This project's funding goal was not reached on May 14, 2014.
About this project
What will this Kickstarter fund:
Sinks, refrigeration, shelving, signage, local produce, goods, permits etc.....The great thing about it all is 75% of everything that needs to be done will be done by us! Being Carpenters and Painters we can skip the hiring and just have at it. We also work with all local businesses CLOSELY so our contact list is ready to go with fresh and local products!
Would you like to know more about how we were founded? Keep reading: Glosta Joe's Coffee was born out of one question. How can we help the little village that time forgot? Our answer was a general store.
We spent our days hammering and nailing, painting and planning all with a growing list of goods that we would carry to make our endless days of labor easier.
A number of days in to our general store fantasy Larry said but what kind of coffee would we carry. I said it has to be our own brand, our own coffee that was strong and fresh. He asked what the name would be and without hesitation, Glosta Joe's came from my lips. The twinkle in Larry's eyes said it all. (Sure, it could have been the light bulb that went off but I like to think it was magic) We knew coffee, we knew what people liked, and we knew that this was an opportunity that we could not pass up.
It took almost a year to develop our brand. From the Logo to the beans. Finding a LOCAL roaster that believed in fresh coffee that's never burnt and if it is, it is never used. Then testing and taking it to the public. Not to mention doing this in a region of PICKY coffee drinkers and solely operating online. No storefront for people to come too.
In the 17 months of being open we are carried in 4 stores, 1 restaurant and have sent our bundles of joy all over the world, and we are now the official coffee of the Boston Lobsters. Larry & I have worked hard at our brand and what it stands for and enjoy every moment of our caffeinated life. Glosta Joe's is known for it's community work as well as charity work donating our time, services, and coffee to anyone that asks. Yet something is still missing.
It's not that we don't love what we have built because we do. It's that Glosta Joe's was one product, one element of a bigger community picture. Glosta Joe's was to be sold in a General Store to help bring back fresh food to the Village of Magnolia.
It's not just another food market, it's a community.
Our store is designed on the idea of community, of helping others. We will offer grocery delivery services, a form of credit, a community gathering place, a place where children can come and get fresh fruit or a handmade sandwich. To be a place where you can get what you need with a price you can afford, all with local products that have been handled with pride.
Want to see how we are handling our campaign? click here http://www.glostajoes.com/kickstarter
For updates on Glosta Joe's Coffee Follow us on Facebook or Twitter
Risks and challenges
We see risks as challenges and rise to them when the occasion presents itself. Permits will be challenging as this isn't a variety store full of processed foods, and it's not a farmers market/stand or big box grocery store. It will also be 1250sq ft with a tiny sandwich deli and coffee bar. So having a creative flair for space will be crucial. Dealing with fresh produce always carries a risk but understanding your customers can help overcame some of the risks associated with it.
The other risk we see is like with any small town or village inside of a town. Economy, local industry etc.
Magnolia was on the brink of being a virtual ghost town. But happily developers have come in building amazing new homes, condos, apartments. A new restaurant is opening and people have started coming back to Magnolia in droves. The biggest challenge for Magnolia would be not having a fresh food market.
No matter what challenges present themselves I can say with total confidence that Larry and I can handle it. After all if you can build a brand on a fantasy, without a storefront & sell enough coffee that your little company pays for its self after one year..... I'd say half the battle has been won.Learn about accountability on Kickstarter
Have a question? If the info above doesn't help, you can ask the project creator directly.
- (45 days)