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Scribble all over your desk with Drew, designed to inspire! 
Contact george@michaelandgeorge at the end of the campaign for more info.
Scribble all over your desk with Drew, designed to inspire! Contact george@michaelandgeorge at the end of the campaign for more info.
209 backers pledged AU$ 69,127 to help bring this project to life.

About

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AU$ 69,127

209

Get your Drew and start scribbling...

Drew pays homage to the humble pencil, hovering over your surfaces as if held by an invisible hand and doodling straight into your computer (via USB) or wall socket (region specific power plug supplied with lamp).

This premium lamp is made just like a traditional pencil, but on a grander scale. Combining form, function and quality materials Drew's clever design aims to illuminate your world and your imagination.

Bring a sense of fun and whimsy to any room with Drew. He is highly designed, meticulously engineered and sure to become a design classic.

 

 

 

Create an inspiring studio space and be the envy of your co-workers with Drew lighting up your desk and inspiring lightbulb moments. With 2m of cable to play with, what will you do with your Drew? 

  

Press coverage
Press coverage

 

 

Drew is a lamp for everyone to enjoy. From creative professionals, to curious kids, for those wanting to wake up & go to sleep inspired, to those simply looking for a conversation starter.

 

Complimentary Christmas card for gifting (posted to you)
Complimentary Christmas card for gifting (posted to you)

Looking for a DRAWsome and deLIGHTful Christmas gift for yourself or a loved one? Are you thinking All I want for Christmas is DREW but feeling apprehensive as he won’t be ready in time for the festive season?

GOOD NEWS! Order Drew now on Kickstarter and we will send you a specially designed Christmas card to gift your loved one while you’re waiting for Drew to be made.

Give the gift that will keep on giving for years to come.

Drew is made just like a traditional pencil, but on a grander scale. Our focus was to create a lamp that would bring a room a sense of fun and whimsy while also produce something highly designed and meticulously engineered.

 

 

It has taken many hours to work out how to create a seamless transition from stand to lead... in the the end we created some engineered magic.

We've designed a unique way to turn on your Drew, inspired by the beginning of the creative process - picking up a pencil. The twist to turn on functionality and dimmer allows you to twist a little for a subtle light, or twist a lot for a more intense illumination (bright enough to work by).

 

 

We’ve enlisted the help of an award winning industrial design studio to help turn Drew into a premium product, that’s authentic to our original idea and able to be scaled up to large volume production.

In addition to the original yellow Drew the Pencil Lamps, we are all offering the below rewards...

Limited Edition Black Drew 
Exclusive 1-20 numbered Drew. Only available to 20 backers.

Original Giant HB Lamp
165cm tall awesome Pencil Lamp.

Customised Giant HB Lamp
You choose the colour, type and gold or silver finishing.

 

Unlock new colours
If we are lucky enough to reach 100K we will be able to provide new colour options for Drew. But which colours? That will be up to YOU and the rest of our backers :)

 

We need capital to help pay for manufacturing set up costs and for the minimum quantity orders needed to create Drew. 

By BACKING and SHARING this campaign, you’ll help bring a little more creativity to the desks of the world and hopefully inspire some more lightbulb moments.

 

It’s been an epic journey to get here. We’ve taken the time to SHARPEN and perfect every element so that we could create something truly special. We now have everything lined up and ready to go.

Upon reaching our funding goal, our expert industrial design team at Designworks are ready to move straight into refining Drew with final prototyping and certification and then hit the GO button with their manufacturing team in Shenzhen.

We will then move straight into fulfillment and delivery and again we’ve DRAWN on experience from those in the know.

We have experience previously fulfilling projects outside Kickstarter so we know what a headache it can be for the uninitiated. That’s why we’ve brought in an expert Kickstarter fullfillment house, Floship. 

 

 www.michaelandgeorge.com

Husband & wife team Michael & George launched their debut 'Stationery Objects' product range during the London Design Festival in 2014.

With a whimsical approach to re-imagining everyday objects, the range captured the world's imagination with their products being featured globally by influential publications, blogs, galleries and even the store windows of fashion designer Anya Hindmarsh internationally. The Giant HB Lamp was named as part of Fast Company's The Best Lighting Design Of 2014.

In 2015 Michael & George (and their baby boy Frankie) moved their concept driven studio from East London back to their hometown of Sydney, Australia, where they have since added another baby boy (Quinn) and baby Pencil Lamp (Drew).

 

 

 

 

 

 

Risks and challenges

Although we have dotted every 'i' and crossed every 't', there is always the risk of the manufacturing process throwing a few curve balls that may cause small delays. We are confident that we've mitigated most risk from the process.

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Questions about this project? Check out the FAQ

Support

  1. Reward no longer available

    Pledge AU$ 183 or more About US$ 129

    $139 USD approx.

    SAVE 40% off the expected retail price ($300 AUD)
    1x Drew Super Early Bird Special

    Be the FIRST to own an original yellow Drew the Pencil Lamp.

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    Ships to Anywhere in the world
    Reward no longer available 100 backers
    AU$
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  2. Select this reward

    Pledge AU$ 209 or more About US$ 147

    $159 USD approx.

    SAVE 30% off the expected retail price ($300 AUD)
    1x Drew Early Bird Special

    Get in early and SAVE on your original yellow Drew the Pencil Lamp.

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    Estimated delivery
    Ships to Anywhere in the world
    Limited 68 backers
    AU$
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  3. Select this reward

    Pledge AU$ 236 or more About US$ 166

    $179 USD approx.

    SAVE 20% off the expected retail price ($300 AUD)
    1x Drew Kickstarter special

    Everyone who orders an original yellow Drew the Pencil Lamp on Kickstarter will SAVE.

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    Ships to Anywhere in the world
    0 backers
    AU$
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  4. Select this reward

    Pledge AU$ 366 or more About US$ 257

    $278 USD approx.

    SAVE 40% off the expected retail price ($600)
    2x Drew Bedroom Special

    Order 2x original yellow Drew the Pencil Lamps and SAVE. Perfect for bedside tables.

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    Ships to Anywhere in the world
    Limited 12 backers
    AU$
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  5. Select this reward

    Pledge AU$ 499 or more About US$ 351

    $379 USD approx.

    1x Limited Edition Black Drew

    Own one of only 20 exclusive limited edition Black Drews. Each will be numbered 1-20.

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    Ships to Anywhere in the world
    Limited 4 backers
    AU$
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  6. Select this reward

    Pledge AU$ 1,650 or more About US$ 1,161

    $1,252 USD approx.

    1 x Original Yellow Giant HB Lamp with:

    - yellow satin paint
    - solid cedar body
    - polished brass ring
    - gold foil type
    - hand spun glass diffuser
    - 165cm tall
    - 10m of cable to play with

    Handmade in the UK (fitted with UK plug so will need to be updated if purchasing outside the UK).

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    Estimated delivery
    Ships to Anywhere in the world
    Limited 8 backers
    AU$
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  7. Select this reward

    Pledge AU$ 1,999 or more About US$ 1,406

    $1,516 USD approx.

    1 x Customised Giant HB Lamp

    Customise your giant HB Lamp to suit your space:
    - choice of pencil colour
    - personalised foil type
    - polished brass or aluminium ring

    With
    - hand spun glass diffuser
    - solid cedar body
    - 165cm tall
    - 10m of cable to play with

    Handmade in the UK (fitted with UK plug so will need to be updated if purchasing outside the UK).

    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited 4 backers
    AU$
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.

Funding period

- (31 days)