. At Purnaa we are passionate about great design, environmentally sustainable products, ethical manufacturing, and the empowerment of people to brighter futures and fulfilled lives. 

About Purnaa

Purnaa is a social enterprise, which means that we gauge our success by the lives we impact. All of our profits are reinvested to further our social mission of creating jobs for survivors of exploitation, such as human trafficking, bonded labor, and discrimination because of caste, religion, or disease. 

At Purnaa, employees receive fair wages, literacy and skills training, health care, and employer matched savings in a positive work environment. To date, Purnaa has manufactured for other fashion companies. In order to create even more employment opportunities for survivors, we are launching this first Purnaa Collection. 

Learn more about Purnaa here: www.purnaa.com

Why does Purnaa operate in Nepal?

Nepal is one of the least developed countries in the world. Nepal is ranked #5 of 178 countries on the global slavery index for highest incidence of modern slavery.  It has over 40% unemployment, with 1 in 10 Nepalis having already left the country to look for work elsewhere. The result is a population extremely vulnerable to exploitation.  Read more about why we work in the Nepal and some of the challenges we face here: http://www.purnaa.com/#!social-impact/ca4p

Campaign Rewards

Our campaign rewards are carefully selected items from our first product line. Each is made at Purnaa from environmentally sustainable materials such as organic cotton bamboo jersey and up-cycled sari material. Furthermore, every item is accented with a quote about social justice

Rajkumar Cap

Fashion and a sense of freedom have always been linked, and come together seamlessly in the Rajkumar cap. Made of high quality stretch cotton and printed with our limited edition justice quote. These caps are reversible, comfortable, and stylish.

Laxmi Braided Scarf

Mix things up this season with the Laxmi scarf. The unique braids of beautiful up-cycled sari material softly accent the luxuriously soft organic bamboo cotton body to create a new twist on the infinity scarf. The Purnaa justice quote discreetly printed on the body adds interest and purpose to a perfect accessory for any season.

 Men’s Dadhi T-shirt

Named for and crafted by Purnaa’s Master Tailer, the Dadhi is not your average t-shirt. Functional and stylish, this shirt is made from organic 70% bamboo / 30% cotton jersey.  You'll love its natural moisture-wicking and anti-microbial properties that prevent you from smelling like a locker-room and its sustainable, super-soft bamboo fibers that get more cuddly with every wash.

 Women’s Pawana T-shirt

Our organic, ethically sourced bamboo cotton Pawana T-shirt with up-cycled sari pocket and soft luxe feel will earn its way to staple status in your wardrobe. Wear it with your favorite boyfriend jeans for a day at the beach or dress it up with a blazer and heels for a night on the town.

 Anita Canvas Leather Bag

All the space you need, in a style you’ll love, dress up any outing with the Anita bag. Constructed with sturdy cotton canvas, all natural premium leather, and up-cycled traditional Nepali sari fabric, the Anita bag features interior and exterior pockets for easy organization and a limited edition Purnaa quote embossed on a leather patch on the back panel.

Colors and Quotes

Most products are available in four colors. Each color is matched to a quote from an individual that championed social action.* 

  • Edmund Burke: Green
  • William Lloyd Garrison: Blue
  • Benjamin Franklin: Rust
  • R. Solnit: Blush

 Quotes

 * The Rajkumar Cap is available in black with the Garrison quote and grey with the Burke quote. All Anita Bag's will have the Solnit quote.

Stretch Goal Details

Employee’s Children Scholarship Program - $25,000
Many of the employees at Purnaa are single moms, and one of their biggest expenses is school fees for their kids. We’ve done some calculations on our expected profit margin, the number of kids we will have in the Purnaa family over the next year, and average school fees and other incidental costs like books and uniforms. If we reach $25,000 on Kickstarter, we will use the profit generated to create a scholarship program that fully funds one year of school for all children of Purnaa employees, enabling the next generation to escape from the cycle of poverty.

Employee’s Children Childcare - $40,000

We also want to pay for childcare for our employees with younger kids. If we can reach $40,000 on this campaign, we can use the profits generated to create a fund that will fully cover childcare for all the Purnaa family pre-schoolers for a year. 

Purnaa Online Store - $50,000

It is a lot of work to create new designs every season, manage a store, and handle logistics; but if we see sufficient demand on Kickstarter, we’ll launch a Purnaa Online Store this Fall. We’ll need to hire some more people to help us with fulfillment and marketing, so we need to stretch for $50,000. So, get your friends to pledge and convince us that there ought to be an online store where you can get these products anytime and continue changing lives in Nepal.

Risks and challenges

Having conducted business in Nepal as a contract manufacture, we know all about overcoming obstacles. Delays involving sourcing, production, and shipping can happen, but in this case, we are well prepared to tackle any challenges that come our way.

