Welcome to The Atlanta Hydro Food Kickstarter project!
If you are reading this you have taken time out of your busy life to check us out and for that we thank you!
For pictures and more detailed descriptions of our amazing Kickstarter rewards scroll down to the bottom... :)
About Finca La Bella:
Finca La Bella is a small farm located in Stockbridge, GA about 20 minutes south of Atlanta. We are a Certified Naturally Grown farm. We believe in marketing our products directly to our customers either via on site pick up or local delivery to one of our drop points.
At Finca La Bella we believe that by eliminating the need for a "middle man" and by following sustainable agricultural practices we can provide our customers products that are far superior to their supermarket counterpart. Our customers get a product that is grown locally and provided to them by the very same farmer that produced it, period! Our foods are not shipped in from somewhere hundreds of miles away nor is it made using methods that are harmful to the land and overall environment. We farm as organically as possible with absolutely no genetically modified seeds or synthetic/chemical fertilizers.
We also take into account the needs of our animals. We stay away from industrial a.k.a. factory farming where animals are kept in deplorable conditions and fed an unacceptable excuse for feed. Every single Animal owned by us is fed a “100% Certified Organic Soy Free Feed”, supplemented by our beautiful pasture, brush, woodland, roots, bugs, and our excess farm vegetables; as nature intended. We gladly post our feed sources and we continuously post pictures of the different feed tags from the different companies we purchase our certified organic feed from.
Our most important value is health. Healthy people, healthy livestock, and a healthy environment make all endeavors possible.
Since our health is directly tied to the health of the environment, we strive to produce healthy vegetable products by utilizing sustainable methods in their production.
Why the kickstarter project?
With your help Finca La Bella will build the necessary
infrastructure to meet the overwhelming demand for locally grown foods. We cannot keep up with demand! We will launch and
exponentially grow a hydroponics operation located within the greater Atlanta
Metropolitan area including but not limited to Henry, Clayton, DeKalb, Fulton,
Fayette, Gwinnett, Cobb, and Spalding Counties. We currently market
traditionally grown crops, produced on a plot at our small farm
Why locally grown?
The locally grown market is huge! There is an abundance of buyers and vendors are in short supply. We currently sell and market every single product produced on the farm locally to supermarkets, local farmers markets, and distributors. Currently we’re having to turn away buyers.
Locally grown foods are foods that are grown less than 100 miles from where they are consumed. These crops can be harvested when they are at peak “perfection” since they will not be shipped across country. Consumers are finally becoming aware that these foods are healthier as well as better for the environment, having been grown in a sustainable way and consumed very little fossil fuel.
The locally grown food
industry has grown nearly 60% within the last four years alone and is now nearly an
$8 billion dollar industry. Consumers have shown a considerable interest and
appreciation in knowing where their food is produced. We will distribute our hydroponically
grown products via local delivery to a plethora of clients including but not
limited to: organic food distributors, restaurants, co-op food stores,
churches, drop-off sites, and directly to the end consumer by way of local
sustainable farmers markets. We will use the $35,000 for our first
commercial hydroponics system and greenhouse. All of our products will be distributed within a 50 mile
radius in tune with the “local foods movement”. We anticipate profitability
within the first year.
Hydroponics is the method of
growing plants without the use of soil. With hydroponics we can achieve crop
yields that can never be achieved using traditional methods. Plants are grown
within a sterile temperature controlled environment (greenhouse). The plants
themselves are basically grown in long troughs where their roots are constantly
being fed by a nutrient enriched water. Hydroponics dramatically reduces labor
costs, liability, and the need for pesticides while increasing efficiency and
Farms in the Atlanta Metropolitan area have practiced traditional industrialized farming methods for far too long. We intend to set the standard in local sustainable food production utilizing methods that are non-detrimental to our environment and consumer.
Melissa Stewart's report on the benefits of Hydroponics:
Another benefit of soil-less means is a decrease in soil-borne insect and disease problems, allowing for cleaner cultivation of crops and less use of pesticides throughout the growing cycle. A high-quality, clean crop demands a higher price in the local marketplace, making this an intriguing method of production for many small farmers in our state.
