Day 3: Good morning from Hollywood!
Day 2 started with me exceeding 50% and day 3 starts having exceeded 66% of the initial funding target! To say I'm enthusiastic is an understatement! I've been working so hard the past few months to really put an awesome project together, and even at the moments of greatest doubt I kept telling myself, "No one can work this hard and not see positive results." Thank you again, for being supportive of those efforts. I hope I don't wear you out over the course of this project with my gratitude.
Kickstarter provides me with a pretty interesting dashboard, showing me various graphs on the pledge amounts, activities, and most importantly the sources from which the pledges are coming from. I wanted to share some of that data with you...
20% of the value of pledges have come from the "Newest" sorting category when people are looking around on Kickstarter. I suspect that since I'm not going to be popping up towards the top of the "Newest" area again, this will no longer be a significant source of people perusing the project. I'm ok with that, as other projects deserve their time to be bright and shiny and new as well.
18.73% of the value of pledges have come from Facebook, which I can attribute almost exclusively to family and friends. The thing that makes me so happy about this is that the 18% was generated by twice as many people as any other category. That's the "I can't give much, but I want to help if I can" effect and it has me smiling like an idiot right now. A lot of the Facebook pledges have been from former scuba students of mine and I am so very grateful that you are supporting my work even when I'm at the surface! (practice your buoyancy!)
Two backers have come from Reddit! Thank you, Redditors! Drop a note to me at /u/_dan_ and say hi!
One website called Geeky-Gadgets picked up the story of the project and promoted it on their site, independent of me asking them to do so, and that has result in one backer! How cool is that!
Three backers came from Twitter, three via the embedded widget on the Rheingold Heavy website, and then a smattering of ones and twos from various esoteric, strangely listed sources, like "d3mlfyydrfdi2i.cloudfront.net".
However you have found my project, I'm glad you did.
The video has been played 387 times, with 40% of those viewers watching it through to the end. I'd be curious to know where that ranks vs. other videos. The one consistent piece of feedback I've received is, "Your video is fantastic/professional/really well done." I will continue to thank Cynthia Hatfield for the work she did to make that happen.
The three most popular rewards have been the $25 "I have no idea what you're talking about" level, and the two early adopter levels. This is entirely inline with what I believed would be the case at the opening of the project, but I really didn't expect anything to sell out in the first two days. Amazing!
(WHOA! I just tried to look something up on the rewards page, clicked on something and got a scary "ARE YOU SURE YOU WANT TO CANCEL FUNDING" message?? My heart just skipped a beat.)
Kicktraq, a site that provides some interesting projection and trend analysis on projects says I only need to average $72 a day to meet my goal! I think I can accomplish that; in fact, I plan to smash through that!
Finally, if I haven't said it before, please feel free to contact me with any questions, comments or feedback you have. I am always eager to learn how I can do anything better on your behalf!