For starters, Purnaa IS the manufacturer. Every item in this campaign is made in our factory in Kathmandu. Secondly, we have limited reward quantities and set aside time in our production schedule to ensure that our estimated delivery date is achievable. Finally, we have sought out and established relationships with local suppliers for all of the material used in this campaign, minimizing the risk of supply chain problems.

In the event of production delays (Nepal is a place where the unexpected does happen sometimes), we promise to communicate frequently and clearly with backers and make this project our top priority until all rewards have been fulfilled.

Learn about accountability on Kickstarter
Questions about this project? Check out the FAQ

Support

  1. Select this reward

    Pledge US$ 10 or more About US$ 10

    THANK YOU NOTE: A note of gratitude on traditional handmade Nepali paper, posted from Nepal. We are so grateful for your contribution!

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    6 backers
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  2. Select this reward

    Pledge US$ 20 or more About US$ 20

    RAJKUMAR CAP: Fashion and a sense of freedom have always been linked and come together seamlessly in this reversible cap. Made of high quality stretch cotton and printed with our limited edition justice quote, these caps are both comfortable and stylish. Available in Black and Grey. Add $10 for delivery to countries other than the USA, Canada, and Sweden.

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    Limited 12 backers
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  3. Select this reward

    Pledge US$ 30 or more About US$ 30

    LAMXI BRAIDED ORGANIC COTTON/BAMBOO SCARF: unique braids of beautiful up-cycled sari material, softly accent the luxuriously soft organic bamboo cotton body and create a new twist on the infinity scarf. The Purnaa justice quote printed on the body adds interest and purpose to a perfect accessory. Available in Blush, Blue, Rust, and Green. Add $10 for delivery to countries other than the USA, Canada, and Sweden.

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    Limited 123 backers
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  4. Select this reward

    Pledge US$ 35 or more About US$ 35

    MEN'S DADHI T-SHIRT or WOMEN'S PAWANA T-SHIRT: Made with ultra-soft organic bamboo cotton. These are not your average T-shirts. Choose your cut (men's/women's), color (Blue, Green, Rust, Blush) and size (S, M, L, XL, XXL). Add $10 for delivery to countries other than the USA, Canada, and Sweden.

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    Limited 36 backers
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  5. Select this reward

    Pledge US$ 55 or more About US$ 55

    ANITA CANVAS LEATHER BAG: Constructed with durable cotton canvas, all natural premium leather, and recycled traditional Nepali sari fabric, the Anita bag features interior and exterior pockets for easy organization and a limited edition Purnaa quote in embossed leather on the back panel. Each sari accent is unique, but you can choose your color family (Blue, Green, Rust, and Blush.)

    Add $20 for delivery to countries other than the USA, Canada, and Sweden.

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    Limited 24 backers
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  6. Select this reward

    Pledge US$ 85 or more About US$ 85

    BAG and T-SHIRT: Anita Canvas Leather Bag
    and T-shirt (Women's Pawana T-shirt OR Men's Dadhi T-shirt.) Add $20 for delivery to countries other than the USA, Canada, and Sweden.

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    Limited 12 backers
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  7. Select this reward

    Pledge US$ 105 or more About US$ 105

    BAG, T-SHIRT, and SCARF: Anita Canvas Leather Bag, T-shirt (Women's Pawana T-shirt OR Men's Dadhi T-shirt), and Laxmi Braided Organic Cotton/Bamboo Scarf. Add $20 for delivery to countries other than the USA, Canada, and Sweden.

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    Limited 47 backers
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  8. Select this reward

    Pledge US$ 130 or more About US$ 130

    ALL 4 PRODUCTS: Anita Canvas Leather Bag, T-shirt (Women's Pawana T-shirt OR Men's Dadhi T-shirt), Laxmi Braided Organic Cotton/Bamboo Scarf, and Rajkumar Cap. Add $20 for delivery to countries other than the USA, Canada, and Sweden.

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    Limited 37 backers
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    Pledge US$ 500 or more About US$ 500

    ALL 4 PRODUCTS plus SPECIAL SIGNED ITEM OF YOUR CHOICE: Anita Canvas Leather Bag, T-shirt (Women's Pawana T-shirt OR Men's Dadhi T-shirt), Laxmi Braided Organic Cotton/Bamboo Scarf, Rajkumar Cap, plus an additional limited-edition item of your choice (bag, shirt, scarf, cap) signed by all of the Purnaa staff.

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    5 backers
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  10. Select this reward

    Pledge US$ 1,000 or more About US$ 1,000

    ALL 4 PRODUCTS, SIGNED ITEM, and NAME A FUTURE ITEM: Anita Canvas Leather Bag, T-Shirt (Women's Pawana T-shirt OR Men's Dadhi T-shirt), Laxmi Braided Organic Cotton/Bamboo Scarf, Rajkumar Cap, an additional limited edition item of your choice (bag, shirt, scarf, cap) signed by all of the Purnaa staff, and a future Purnaa item named for someone of your choice.

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    6 backers
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Funding period

- (60 days)