About this project
We are in the process of opening a new espresso cafe in Charleston SC called Fired Urth.We hope you'll come along for the ride by pledging to fund our project in exchange for exclusive rewards. It is an ambitious project, but with your help we will make it happen. It's amazing what passion, hard work, and community support can accomplish, especially when great coffee and food are involved. We created this Kickstarter page to make it easy to support our project.
Chris & Missy (co-founders of Fired Urth) have long shared a desire to open a local espresso bar and cafe where friends, family and enthusiastic food lovers come together to sip handcrafted coffee, eat delicious homemade pastries and savory food in a warm casual atmosphere. Missy has always had a love for baking, one of her greatest childhood memories is sitting on the kitchen counter helping her mom bake. You could say it was love at first whisk! Chris has dreamed of opening a espresso bar from the first time he assisted a friend with his small coffee roasting business. He has immersed himself in the study of coffee and is a self taught latte artist. The couple has spent the last two years in North Carolina where they owned and operated "Just Baked" a cupcake and coffee shop in a small suburb of Charlotte. It was a wild ride that took them from baking a few cupcake flavors in their home kitchen to their own location with a full espresso bar and bakery. Over the course of two years they created over 200 cupcake flavors with unique combinations such as Smoked Sea Salt Caramel Stout and Raspberry Chardonnay. Chris educated himself on the art of coffee and introduced the "hand crafted pour over" to the community. On a weekend trip to Charleston the couple fell in love with the city and knew that they would like to eventually call it home. After careful consideration they decided to list their business for sale and pursue their dream of opening Fired Urth Espresso Cafe.
HOW YOU CAN HELP:
What is Kickstarter? Kickstarter is a new way to fund creative projects through "Crowd Funding". If you're not sure how it works, take a look here, here and here. Essentially, you pledge funds to help us develop and open Fired Urth and we give you cool stuff in return. See over there on the right?
When we reach our fundraising goal, you get the cool stuff (like the limited edition mug below) and we get the financial support we need to complete our project. If we don't reach the goal, you don't lose any money (or get any cool stuff). We can raise more than our target ($15k), so keep pledging if you want more cool stuff! You can also help us by sharing this on your Facebook and Twitter page.
ABOUT FIRED URTH:
Fired Urth is an Espresso cafe to be launched in Charleston SC in late 2012. Our goal is to help nourish the community through food. Here at Fired Urth we believe that the best ingredients are found right here at home. We have partnered with local farmers to bring the freshest fruits and vegetables directly from the farm to the table. We believe in free-range chicken, hormone-free beef, locally sourced dairy products and bringing back heirloom fruits and vegetables. There's nothing like biting into a tomato bred for flavor instead of one engineered to survive a cross-country trip! Our pastries are made using only the finest chocolates, freshest butter and cream, no mixes and no preservatives. We break our own eggs, peel our own apples, roll our own pastry, and squeeze our own lemons. Our milk will come from local dairies, fruit will be served fresh, in season and locally sourced when available. We will offer a light breakfast and lunch menu consisting of natural and organic ingredients for the health conscious consumer. Food is our passion and health is our priority. We look forward to being a part of your families next meal!
At Fired Urth we are not coffee importers or roasters.... we are real baristas, skillfully hand-crafting direct trade, locally roasted award winning coffee. Our goal is to make sure that all of the potential in those freshly roasted beans makes it into every shot we pull and cup we pour. We think of it as practicing the coffee arts. We are honored to provide Counter Culture Coffee to our customers... From traditionally-sized espresso drinks made the way they were intended, to freshly brewed pour over coffees that communicate the craft and labor of numerous hard working hands. Counter Culture Coffee is a very special coffee company, dedicated to finding and bringing to market the most exciting, authentic, and delicious coffees in the world. They approach their work with a passion for coffee perfection, a dedication to real sustainability, and a commitment to cutting-edge education throughout the coffee chain.
WHERE DOES THE MONEY GO? The money raised here on Kickstarter will be used to purchase the rest of the equipment needed to finish our build out. As you can see from the picture above we have our work cut out for us!! We plan on buying used equipment and doing as much of the work that we can by ourselves. We have recently sold our business in North Carolina and will invest the profit in to Fired Urth but we will still be short on fullfilling our dream, Here is an example of some things we will still need...
- Espresso machine
- smallwares (plates, cups, cutlery etc..)
All of these things will be used to create the food like you see below in the sample breakfast menu.
SAMPLE BREAKFAST MENU
*FARMERS MARKET QUICHE
*YOGURT PARFAIT ~All natural Greek yogurt, fresh seasonal fruit and our house made granola
*OATMEAL BRULEE~ Slow cooked creamy steel cut oats swirled with fresh caramelized granny smith apples and red pears, topped with lightly caramelized raw sugar.
*MAPLE BLUEBERRY OATMEAL~Slow cooked creamy steel cut oats, topped with fresh blueberris, toasted pecans and pure maple syrup.
RUSTIC BREAKFAST SANDWICH~ Naturally cured pork sausage, organic free range egg, sharp white cheddar cheese, farm fresh heirloom tomato and crisp bibb lettuce on a sprouted grain English muffin.
FROM THE BAKERY
*CAST IRON SKILLET CINNAMON ROLLS
CREAM SCONES ~Our scone menu is constantly changing and consists of sweet and savory scones. On any given day you might find...
BACON, CARAMELIZED ONION & BLUE CHEESE
SPINACH & FETA
DONUT MUFFINS ~Our signature breakfast treat! Light airy muffins that are reminiscent of a cake donut. Just a warning these can be highly addictive!
MUFFINS~We offer a daily array of muffins such as...
WHOLE GRAIN CHERRY PEAR
BANANA CARAMEL PECANCOMMUNITY INVOLVEMENT:
Through Fired Urth we intend to “pay it forward” by contributing donations, volunteer work, and sponsorships to local organizations and projects. Because we have received so much support we would like to support and enrich the community in the same way. If you believe in our cause pledge today...and tell everyone you know to do the same!
Chris & Missy Wallace
Support this project
- (30 days)