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Have you ever wanted to lick your cat? 
Now you can. 
Without the furballs.
Have you ever wanted to lick your cat? 
Now you can. 
Without the furballs.
Have you ever wanted to lick your cat? Now you can. Without the furballs.
2,022 backers pledged $52,179 to help bring this project to life.

About this project

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    • 日本語

LICKI Brush - Lick Your Cat. Like a Cat.

$52,179

2,022

Have you ever wanted to lick your cat?
Now you can. Without the furballs.

Cats groom each other as a form of social bonding. There's also evidence to suggest that cats view and treat their human captors as large cats. As a human, you're left out of the intimate licking ritual. At best, you have a one-sided licking relationship with your cat. 

We have designed LICKI brush to bring you and your cat closer.  By using LICKI with your cat on a regular basis, you'll develop a more intimate and bonded relationship, much like a mama cat bonds with her young. 

Photograph of 3D Printed LICKI Prototype
Photograph of 3D Printed LICKI Prototype

 

Wire-Frame Rendering of LICKI Brush Design
Wire-Frame Rendering of LICKI Brush Design

LICKI is a high-quality, soft silicone brush, designed to feel pleasurable to your cat's sensitive skin. Gently grasp LICKI's bite portion with your teeth, slowly approach your cat when she is sleeping or in an otherwise pleasant mood, and ease into the soothing and mutually beneficial licking behavior of cats. Don't be surprised if your cat licks you back.

LICKI Benefits

Watch Kelly Ripa describe the benefits of LICKI!
 

Licking your cat with LICKI is an oddly meditative practice, soothing for both you and your cat

Grooming is more fun with LICKI. Try grooming your dog, rabbit, and other pets!

Develop a deeper relationship with your cat

Be part of the Change: Let's change the way people connect with their feline housemates

Invite your friends and their cats over for LICKI parties

 

Our Kickstarter History & Philosophy

We are seriously always thinking of ways to improve the quality of cat lives. The creation of LICKI was an act of love, as we strived to provide a more fulfilling environment for our own cats. When we started seeing the immediate benefits of mutual grooming, we knew we couldn't keep LICKI to ourselves.

We launched and delivered SHRU - The Intelligent Cat Companion to over 4500 cat-loving individuals worldwide. SHRU was the first-ever intelligent cat toy and a complex technology project. We believe its successful completion proves our in-house competency to manage backer communication, design, manufacturing, and logistics. We have existing relationships with suppliers and factories, and have price quotes in-hand. 

We have a great affection for the Kickstarter community and the power of crowdfunding. We want you to be the ones who can proudly tell your friends that you helped bring LICKI to life. 

Please help us change the cat-grooming landscape by backing LICKI and sharing this project with your friends. You will receive our love and gratitude in spades. 

LICKI Timeline


June - September 2016:

Test & optimize mold design
Material research
Packaging design

October 2016:

Full production begins at factory

November 2016:

LICKI brushes ship from factory 

January 2017:

LICKI brushes arrive in Portland and we ship to all you lovely people! 

LICKI Budget

The minimum quantity we can order from our factory is 2,500 units. The following budget is based upon this quantity of LICKIs.

Prototyping: $600
Mold Tooling: $5,000
Plastics: $4,800 
Packaging and insert printing: $3,500
Shipping boxes and supplies: $1,200
Shipping: $10,000
Kickstarter Fees: $3,600
Website Design & Marketing: $4,000
General Business Expenses (Insurance, Software, Office Supplies): $2,000
Buffer: $1,800

Risks and challenges

As with any project, unexpected manufacturing delays are a risk once material samples are in our hands. We feel strongly about delivering quality products and will not sacrifice on quality. Our estimated delivery date accounts for a 1-month unexpected manufacturing delay, based on our previous manufacturing experience.

If the project substantially overfunds, we will likely need additional time to scale our logistics capacity.

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Support this project

  1. Reward no longer available

    Pledge $15 or more About $15

    *EARLY BIRD LICKI*

    You are a die-hard, early-bird, cat-loving individual. We offer you:

    + 1 LICKI BRUSH
    + First-in-line shipping
    + Invite to be on LICKI wall of fame web page
    + The chance to be part of the Change - in the cat-grooming landscape

    Free Shipping in the US

    Less
    Estimated delivery
    Ships to Anywhere in the world
    Reward no longer available 125 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  2. Select this reward

    Pledge $19 or more About $19

    You are a wacky, cat-loving individual. Or you know someone who is. We offer you:

    + 1 LICKI BRUSH
    + Invite to be on LICKI wall of fame web page
    + The chance to be part of the Change - in the cat-grooming landscape

    Free Shipping in the US

    Less
    Estimated delivery
    Ships to Anywhere in the world
    1,389 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  3. Select this reward

    Pledge $35 or more About $35

    You love cats AND you know someone else who does. You get a LICKI BRUSH Combo, with:

    + 1 LICKI BRUSH for you + 1 LICKI BRUSH for a friend or significant other. Give your cat the joy of a 2-tongue massage.
    + Invite to be on LICKI wall of fame web page
    + The chance to be part of the Change - in the cat-grooming landscape

    Free Shipping in the US

    Less
    Estimated delivery
    Ships to Anywhere in the world
    441 backers
    $
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  4. Select this reward

    Pledge $124 or more About $124

    *CRAZY CAT-PERSON PACK*

    Your friends call you a crazy cat-lady behind your back and you don't even care. Maybe you're not even a lady, maybe you're a cat-daddy like Jason. We offer you:

    + 10 LICKI BRUSHES (What fun you will have!!!)
    + First-in-line shipping
    + Invite to be on LICKI wall of fame web page
    + The chance to be part of the Change - in the cat-grooming landscape

    Less
    Estimated delivery
    Ships to Anywhere in the world
    27 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.

Funding period

- (38 days)