Weeds, Be Gone
By growing hydroponically, weeds become a thing of the past. Weed seeds traditionally harbor in the soil and wait until conditions are right for them to germinate. Since the hydroponic media utilized is sterile and void of contact with any weed materials, weeds are not a concern.
Variety, the Spice of Life
There are many hydroponic production systems on the market, but all have the same purpose of convenient crop cultivation. Gardening in the traditional sense can be labor-intensive when it comes to planting and maintenance. Depending on the system utilized, hydroponic planting can be as easy as dropping a seedling into a growing port in a channel.
Due to the use of stock solutions and recirculating systems, water conservation is another benefit of hydroponics. In conventional agriculture, fields are irrigated on a regular basis to ensure that the crops are receiving sufficient water during peak times of production. In drought conditions, it becomes more difficult for the farmer to meet watering needs. In a hydroponic system with a crop such as lettuce, the same stock tank of nutrient solution can be utilized throughout the 6-8 week growing cycle with few additions. Working from a 20-gallon reservoir tank, growing between 20-28 plants per vertical tower, the water conservation potential is amazing.
Since plants are receiving everything they need when they need it, these systems tend to be more productive. The resulting higher yields in shortened time frames allow the grower to better accommodate the local markets while demanding a higher price for the produce.
With the demand for local foods exploding, the response to these systems and the desire to learn how to produce in them has been overwhelming. With collaborations on the horizon, it is conceivable that, in the near future, the fruits and vegetables you are consuming at a local restaurant may have been grown and harvested from the establishment’s rooftop that very morning. You can’t get more local than that!
The following images are what our rewards will look like! Keep in mind these are generic images of the tote and apron. The actual rewards will be custom made on the farm in our sewing workshop or processing center.
Since we began our farming endeavor we have had situations where an overabundance a particular crop or product is present. We have teamed up with local food banks to mitigate these situations. Last summer we helped feed 60+ families in the south Atlanta metro area. All rewards requiring a donation to a food bank will be donated on your behalf to one or more of these Atlanta food banks to help feed the less fortunate.
Our wonderful auntie Minerva Vidal which we lovingly call "Chookie" has been a seamstress for over 40 years. With extensive experience in dress making, interior decorating, and custom upholstery. Although now retired she still maintains her sewing "workshop" and will be making our tote bags and aprons from scratch! You WILL have a tough, sturdy, and professionally made reward that will last!
Finca La Bella Tote
Finca La Bella Apron
Homemade Tomato Sauce
Goody Bag of Greens
Risks and challenges
Agriculture is a particular industry that cannot endure without adequate planning for unforeseen obstacles. We have been in constant communication with all respective government agencies from The Department of Health to the U.S. Department of agriculture to insure an efficient and successful greenhouse construction and operation. We will have the necessary insurance to cover our prized greenhouse in the event of a natural disaster. Our main qualification to overcome even those unforeseen scenarios is our passionate drive to make this work! Agriculture is our passion and we are all in!
1 goody bag of premium lettuce grown in our new greenhouse donated to a local Atlanta food bank on your behalf to feed the less fortunate! Name carved into farm tree plaque honoring your commitment and support to making us work!
1 custom made Finca La Bella apron, 1 Finca La Bella tote, 1 goody bag of produce grown in our new greenhouse, and 1 jar of our homemade tomato sauce made from our own organically grown tomatoes and canned on the farm. Phone call from us thanking you directly for your support. Name carved into farm tree plaque honoring your commitment and support to making us work!
Follow-up thank you letter with pictures of completed project.
1 custom made Finca La Bella apron, 1 Finca La Bella tote, 6 monthly produce goody bags beginning 06/2013, and 1 jar of our homemade tomato sauce made from our own organically grown tomatoes and canned on the farm. Phone call from us thanking you directly for your support. Name carved into farm tree plaque honoring your commitment and support to making us work! Follow-up thank you letter with pictures of completed project.