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Average time before backer begin to back?

I just began mine today. However I am wondering for those who have done them before, what was an average time for you before you saw action? Also I wish there was a site counter to at least see vistors....some analytics. I really appreciate it!

Southernscrappn Asked on  |  1 comment
12 answers
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IronSpike
20-time creator
153
Last edited on

I have a PR routine I go through when I launched a new Kickstarter:

- Announce it on Twitter

- Announce it on tumblr

- Send out an announcement on my mailing list.

I then wait 24-48 hours, and send out press releases to news sites. 

As a result, I usually get my first backer within seconds of launching, and sustain a good surge for the first three days of the campaign. I repeat the routine mid-campaign, and again near the end.

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Kristen Horner Da Silva
Creator
21
Answered on

For starters: congrats and good luck on your campaign!

I also just launched my first campaign (last night) and we had 2 backers within a couple of hours. They were both from my own network and knew about the project in advance. I'd really love to see some backers who aren't from my personal network. I think that would be really validating. We worked so hard on the campaign (hard work with fun) and are really passionate about the project. I hope that comes across and inspires people to back us. 

The video views on the dashboard are helpful. 

Again, good luck to you! I'm guessing this first project for both of us will be a learning! 

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John Rap
39-time creator
86
Answered on

My first project no-one backed for three days. Then the first backer turned out to live in a town with the same rare name as my company. Thankfully I didn't know that until after the survey, because that first backing was a major confidence boost. 

After about a week there was like $8 total pledged. I started doing research and trying different ideas, I changed the blurb, changed the project image, added more details, added more rewards, wrote interesting updates, asked friends and family to support, advertised, and in the end made it over the goal line. 

The first project is brutal. If you keep at it though, and do whatever you can to improve, things should improve. I looked at your particular project and thought, I'd like to see some samples.

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Kristen Horner Da Silva
Creator
21
Answered on

Hi again, Southernscrappin. I was just looking at your project page and wondering if you've considered adding a short video to introduce yourself and what you're trying to do? From what I've read (and as a backer) projects with videos seem to attract more commitment. 

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Tony McDonald
Creator
2
Answered on

My project has 6 days left until deadline and I became fully funded yesterday. Once I launched I began receiving backers within the hour. My only marketing was through an email list of connections I have and my Facebook page.There was the initial peak, a leveling off (the Plateau) for a few days, then a bump here at the end. I spaced out email blasts that were blind copied to everyone on my Kickstarter Potential Backer list that I had made, and I followed up by posing the email on my FB page. In doing research on what works and what doesn’t with this format, I find that the projects that receive little or no backing have very, very lame rewards. I think the reward system is the key….make them 3X the value of what you are asking for, and you will more than likely get the backing you need.

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John Wrot!
11-time creator
495
Answered on

You need to be your own marketing master, and need to do it before you launch.  You should have a contingent of friends and family (especially for a first Kickstarter) ready to back it immediately after you click launch.  Kickstarter offers some exposure, but the duty of gaining first backers is on the creator's shoulders.  It also helps start the snowball a-rollin.

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Alex Eames - RasPi.TV
8-time creator
353
Answered on

A few seconds after I tweet usually.

You can see video views in your dashboard, but yeah, some sort of analytics would be great :)

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A K Nicholas
21-time creator
92
Answered on

For my first campaign, I think it took a few hours. I think if you're not getting backers you need to examine your message. I'm not sure the rules/process for requesting a critique of your project or if you can on the forum.

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Lisa Vollrath
8-time creator
90
Answered on

I think people who already have their own following will probably answer this differently than those who don't. I have my own email list, so as soon as I launch, I send out a message, and get my first backers minutes later. There are people on my list who participate in anything I do online, and they're usually the first to arrive at each Kickstarter campaign I do.

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Shawn Demumbrum
8-time creator
35
Answered on

That depends on how you run your marketing campaign.  It should be within the first few minutes of the campaign and within minutes of your announcement on social media.  For the last book, I began creating a FB fan page a year and a half before I launched the campaign to build interest.

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Fitness Freedom
Creator
0
Answered on

Hey guys I just launched mine and am looking for the same. I have messaged all my friend and family and shared on all my social media pages. Any tips on getting influencers to answer? This is my kickstarter. Feedback would be appreciated :) 

https://www.kickstarter.com/projects/2025911401/the-ultimate-fitness-travel-pack-by-fitness-freedo

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Gallop Equine, LLC
Creator
0
Answered on

We launched our project this morning and have only gotten 3 backers so far. Any tips on how we can increase our reach on Kickstarter and beyond? We ran ad campaigns on Google, Facebook and Instagram, sent out an email update, and made several posts and received shares via Facebook, Instagram, LinkedIn and Twitter. You can access our project here

Thank you!

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