Funded! This project was successfully funded on August 30, 2013.

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"At Roosevelt, one thing remains true, that the American spirit is alive and stronger than ever."

What is your backstory

In late October 1929 a worldwide economic downturn started called The Great Depression. It had devastating effects in virtually every country, rich or poor. As a response to the devastation happening to this country, President Franklin D. Roosevelt formed the Civilian Conservation Corps. He recruited thousands of unemployed young men, and enrolled them in a peacetime army. He sent them into battle against destruction and erosion of our natural resources. These young men were taught forestry and outdoors skills in which they protected & maintained national parks, built firebreaks, roads and trails. Most importantly, it provided jobs and desperately needed income to destitute American families. These young men ages 17-25 were once in the depths of poverty, became honored stewards of their environment and community. The transformation of this motley, rag tag bunch, now nicknamed Roosevelt’s Tree Army revitalized the faith and hope of the nation through their service to their community and country.

About Roosevelt Tree Army

The original Roosevelt Tree Army gave rebellious kids from the city an opportunity to go out into nature, be empowered and see life differently. Though the world seemed to be against them, they would persevere bringing hope to their families and become instruments of change.

Roosevelt is a clothing company inspired by these and other trouble makers, the rebel, the American anti-hero. Our country's history has been shaped by people who have ignored the status quo. At our core, we make clothing for the misfit, the eccentric, the dissentient; That though the world stands against them, they are still crazy enough to think they can make a difference.

A. $11,500 - Minimum amount needed to go into production for tees, beanies, and 1 color way of American made indigo “Japanese” selvedge denim.

B. $35,000 - Allows us to add multiple colors to our traditional selvedge denim. By reaching this goal, we would be able to offer 3 color ways to the traditional selvedge denim - indigo, black and grey.

C. $75,000 - Custom woven selvedge fabric in multiple color ways developed specifically for Roosevelt. This includes custom yarns, weaves and dyes resulting in superior premium goods. This also plants a seed towards our longevity, letting us expand into other clothing categories and providing a firm foundation for the following season.

Denim fits

All about the details

Denim colorways

What we are doing?

Short sleeve Organic tee shirt - 30/1 Ringspun jersey. Garment dye. Super soft screen print. Comfort fit. Interior neck screen print. Offered in black, off-white, dusty rose and gold.

Longshoreman beanie - Acrylic. Embroidered patch with merrowed edge. Offered in black, burgundy, royal, and rust.

Japanese Selvedge Denim - 100% Cotton. 13.5 oz. Indigo Japanese Selvedge denim. Signature fly detail. Heavy duty alloy buttons and rivets. 5 pocket style. Signature interior leather washer. Selvedge detailing. Imported fabric. Premium thread. Made in USA.

Traditional Selvedge Denim - 100% Cotton. 12 oz. Indigo, grey, and black selvedge denim. Signature fly detail. Heavy duty alloy buttons and rivets. 5 pocket style. Signature interior leather washer. Selvedge detailing. Imported fabric.

What size are we offering

See chart below for sizes being offered.

Anything I can do to help?

After you support us, we would love if you helped spread the word. Email, Facebook, Twitter, Instagram - whatever you prefer!

We can be found on Facebook, Instagram, and on Rooseveltusa.com

Drop us a note and say hi at info@rooseveltusa.com

Risks and challenges Learn about accountability on Kickstarter

From our combined experience we understand that there are risks and challenges that lay ahead of us. Here are our biggest hurdles for this project.

- Custom Fabrics: Our main challenge is to raise 75K of capital. This would allow us to create and offer selvedge denim with our very own custom yarns, weaves and dyes. If we don't raise 75K, we will use specialty fabrics from the global market.

- Shipping: Delivering goods on time is an obstacle in itself. In a perfect world, we can have the fabrics, yarns, rivets, buttons, leather patches, and labels at our factories three weeks after the Kickstarter ends. Even while coordinating and juggling the entire production process, we guarantee we'll ship everything to you in 12 weeks, if not sooner.

FAQ

Have a question? If the info above doesn't help, you can ask the project creator directly.

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137
Backers
$12,596
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  • Pledge $18 or more
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    14 backers

    1 Longshoreman beanie - Acrylic. Embroidered patch with merrowed edge. Offered in black, burgundy, royal, and rust. plus a ton of stickers

    Estimated delivery:
    Add $16 USD to ship outside the US
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    20 backers All gone!

    INSTANT FAN - 1 Short sleeve Organic tee shirt - 30/1 Ringspun jersey tee. Garment dye. Super soft screenprint. Comfort fit. Interior neck screenprint. Offered in black, off-white, dusty rose and gold. plus a ton of stickers

    Estimated delivery:
    Add $16 USD to ship outside the US
  • Pledge $30 or more
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    9 backers

    1 Short sleeve Organic tee shirt - 30/1 Ringspun jersey tee. Garment dye. Super soft screenprint. Comfort fit. Interior neck screenprint. Offered in black, off-white, dusty rose and gold. plus a ton of stickers

    Estimated delivery:
    Add $16 USD to ship outside the US
  • Pledge $34 or more
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    4 backers

    2 Longshoreman beanie - Acrylic. Embroidered patch with merrowed edge. Offered in black, burgundy, royal, and rust. plus a ton of stickers

    Estimated delivery:
    Add $16 USD to ship outside the US
  • Pledge $59 or more
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    12 backers

    2 Short sleeve Organic tee shirt - 30/1 Ringspun jersey tee. Garment dye. Super soft screenprint. Comfort fit. Interior neck screenprint. Offered in black, off-white, dusty rose and gold. plus a ton of stickers

    Estimated delivery:
    Add $16 USD to ship outside the US
  • Pledge $84 or more
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    3 backers

    3 Short sleeve Organic tee shirt - 30/1 Ringspun jersey tee. Garment dye. Super soft screenprint. Comfort fit. Interior neck screenprint. Offered in black, off-white, dusty rose and gold. plus a ton of stickers

    Estimated delivery:
    Add $19 USD to ship outside the US
  • Pledge $85 or more
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    2 backers

    1 pair of SLIM fit Traditional Selvedge Denim - 12 oz selvedge denim. Signature fly detail. Heavy duty alloy buttons and rivets. 5 pocket style. Signature interior leather washer. Selvedge detailing. 100% cotton. Imported fabric. Offered in Specialty Fabric colors: indigo, grey, and black plus a ton of stickers

    Estimated delivery:
    Add $20 USD to ship outside the US
  • Pledge $85 or more
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    1 backer

    1 pair of STRAIGHT fit Traditional Selvedge Denim - 12 oz selvedge denim. Signature fly detail. Heavy duty alloy buttons and rivets. 5 pocket style. Signature interior leather washer. Selvedge detailing. 100% cotton. Imported fabric. Offered in Specialty Fabric colors: indigo, grey, and black plus a ton of stickers

    Estimated delivery:
    Add $20 USD to ship outside the US
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    4 backers Limited (146 left of 150)

    1 pair of SLIM fit Japanese Selvedge Denim - 13.5 oz indigo Japanese Selvedge denim. Signature fly detail. Heavy duty alloy buttons and rivets. 5 pocket style. Signature interior leather washer. Selvedge detailing. 100% cotton. Imported fabric. Premium thread. Made in USA. plus a ton of stickers

    Estimated delivery:
    Add $20 USD to ship outside the US
  • Pledge $98 or more
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    10 backers Limited (40 left of 50)

    1 pair of STRAIGHT fit Japanese Selvedge Denim - 13.5 oz indigo Japanese Selvedge denim. Signature fly detail. Heavy duty alloy buttons and rivets. 5 pocket style. Signature interior leather washer. Selvedge detailing. 100% cotton. Imported fabric. Premium thread. Made in USA. plus a ton of stickers

    Estimated delivery:
    Add $20 USD to ship outside the US
  • Pledge $135 or more
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    2 backers

    5 Short sleeve Organic tee shirt - 30/1 Ringspun jersey tee. Garment dye. Super soft screenprint. Comfort fit. Interior neck screenprint. Offered in black, off-white, dusty rose and gold. plus a ton of stickers

    Estimated delivery:
    Add $20 USD to ship outside the US
  • Pledge $158 or more
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    1 backer Limited (9 left of 10)

    INSTANT FAN - 7 Short sleeve tee shirt - 30/1 Ringspun jersey tee. Garment dye. Super soft screenprint. Comfort fit. Interior neck screenprint. Offered in black, off-white, dusty rose and gold. plus a ton of stickers

    Estimated delivery:
    Add $25 USD to ship outside the US
  • Pledge $186 or more
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    4 backers

    7 Short sleeve Organic tee shirt - 30/1 Ringspun jersey tee. Garment dye. Super soft screenprint. Comfort fit. Interior neck screenprint. Offered in black, off-white, dusty rose and gold. plus a ton of stickers

    Estimated delivery:
    Add $25 USD to ship outside the US
  • Pledge $230 or more
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    4 backers

    ALL 3 Colors in SLIM fit Traditional Selvedge Denim - 12 oz selvedge denim. Signature fly detail. Heavy duty alloy buttons and rivets. 5 pocket style. Signature interior leather washer. Selvedge detailing. 100% cotton. Offered in Specialty Fabric colors: indigo, grey, and black plus a ton of stickers

    Estimated delivery:
    Add $34 USD to ship outside the US
  • Pledge $230 or more
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    3 backers

    ALL 3 Colors in STRAIGHT fit Traditional Selvedge Denim - 12 oz selvedge denim. Signature fly detail. Heavy duty alloy buttons and rivets. 5 pocket style. Signature interior leather washer. Selvedge detailing. 100% cotton. Offered in Specialty Fabric colors: indigo, grey, and black plus a ton of stickers

    Estimated delivery:
    Add $34 USD to ship outside the US
  • Pledge $1,600 or more
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    0 backers Limited (6 left of 6)

    3 Hand screened Art prints by artist Ben Kwok on stretch canvas frame. All Art will be signed and numbered by the artist.

    Estimated delivery:
    Add $45 USD to ship outside the US
Funding period

- (31 days)